Co-creation Service Platform Connecting Businesses and Finance
Key facts
- Co-creation Service Platform Connecting Businesses and Finance
- iBank Marketing Co., Ltd. is accelerating the development of a co-creation service platform that connects businesses with financial institutions. This platform will enable businesses to easily integrate financial services, aiming to enhance customer experience and LTV.
- Source: PR Times
- Date: June 9, 2026
Direct answer
iBank Marketing Co., Ltd. is accelerating the development of a co-creation service platform that connects businesses with financial institutions. This platform will enable businesses to easily integrate financial services, aiming to enhance customer experience and LTV.
- Citation
- Co-creation Service Platform Connecting Businesses and Finance (June 9, 2026), PR Times
- Source
- PR Times
- Date
- June 9, 2026
iBank Marketing Co., Ltd. is accelerating the development of a co-creation service platform that connects businesses with financial institutions. This platform will enable businesses to easily integrate financial services, aiming to enhance customer experience and LTV.
📋 Article Processing Timeline
- 📰 Published: June 9, 2026 at 20:10
- 🔍 Collected: June 9, 2026 at 11:21
- 🤖 AI Analyzed: June 12, 2026 at 16:52 (77h 31m after Collected)
iBank has so far developed the official banking app "Wallet+" in collaboration with affiliated financial institutions, including Fukuoka Bank, Kumamoto Bank, and Ju-Hachi Shinwa Bank, and it has been used by many users, surpassing 3.8 million cumulative downloads.
By leveraging the service infrastructure and digital marketing know-how cultivated through the provision and operation of "Wallet+", we will accelerate the development of this platform, thereby realizing speedy service provision and offering a new value co-creation model that seamlessly connects financial institutions and businesses.
Background
In recent years, the need for utilizing "BaaS" has been expanding with the aim of improving customer experience (UX) and building customer relationships (LTV improvement). While speedy introduction of financial services is expected for strengthening existing businesses, for businesses to independently build and provide financial services, there have been significant hurdles such as compliance with related laws and regulations, and securing advanced security systems, which require specialized financial expertise and development effort.
Business Companies' Challenges and Expectations
- System development that clears strict security standards
- Advanced utilization of financial data to contribute to marketing and customer lifetime value improvement
- Construction of direct bank account payment (Pay by Bank) in stores and online, etc.
This platform will offer not only financial functions (BaaS) but also non-financial functions (marketing, information distribution, points, etc.) that enhance customer engagement, all packaged from the start. We can also provide UI/UX and operational know-how as a set.
(Note) BaaS = Banking as a Service
Service Overview
By providing this platform, where iBank integrates various functions of financial institutions via APIs, businesses will be able to more easily deploy their own branded apps utilizing "BaaS".
Service Image
The following are examples of functions that can be implemented through this platform. We will customize non-financial and financial functions to the optimal form according to the business strategy and service deployment objectives of partner companies.
Separate Sheet
iBank aims for value co-creation towards "rapid expansion of BaaS" in collaboration with financial institutions.
Image of Collaboration with Financial Institutions Case 1
BaaS Collaboration with Minna no Ginko | Provision of Service Infrastructure
Image of Collaboration with Financial Institutions Case 2
BaaS Collaboration with iBank Partner Financial Institutions | Expansion of New Business Partnerships
FAQ
What are the benefits of this platform?
Businesses can reduce the expertise and development burden required for financial service integration, enabling new service deployments that enhance customer experience and LTV.
What is "BaaS"?
BaaS (Banking as a Service) is when financial institutions provide financial functions to non-financial businesses via APIs, etc.
What is the relationship with "Wallet+"?
The platform development is accelerated by leveraging the know-how and infrastructure cultivated through the operation of "Wallet+".
What kind of companies are targeted?
The target audience includes various businesses aiming to strengthen their existing operations and improve customer experience by integrating financial services into their own apps.
What are the future plans?
The plan is to strengthen collaboration with financial institutions and promote value co-creation, aiming for a significant expansion of BaaS.