“Like a compact transformation device” and trending on social media. Handy fan you’ll want in your summer bag goes on a one-day limited-time sale.

BELLEMOND, a brand developed by Fun Standard Co., Ltd., is holding a one-day exclusive time sale for its 'MiraHanaFAN' handy fan with an actress mirror on the Rakuten Ichiba app. This popular product, which has become a social media sensation for its cosmetic-like appearance and functionality, previously achieved the No. 1 ranking on Rakuten.
キャンペーンNQ 41/100出典:PR Times

📋 Article Processing Timeline

  • 📰 Published: April 28, 2026 at 23:27
  • 🔍 Collected: April 28, 2026 at 15:02
  • 🤖 AI Analyzed: April 28, 2026 at 15:09 (7 min after Collected)
Fun Standard Co., Ltd. (RKB Mainichi Holdings Group, Headquarters: Onojo City, Fukuoka Prefecture, Representatives: Ryosuke Ohya, Hirotaka Sasamori), through its brand “BELLEMOND,” will hold a Rakuten Ichiba app-exclusive, one-day limited-time sale for its actress mirror-equipped handy fan, “MiraHanaFAN.”

Its cosmetic-like appearance and design, which makes you want to carry it, have garnered attention, and it achieved the No. 1 ranking on Rakuten immediately after its launch. Related reels on its official Instagram and through tie-up influencers have accumulated over 200,000 views, with widespread reactions centered on its cuteness and unexpectedness.

The “MiraHanaFAN” is a handy fan equipped with both a cooling function and an actress mirror, fulfilling heat countermeasures and grooming checks in a single device. It is being promoted as an item to make summer outings more comfortable.

*Achieved No. 1 ranking in Rakuten Ichiba's 'Electric Fan' category, according to data compiled on April 12, 2026.

The “MiraHanaFAN,” available in 5 colors, makes you want to carry it on summer outings. Its cuteness is expressed with a refreshing aesthetic reminiscent of a seaside.

*Images are for illustration purposes only. This product is not waterproof or dustproof. Please refrain from using it in places where it may come into contact with water or sand.

Rakuten Ichiba App Exclusive Time Sale Overview

[Time Sale Period]
May 1, 2026 (Friday) 10:00 AM – May 2, 2026 (Saturday) 9:59 AM

[Sale Details]
Purchase from the Rakuten Ichiba app to buy at the app-exclusive time sale price.

*Please acquire a coupon via the button below before purchasing.

Rakuten Ichiba Product Page

■Also available on Amazon

Amazon Product Page

Watch the video first to discover the charm of “MiraHanaFAN”

1. A new concept handy fan that lets you carry the excitement of cosmetics

Integrating a handy fan, mirror, and light into one. A new idea that adds 'excitement' to heat countermeasures.

The back side features an aurora color that changes with the viewing angle.

Adding an uplifting 'excitement' to heat-prevention items.

The “MiraHanaFAN” is a new concept item that combines a handy fan and an actress mirror (mirror and light), designed to be carried like a cosmetic product.

It not only provides coolness but also allows you to tidy up your appearance on the go. It’s a device that makes the hot season a little more enjoyable.

2. A design that evokes a “magical compact,” uplifting your mood

Cool, transparent aurora blue star

Excitement from the moment you pick it up, until the moment you turn on the light.

The “MiraHanaFAN” boasts a glossy, aurora-like finish and a rounded form, along with a gently glowing ring light, creating a presence much like a “magical compact.”

It’s not just an item for cooling down; it’s designed to lift your spirits a little each time you open it. This design is packed with such enjoyment.

3. Equipped with an actress mirror, useful for touch-ups on the go

Comes with an LED light actress mirror.

The main unit is equipped with an actress mirror and light, making it useful for makeup touch-ups and grooming checks on the go.
It supports both the desire to “cool down” and “freshen up” during sweaty seasons, all in one device.

4. Reasons why the “MiraHanaFAN,” which achieved No. 1 on Rakuten, is garnering attention

Compact and light size

Convenience of 3-way use

Convenience of 3-way use

A device packed with reasons to carry it every day: cuteness, ease of use, and the joy of choosing.

The continuous orders immediately after launch and its achievement of the No. 1 ranking on Rakuten are not solely due to its cute appearance.

Its compact and light size, the convenience of 3-way use, and the joy of choosing from 5 colors are also factors.

By valuing both “practicality” and “excitement,” it has garnered attention as a new handy fan you’ll want to carry every day.

*Achieved No. 1 ranking in Rakuten Ichiba's 'Electric Fan' category, according to data compiled on April 12, 2026.

“Just like foundation,” “Like a magical girl item” – reactions on social media

From kitawacky’s Instagram

In product reviews on malls and tie-up posts with influencers:

“I already have about three handy fans, but I wanted this one.”

“It’s like a magical girl item.”

“At first, I thought it was a cosmetic product.”

“I didn’t think it was a handy fan! I thought it was makeup.”

“My daughter took it.”

“The mirror is a big plus.”

Such comments have also been received. Besides its cute appearance, its presence and functionality, which make you want to carry it, are also attracting interest.

■Rakuten Ichiba App Exclusive Time Sale Overview

[Time Sale Period]
May 1, 2026 (Friday) 10:00 AM – May 2, 2026 (Saturday) 9:59 AM

[Sale Details]
Purchase from the Rakuten Ichiba app to buy at the app-exclusive time sale price.