Sanko Seika's Popular Products Become Izakaya Menu Items! "Sanko Seika x Toriichi Zu Fair" to be Held

FS.shake Co., Ltd. (Headquarters: Toshima-ku, Tokyo, Representative Director: Yuta Endo) will hold the "Sanko Seika x Toriichi Zu Fair," a collaborative project with Sanko Seika Co., Ltd. (Headquarters: Niigata City, Niigata Prefecture), at the popular izakaya "Toriichi Zu" starting Monday, July 6, 2026. This fair will feature five limited-edition collaboration menu items using Sanko Seika's popular products, "Cheese Almond," "Sanko no Kaki no Tane," and "Yuki no Yado," which have been loved by many customers for years.

Those familiar snacks are now izakaya menu items. "Cheese Almond," "Sanko no Kaki no Tane," and "Yuki no Yado" are long-selling brands that have been loved for years not only as snacks but also as accompaniments to alcoholic beverages.

In this collaboration, we have arranged each product into izakaya menu items with Toriichi Zu's unique ideas, while leveraging the texture and flavor of each product. You can enjoy the new charm that can only be felt because they are familiar products, such as the aroma and texture of Cheese Almond, the crunchy texture of Kaki no Tane, and the sweet and salty taste of Yuki no Yado.

"I never thought of eating it this way." "It surprisingly pairs well with alcohol."

This is a limited-time fair unique to Sanko Seika x Toriichi Zu, offering such surprises and discoveries.

A New Challenge to Deliver "Fun" to Customers Toriichi Zu operates nationwide as an accessible izakaya with the concept of "Inexpensive, Delicious, and Fun." This collaboration was realized with the desire to deliver a new dining experience to customers by combining beloved snacks across generations with izakaya menu items. Please enjoy the familiarity and conversation that arise from familiar products, as well as the encounter with new deliciousness.

Collaboration Menu Menu using Cheese Almond ■ Yodare-dori for Evening Drinks A dish where the crunchy texture of Cheese Almond in a rich sauce becomes addictive. A perfect accompaniment for evening drinks.

Honey Cream Cheese Almond A new sensation snack where Cheese Almond is dipped in a rich cream cheese with the gentle sweetness of honey.

Crunchy Potato Salad A new sensation izakaya potato salad with the enjoyable aroma and crunchy texture of Cheese Almond x spicy powder.

Menu using Sanko no Kaki no Tane ■ Kaki no Tane Hiyayakko The crunchy texture of Kaki no Tane on our smooth, house-made chilled tofu. This surprising combination is addictive.

Menu using Yuki no Yado ■ Yuki no Yado Salt Vanilla A combination of sweet and salty Yuki no Yado with cold vanilla ice cream. A nostalgic dessert to finish the meal.

SNS Campaign Also Held Simultaneously To commemorate the fair, a giveaway campaign will be held on Sanko Seika's official X account. By participating in the target post, you have a chance to win a set of Sanko Seika products or an all-you-can-eat ticket for Toriichi Zu. Furthermore, by posting photos of the collaboration menu taken at Toriichi Zu stores, you can increase your chances of winning. Please enjoy it along with the collaboration menu. [Campaign Period] Monday, July 6, 2026 - Monday, July 20, 2026 (Holiday) *For campaign details, please check Sanko Seika's official SNS. https://x.com/sankoseika

Event Outline [Event Period] Monday, July 6, 2026 - Monday, August 31, 2026 *Ends when supplies run out.

[Target Stores] 11 stores in total <Tokyo> ・Toriichi Zu Shinjuku Kabukicho Store ・Toriichi Zu Ikebukuro West Exit Store ・Toriichi Zu Ikebukuro East Exit Store ・Toriichi Zu Shibuya Center Gai Store ・Toriichi Zu Shibuya Mark City Store ・Toriichi Zu Akihabara Store ・Toriichi Zu Akabane East Exit Ekimae Store ・Toriichi Zu Nakano North Exit Store ・Toriichi Zu Meguro Store ・Toriichi Zu Ueno Store <Niigata Prefecture> ・Toriichi Zu Niigata Station Front Store In addition to popular stores in the Tokyo metropolitan area, this event will also be held at the Niigata Station Front store in Niigata Prefecture, the headquarters of Sanko Seika.

About Toriichi Zu "Toriichi Zu" is a popular izakaya that upholds the motto "Devoted to Chicken." You can enjoy a menu centered on chicken dishes such as Imabari Yakitori, secret sauce skin skewers, mizutaki (boiled chicken hot pot), fried chicken, and chicken nanban at affordable prices. We will continue to aim to be a brand loved by customers nationwide as an accessible izakaya, cherishing "Inexpensive, Delicious, and Fun."

FS.shake Co., Ltd.

Address: 5F MASHITA Building, 3-13-17 Minamiikebukuro, Toshima-ku, Tokyo TEL: 03-5927-1703 Contact: fsshake.pr@gmail.com Business Activities: Restaurant Management Company Website: https://www.fs-shake.com/ Contact Person: Kunii

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