Focus on "New Management Decisions" in the Era of Great Business Succession: Popular M&A Book 'Selling a Company is Like This.' Continuously Ranks #1 in Bookstores

Forway Inc. (Location: Shibuya-ku, Tokyo; Representative Director: Yohei Nakayama) announces that its book 'Selling a Company is Like This: A Complete Guide to M&A for Owner-Presidents' (Author: Yuta Morisawa / Representative Director of M&A Prep Holdings Inc.) has achieved #1 rankings in business book categories at major bookstores nationwide.

Kinokuniya Bookstore Otemachi Building Store Business Book Ranking #1 (Surveyed April 20-26, 2026)

Achieved #1 in Business Book Rankings at Major Bookstores Nationwide

'Selling a Company is Like This: A Complete Guide to M&A for Owner-Presidents' has garnered significant attention since its release, ranking high in business book categories at major bookstores nationwide.

Notably, it secured the #1 spot in the business book ranking at Sanseido Bookstore Kanda Jimbocho Main Store, a large store in the Kanda Jimbocho area, known as a mecca for business books. Furthermore, it also recorded #1 rankings at major Kinokuniya Bookstore branches.

At Kinokuniya Bookstore Shinjuku Main Store, it ranked #3 in business books and #10 overall. It is attracting interest not only from management but also from a wide range of business professionals.

Explaining the Management Decision of "Selling a Company" as a "Strategy," Not Emotion

This book practically explains key points for owner-managers to avoid regretting a company sale, covering topics such as:

・How is the sale price determined? ・How should a good M&A advisor be identified? ・Why is the "first point of contact" important? ・How should a buyer company be evaluated? ・What are the NG actions that managers should avoid?

Author Yuta Morisawa is a practitioner who has been involved in M&A cases not only as an M&A broker but also from the investment fund side as a buyer. The content, based on both seller and buyer perspectives, has received support for being "more realistic than other M&A books" and having a "sense of the field."

Bookstore Display and Ranking Photos

▼ Sanseido Bookstore Kanda Jimbocho Main Store Business Book Ranking #1

Surveyed April 26 - May 2, 2026

▼ Kinokuniya Bookstore Otemachi Building Store Business Book Ranking #1

Surveyed April 20-26, 2026

▼ Kinokuniya Bookstore Umeda Main Store Business Book Ranking #1

Surveyed April 20-26, 2026

▼ Kinokuniya Bookstore Shinjuku Main Store Business Book Ranking #3, Overall Ranking #10

Surveyed April 20-26, 2026

Book Information

Title: Selling a Company is Like This: A Complete Guide to M&A for Owner-Presidents

Author: Yuta Morisawa

Release Date: April 20, 2026 (Monday)

Price: 1,700 yen (excluding tax)

Format: Shirokuban

Pages: 224 pages

Issued by: Forway Inc.

Published by: Panolabo Inc.

ISBN: 978-4-910786-17-9

Panolabo Inc. (Publisher) Company Overview

Company Name: Panolabo Inc. Established: November 4, 2021 Representative Director: Yohei Nakayama Head Office: SU Building 2F, 3-1 Uguisudani-cho, Shibuya-ku, Tokyo Phone Number: 03-6433-7587 (for bookstore orders)

*For other inquiries regarding public relations and publishing, please contact Forway Inc.

Forway Inc. (Issuer) Company Overview

Company Name: Forway Inc. Established: September 2, 2020 Representative Director: Yohei Nakayama Head Office: SU Building 2F, 3-1 Uguisudani-cho, Shibuya-ku, Tokyo Phone Number: 03-6433-7585 URL: https://forway.co.jp/

Contact Information

Forway Inc. Contact: Yuji Ezaki Tel: 03-6433-7585 Email: info@forway.co.jp