F-Primal Co., Ltd.: Three Specialized Companies Join to Build a Sustainable and Stable Operational Structure for Fukui Arena
F-Primal Co., Ltd. announced that three specialized companies—Azusa Sekkei, Sol Levante Sports, and DC LLC—will participate in its business through a stock transfer to strengthen the operational structure and build a sustainable management system for Fukui Arena.
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F-Primal Co., Ltd. (Representative Director: Tomohiro Tanabe, Headquarters: Fukui City, Fukui Prefecture) announces that it has transferred shares to Azusa Sekkei Co., Ltd., Sol Levante Sports Co., Ltd., and DC LLC, and that these three new companies will participate in the business to strengthen the operational structure and build a sustainable management system for Fukui Arena.
■ Aiming for a New Hub to Create Vibrancy – Purpose of Strengthening the Operational Structure
Fukui Arena is a multi-purpose arena being developed in Fukui City Higashi Park. F-Primal Co., Ltd. is entrusted with its operation by Fukui Arena Co., Ltd., the entity responsible for its development.
Through this participation, diverse expertise in facility operation, event planning, spatial design, and regional collaboration will be brought together, accelerating the realization of an "arena operation model rooted in the community and nationally recognized." F-Primal will strive to create sustainable regional value through Fukui Arena as a hub connecting regions, businesses, and people.
■ About Participating Companies
【Azusa Sekkei Co., Ltd.】
An architectural design firm boasting a track record in Japan's leading sports and entertainment facilities. It specializes in comprehensive support, including not only hardware design and supervision but also soft aspects such as business planning and facility operation. It has handled numerous cutting-edge facilities that lead the Japanese industry, such as "Okinawa Arena," "K Arena Yokohama," and "FC Imabari Satoyama Stadium." We aim for a future where arenas and stadiums transcend mere competition venues, coexist with local communities, and become "cores for town development." As a partner beyond the scope of design, we promote sustainable regional revitalization and the creation of rich experiential value.
▶ Azusa Sekkei Co., Ltd. Comment
"Fukui Arena, towards a sustainable 'core for town development.' Leveraging design expertise for operational strength."
This participation embodies our company's stance of being consistently involved from design to operation and taking responsibility for the future of the region. We challenge ourselves to create a space where hardware and software are truly integrated, so that the arena is not just an event venue but a place where people gather 365 days a year, adding color to Fukui's daily life. We will optimize the knowledge cultivated across the country to Fukui's climate and continue to support its growth as a hub that generates excitement, emotion, and regional pride. Through this new challenge as an architectural firm that doesn't just draw blueprints, we will contribute to Fukui's sustainable development.
【Sol Levante Sports Co., Ltd.】
Our concept is "Create an Experience – Unseen experiences, here."
Established on January 4, 2022, primarily by SKY Perfect JSAT Co., Ltd., along with Azusa Sekkei Co., Ltd., Dartslive Co., Ltd., Future Link Network Co., Ltd., and others, as a company challenging to address issues in the sports and entertainment industry.
We have gathered the know-how and strengths of each company to provide truly necessary value at sports and entertainment venues. We offer comprehensive support to arena and facility operating companies nationwide for attracting sports and live entertainment events, monetizing them through video, and consulting local governments on establishing new facilities, providing various problem-solving and value-creating solution services.
▶ Sol Levante Sports Co., Ltd. Comment
Making Fukui Arena a place to feel .
We are delighted to be involved in creating a hub for "arena sports" and "live entertainment" in Fukui through our participation in this project.
【DC LLC】
The DC Group upholds the corporate philosophy of "Continuously launching new businesses" and develops incubation businesses, business consulting, and group company management. Our greatest strength lies in our ability to form unique task forces by bringing together the diverse expertise of each group company. This enables us to provide comprehensive, end-to-end solutions, from top-level strategy formulation to creative production, marketing, and operational execution, thereby achieving the fundamental resolution of corporate challenges. Representative projects include the public-private co-creation regional revitalization "WALT Project" with Tsuno Town, Miyazaki Prefecture, and Mito HollyHock's "Club 30th Anniversary Project." Through these business activities, we aim to realize a society where consumers and businesses grow and develop more vibrantly.
▶ DC LLC Comment
As stated in our corporate philosophy, the DC Group has developed many businesses and taken on many challenges.
This project is a significant challenge for the future of Fukui and is considered the culmination of a large trend beginning with the extension of the Hokuriku Shinkansen.
We strongly felt that taking responsibility for such a future and embracing a challenging attitude aligns with our philosophy, which is why our group wanted to be involved, even in a small way, and decided to participate.
■ Future Outlook
F-Primal aims to build a new cultural and vibrant hub, shaping the future of Fukui together with the local community.
Taking this participation as an opportunity, we will combine the expertise of each company to promote sustainable and stable arena operations, and we will continue to widely seek partnerships with diverse specialized partners to create further value.
▶ F-Primal Co., Ltd. Representative Director Tomohiro Tanabe Comment
As Fukui Arena aims to become a hub that fosters new culture and vibrancy in Fukui, we are pleased to have three strong partners with abundant and specialized knowledge in arena design, sports and entertainment promotion, and business strategy participate in its operation.
Our philosophy is 'Cultivation of new culture.'
This involves incorporating excellent culture from outside the prefecture into Fukui, and at the same time, disseminating Fukui's unique charm externally.
Such challenges require multifaceted perspectives.
By incorporating the specialized knowledge of the three companies, we will further accelerate business promotion and build a sustainable operational structure for the future.
Fukui Arena will be the 'biggest piece of town development.'
We believe it is our mission to nurture it as a hub that connects regions, businesses, and people.
Under this new structure, we will steadily and sincerely move forward, step by step, to not only meet your expectations but to deliver 'emotion' that far exceeds them.
■ Company Profiles
Azusa Sekkei Co., Ltd.
Representative: Tadashi Ariyoshi
Location: MFIP Haneda 3F, 10-11 Haneda Asahi, Ota-ku, Tokyo
HP: https://www.azusasekkei.co.jp/
Sol Levante Sports Co., Ltd.
Representative Director: Koichi Morimoto
Location: Akasaka Intercity AIR 11F, 1-8-1 Akasaka, Minato-ku, Tokyo
HP: https://sol-levante.co.jp/
DC LLC
Representative Director: Tomonori Miyauchi
Location: JR Tokyu Meguro Building 4F, 3-1-1 Kami-Osaki, Shinagawa-ku, Tokyo
HP: https://dc-web.co.jp/
F-Primal Co., Ltd.
Representative Director: Tomohiro Tanabe
Location: 1-2, Tsugano-cho, Fukui City, Fukui Prefecture
HP: (URL cut off in original text)
FAQ
What is the purpose of this partnership?
The purpose is to strengthen the operational structure of Fukui Arena and establish a sustainable and stable management system.
Which companies are participating?
Azusa Sekkei (architectural design), Sol Levante Sports (sports/entertainment promotion), and DC LLC (business strategy) are the three participating companies.
What kind of facility does Fukui Arena aim to become?
It aims to become a hub that fosters new culture and vibrancy, connecting the region, businesses, and people.