Fujicco's Official Characters "Omameyan" and "Konbuyan" Born to Convey Their Philosophy! To Be Released from April 1, 2026 (Wednesday)
Fujicco Co., Ltd. will release its official characters "Omameyan" and "Konbuyan" on April 1, 2026. These characters were created to commemorate the anniversaries of three major brands and to deepen customer relationships. They will be utilized for menu suggestions, information dissemination, and communication on various platforms.
📋 Article Processing Timeline
- 📰 Published: April 1, 2026 at 22:30
- 🔍 Collected: April 1, 2026 at 16:47
- 🤖 AI Analyzed: April 16, 2026 at 00:39 (343h 52m after Collected)
Fujicco Co., Ltd. (Headquarters: Chuo-ku, Kobe / Representative Director and President: Shoichi Fukui) will release its official characters "Omameyan" and "Konbuyan" from April 1, 2026 (Wednesday).
■Background of the Birth of Official Characters
In recent years, with the diversification of dining tables, there has been a growing interest in healthy and balanced meals. Since its establishment, our company has contributed to the rich dietary lives of our customers through healthy ingredients, mainly beans and kelp.
The official characters "Omameyan" and "Konbuyan," which will be released this time, were created to commemorate the year when the anniversaries of our three major brands ("Fujikko" 60th anniversary, "Omamesan" 50th anniversary, "Fujikko-ni" 55th anniversary) overlap. They were recruited from all employees and their families with the aim of conveying our company's philosophy in a more approachable way and further deepening our relationship with customers.
■Role of the Characters
✔ Suggesting menus and eating methods using healthy ingredients, mainly beans and kelp
✔ Disseminating information to support a balanced dining table
✔ Providing trivia about Fujicco, such as tips for a healthy body
✔ Creating friendly communication with customers
■Planned Utilization
✔ Information dissemination on Fujicco's official website
✔ Posts on official SNS (X, Instagram, etc.)
✔ Utilization in various promotions and campaigns
✔ Deployment at events, stores, and promotional tools
*Specific utilization is currently under consideration.
Under the corporate message of "Deliciousness, health, one after another, excitement," Fujicco will continue to contribute to the realization of a healthy and rich dietary life. Together with these new companions, "Omameyan" and "Konbuyan," we will deliver smiles and health to dining tables as a company that is more familiar and approachable to our customers.
■Background of the Birth of Official Characters
In recent years, with the diversification of dining tables, there has been a growing interest in healthy and balanced meals. Since its establishment, our company has contributed to the rich dietary lives of our customers through healthy ingredients, mainly beans and kelp.
The official characters "Omameyan" and "Konbuyan," which will be released this time, were created to commemorate the year when the anniversaries of our three major brands ("Fujikko" 60th anniversary, "Omamesan" 50th anniversary, "Fujikko-ni" 55th anniversary) overlap. They were recruited from all employees and their families with the aim of conveying our company's philosophy in a more approachable way and further deepening our relationship with customers.
■Role of the Characters
✔ Suggesting menus and eating methods using healthy ingredients, mainly beans and kelp
✔ Disseminating information to support a balanced dining table
✔ Providing trivia about Fujicco, such as tips for a healthy body
✔ Creating friendly communication with customers
■Planned Utilization
✔ Information dissemination on Fujicco's official website
✔ Posts on official SNS (X, Instagram, etc.)
✔ Utilization in various promotions and campaigns
✔ Deployment at events, stores, and promotional tools
*Specific utilization is currently under consideration.
Under the corporate message of "Deliciousness, health, one after another, excitement," Fujicco will continue to contribute to the realization of a healthy and rich dietary life. Together with these new companions, "Omameyan" and "Konbuyan," we will deliver smiles and health to dining tables as a company that is more familiar and approachable to our customers.