Vote for Your Favorite Character at Fujiya! '2026 Sanrio Character Award' Event Starts April 9
Fujiya Confectionery will host a collaboration with the '2026 Sanrio Character Award' from April 9 to May 24, 2026. Customers receive a voting card for every 550 yen spent on collaboration products, alongside the launch of limited-edition Sanrio-themed sweets.
📋 Article Processing Timeline
- 📰 Published: April 1, 2026 at 23:00
- 🔍 Collected: April 1, 2026 at 16:47
- 🤖 AI Analyzed: April 21, 2026 at 23:06 (486h 18m after Collected)
## Vote for Your Favorite Sanrio Character at Fujiya Confectionery!
Fujiya Confectionery will hold a collaboration project with the popular voting event '2026 Sanrio Character Award,' hosted by Sanrio Co., Ltd. The event will take place from Thursday, April 9, to Sunday, May 24, 2026.
During this period, for every 550 yen (tax included) spent on Sanrio Characters collaboration products available at Fujiya, customers will receive one '2026 Sanrio Character Award Voting Card.' Furthermore, special collaboration products with Sanrio characters will be released to coincide with the event. Enjoy the special treats while casting a vote for your favorite character!
●Event Overview
For every 550 yen (including tax) spent on Sanrio Characters collaboration products sold at Fujiya Confectionery, one '2026 Sanrio Character Award Voting Card' will be provided.
[How to Vote]
You can vote through the dedicated website by scanning the QR code on the voting card with your smartphone.
Voting Period: April 9, 2026 (Thu) 11:00 – May 24, 2026 (Sun) 23:59
Results Announcement: June 28, 2026 (Sun) 13:00
*The number of cards provided depends on the total purchase amount including tax.
*Distribution ends once the voting cards run out.
*One vote can be cast per voting card.
*Card distribution begins at each store's opening time.
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■What is the Sanrio Character Award?
The 'Sanrio Character Award' started in 1986 in Sanrio's monthly magazine 'Ichigo Shimbun.' This year marks the 41st edition of this popular voting event. Ninety characters selected from over 450 Sanrio characters are entered, and the rankings are determined based on votes from the web and Sanrio shops.
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## Sanrio Characters Collaboration Products Arrive
◆ 'Sanrio Characters Glitter Fruit Bavarois Cake'
(Details omitted in source snippet)
Fujiya Confectionery will hold a collaboration project with the popular voting event '2026 Sanrio Character Award,' hosted by Sanrio Co., Ltd. The event will take place from Thursday, April 9, to Sunday, May 24, 2026.
During this period, for every 550 yen (tax included) spent on Sanrio Characters collaboration products available at Fujiya, customers will receive one '2026 Sanrio Character Award Voting Card.' Furthermore, special collaboration products with Sanrio characters will be released to coincide with the event. Enjoy the special treats while casting a vote for your favorite character!
●Event Overview
For every 550 yen (including tax) spent on Sanrio Characters collaboration products sold at Fujiya Confectionery, one '2026 Sanrio Character Award Voting Card' will be provided.
[How to Vote]
You can vote through the dedicated website by scanning the QR code on the voting card with your smartphone.
Voting Period: April 9, 2026 (Thu) 11:00 – May 24, 2026 (Sun) 23:59
Results Announcement: June 28, 2026 (Sun) 13:00
*The number of cards provided depends on the total purchase amount including tax.
*Distribution ends once the voting cards run out.
*One vote can be cast per voting card.
*Card distribution begins at each store's opening time.
---
■What is the Sanrio Character Award?
The 'Sanrio Character Award' started in 1986 in Sanrio's monthly magazine 'Ichigo Shimbun.' This year marks the 41st edition of this popular voting event. Ninety characters selected from over 450 Sanrio characters are entered, and the rankings are determined based on votes from the web and Sanrio shops.
---
## Sanrio Characters Collaboration Products Arrive
◆ 'Sanrio Characters Glitter Fruit Bavarois Cake'
(Details omitted in source snippet)
FAQ
How can I get a Sanrio voting card at Fujiya?
You will receive one voting card for every 550 yen (tax included) spent on eligible Sanrio character collaboration products at Fujiya confectionery stores nationwide. The promotion ends when the cards run out.
When is the voting period and when will the results be announced?
The voting period is from April 9, 2026 (Thursday) 11:00 to May 24, 2026 (Sunday) 23:59. The results will be announced on June 28, 2026 (Sunday) at 13:00.
How many times can I vote with one voting card?
You can vote once per voting card via a dedicated website. Use a smartphone to scan the 2D code on the card to cast your vote.