Are Mother's Day Gifts Actually Missing the Mark? A 500-Person Survey Reveals the Gap Between 'Givers' and 'Mothers' True Feelings'

ForiT Inc., which develops and operates the affiliate platform "afb" (https://www.afi-b.com/), conducted a questionnaire on Mother's Day targeting 500 people nationwide in their 20s to 60s, summarizing characteristics such as differences by age group.

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### [Background of the Survey] Carnations are the classic standard when it comes to Mother's Day gifts, but in recent years, gift variations have become incredibly diverse, and many people might be gifting things other than carnations. Therefore, we conducted a questionnaire about what people give on Mother's Day versus what mothers are actually happy to receive.

### [Survey Overview - Givers] Target: Men and women aged 10-59 Sample size: 500 people Residence: Nationwide Survey method: Internet research Survey date: March 2, 2026

### [Question - Givers: Do you do something for Mother's Day every year?] The answer options for the question are as follows: 1. I do it without fail every year 2. I do it sometimes 3. I don't do much 4. I have never done anything

### [Survey Overview - Receivers] Target: Women with children aged 20-69 Sample size: 500 people Residence: Nationwide Survey method: Internet research Survey date: March 2, 2026

### [Question - Receivers: Do you have something done for you for Mother's Day every year?] The answer options for the question are as follows: 1. Something is done for me without fail every year 2. Something is done for me sometimes 3. Nothing much is done for me 4. Nothing has ever been done for me

### The Standard is "Flowers and Sweets," but True Feelings Tend to Emphasize "Practicality and Sentiment" ...