Fuji Subaru Land to Host Limited-Time "Kobito no Morizukuri" Event During Golden Week, May 4-6!

Fuji Subaru Land, a family theme park operated by Fuji Kanko Kaihatsu Co., Ltd., will hold a limited-time event called "Kobito no Morizukuri" (Little People's Forest Making) from May 4th to 6th, 2026, during Golden Week. This experiential event focuses on environmental protection, where participants create "little people" from thinned wood to be displayed in the park as forest guardians, offering a unique nature experience for families.
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  • 📰 Published: May 2, 2026 at 01:11
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▲ Fuji Subaru Land

Fuji Kanko Kaihatsu Co., Ltd. (Headquarters: Minamitsuru-gun, Yamanashi Prefecture; Representative Director and President: Kazuya Shimura) will host an event at Fuji Subaru Land, a family-friendly theme park surrounded by nature, focusing on environmental protection. Participants will create "little people" as their alter egos to guard the forest.

Website

https://www.subaruland.jp/

[Fuji Subaru Land Kobito no Morizukuri]

▲ Forest Guardians ▲ Try to find the guardians hidden throughout the park

Using thinned wood from Fuji Subaru Land, participants will carve and paint faces onto "little people" to become guardians of the forest, representing themselves. The created "little people" dolls will be displayed within Fuji Subaru Land, so please look for them on your next visit!

The event period is from May 4th (Mon) to May 6th (Wed) during Golden Week (Please note: dates may vary).

You can spend a special Golden Week with your children.

Click here for Fuji Subaru Land's Golden Week information!

[Event Overview]

■ Date and Time: May 4th (Mon) to May 6th (Wed), 2026

■ Duration: 5-15 minutes (Please note: duration may vary depending on the process)

■ Participation Fee:

A one-day pass or two ride tickets are required for entry to Juka no Mori.

  ┗ One-day pass (unlimited rides):

    ┗ Adults (junior high school age and above) 3,700 yen; Children (4 years old to elementary school age) 3,100 yen; Free for children aged 3 and under

  ┗ Fujinosuke Ticket (for companions with dogs / children aged 3 and under who do not use attractions)

    ┗ 2,000 yen per person

  ┗ Ride ticket book

    ┗ 2 tickets for 1,000 yen

■ Location: Fuji Subaru Land "Juka no Mori"

■ Remarks: Each person can create one "little person."

*Content may change depending on weather and circumstances.

*Dates may vary.

*Since April, a one-day pass or two ride tickets have been required for the Juka no Mori area as well.

[About Juka no Mori]

Juka no Mori is an area within "Fuji Subaru Land" where you can experience the nature of Mt. Fuji. It is a learning forest where parents and children can adventure, challenge themselves, stimulate their five senses, and laugh a lot. Juka no Mori offers various experiences, including fire-starting and saw experiences. There are many programs for children's growth, and children can receive rewards through nature experiences and exchange them for snacks at the "Waiwai Market" within the area. There are also athletic playground equipment available near the entrance of Juka no Mori, which can be used without entering the area itself.

▲ Fire-starting and log-splitting experience. ▲ Waiwai Market, the shop in Juka no Mori.

▲ Make your own roasted marshmallows. ▲ Cooperate together!

[About Fuji Subaru Land]

Fuji Subaru Land is a family-friendly theme park surrounded by rich nature, located just before the Fuji Subaru Line tollgate. It offers various attractions and athletic activities where you can move your body and play, such as the "Nature Experience Base Donguri Course" which utilizes the great outdoors with treehouses and tree decks, two mazes, the exhilarating "Fujinosuke's Buggy Land" where you ride off-road buggies, and a "Jumbo Slide." Dogs are also welcome, with a dog run, a dog salon for grooming, and a shop with dog goods, making it popular among dog lovers.

▲ An amusement park along the Fuji Subaru Line, the gateway to Mt. Fuji ▲ Dogs are also welcome!

▲ Nature Experience Base Donguri Course ▲ Roll Glider

The adjacent "Silvans Cafe" offers light meals, and you can also enjoy "Fuji Zakura Kogen Beer," a craft beer brewed at the attached brewery. The terrace seating, where a cool highland breeze blows, is perfect for a break while playing in the park, and you can relax with your dog. Furthermore, it is open to anyone, even those not entering the park, making it ideal for a stopover during a drive to Mt. Fuji or Lake Kawaguchiko.

Additionally, the adjacent "Subaru Land CAMP FIELD" is a fully reserved campsite with 25 auto-sites (natural grass), including one powered site. Plans include "with one-day pass" and "site-only," with the one-day pass plan being popular.

▲ Adjacent "Silvans Cafe & Shop" ▲ Fully reserved campsite "Subaru Land CAMP FIELD"

Click here for campsite details and reservations!

Fuji Subaru Land

■ Location: 6663-1 Funatsu Aza Kenmaruo, Fujikawaguchiko-machi, Minamitsuru-gun, Yamanashi 401-0301

■ TEL: 0555-72-2239

■ Business Hours: 10:00 - 17:00 (Saturdays, Sundays, holidays, and August: 9:30 -)

■ Ticket Prices

・One-day pass (unlimited rides):

  ┗ Adults (junior high school age and above) 3,700 yen; Children (4 years old to elementary school age) 3,100 yen