'Non-Solicitation Sales' Gains Traction: 'Textbook of Networking Sales' Hits #1 on Kinokuniya Tamagawa Takashimaya Comprehensive/Business Book Ranking

The 'Textbook of Networking Sales' by Daisuke Sekino, published by Fourway, has achieved the #1 spot in the weekly comprehensive and business book rankings at Kinokuniya Tamagawa Takashimaya. The book systematizes a trust-based networking sales method using social media, gaining significant support from executives.
イベントNQ 85/100出典:PR Times

📋 Article Processing Timeline

  • 📰 Published: May 21, 2026 at 19:00
  • 🔍 Collected: May 21, 2026 at 10:31
  • 🤖 AI Analyzed: May 21, 2026 at 10:55 (23 min after Collected)
## 'Non-Solicitation Sales' Gains Traction: 'Textbook of Networking Sales' Hits #1 on Kinokuniya Tamagawa Takashimaya Comprehensive/Business Book Ranking

'Textbook of Networking Sales,' authored by Daisuke Sekino and published by Fourway (Headquarters: Shibuya-ku, Tokyo; Representative Director: Yohei Nakayama), has secured the #1 position in both the Weekly Comprehensive Ranking and the Business Book Ranking at Kinokuniya Tamagawa Takashimaya.

Targeting executives and sales professionals facing challenges such as stagnant deals, inconsistent referrals, and the limitations of hard-sell tactics, the book offers a systematized approach to 'referral-chain sales' that has garnered widespread support.

The book was released on May 1, 2026, and is currently available at major bookstores and online retailers nationwide.

### Achievement: #1 in Kinokuniya Tamagawa Takashimaya Rankings

The book has generated significant buzz since its release, topping the rankings at the Kinokuniya Tamagawa Takashimaya store, a location frequented by many business professionals.

(Survey period: May 4–May 10, 2026)

### Systematizing a Style of Generating Referrals Without Soliciting

'Textbook of Networking Sales' is based on the real-world experiences and achievements of Daisuke Sekino, Group CEO of TP Holdings Co., Ltd. It provides a structured guide to 'trust-accumulating sales' for professionals and executives struggling with lackluster results or fragmented networks.

The book utilizes SNS (specifically Facebook) and organizes the process into seven steps:
- Designing encounters
- Relationship building
- Creating referral-generating pipelines
- Bridging to offline contact points
- Post-referral follow-up

Rather than presenting mere techniques, it articulates the 'structure of sales,' explaining why the sequence matters and why non-solicitation leads to better results.

Key unique features include:
- Shifting from 'hunter-style sales' to 'farmer-style sales'
- Building networks using 'weak ties'
- The concept of 'accumulating trust savings'
- 'Negative list thinking' to prioritize what not to do

Addressing the frustration that 'trying harder makes it more painful,' it proposes a new style centered on human relationships, finding favor among many executives and sales leaders.

### Publication Commemoration Event

A celebratory party and networking event exclusively for executives is scheduled to mark the book's publication.

[Event Details]
- Date/Time: Thursday, June 4, 19:00–21:00
- Location: NIKAI Conference, Shintora Yasuda Building
- Address: 2F, 4-3-1 Shimbashi, Minato-ku, Tokyo

FAQ

Why is 'Textbook of Networking Sales' gaining attention?

It offers a systematic structure for generating natural referrals by accumulating trust, addressing the limitations of aggressive solicitation.

What is the core method of this networking sales approach?

It organizes the process into seven steps, from using SNS for relationship building to creating referral pathways and offline interactions.

Who is the target audience for this book?

It is ideal for sales professionals struggling with stagnant referrals and executives looking to expand their professional network.