GINZA Bashodo is coming to Niigata Station! The 158-year-old traditional Warabi Mochi store, "GINZA Bashodo" from GINZA SIX, will open a pop-up store at Niigata Station CoCoLo Gate.
GINZA Bashodo, a Warabi Mochi specialty store from GINZA SIX, will open a limited-time pop-up store at Niigata Station CoCoLo Gate from May 6 to May 19, 2026. They will offer their traditional Warabi Mochi, including a long-lasting type perfect for souvenirs and travel, and will feature a large Warabi Mochi panel for photo opportunities.
📋 Article Processing Timeline
- 📰 Published: May 9, 2026 at 00:50
- 🔍 Collected: May 8, 2026 at 16:32
- 🤖 AI Analyzed: May 8, 2026 at 16:59 (27 min after Collected)
Panels will be installed around May 9th. Please enjoy taking photos in front of the panels.
GINZA Bashodo (operated by FOOD QUEST Co., Ltd.), a Warabi Mochi specialty store with a shop in the heart of Ginza, GINZA SIX (Chuo-ku, Tokyo), will hold this event.
*The image below is last year's panel.
For approximately two weeks, from Wednesday, May 6, 2026, to Tuesday, May 19, 2026, we will be at "CoCoLo Gate" in front of the Shinkansen East Ticket Gate at Niigata Station.
## Warabi Mochi (Emi-kurumi Mochi) that has been passed down for 158 years.
Founded in Meiji 1 (1868). Our Warabi Mochi (official name: Emi-kurumi Mochi) has been passed down for 158 years through the uncompromising craftsmanship of our artisans.
Our unique manufacturing method, which involves kneading carefully selected ingredients in a direct-fire kiln, achieves the fresh and juicy texture.
As "Warabi Mochi that can be enjoyed with all five senses," it has been loved by many people since its opening.
GINZA Bashodo, which established itself in GINZA SIX in 2020, has firmly inherited that tradition.
While maintaining the deliciousness of authentic Warabi Mochi, we have shaped packages and products with new sensibilities that fit modern lifestyles and gifting occasions.
## Media that have featured our store
- 2026
- Women's magazine "Precious"
- 2023
- Fuji TV program "Talk Queens"
- 2022
- Fuji TV program "Pop UP"
- TV Asahi program "Zawatsuku! Kinyobi"
- NTV program "Hirunandesu!"
- TBS program "Hirunobi"
*Please see our website for details.
→ GINZA Bashodo Official Website here
## "Too Big Warabi Mochi" appears at Niigata Station
The venue is CoCoLo Gate (in front of the Shinkansen East Ticket Gate), a particularly bustling area within Niigata Station, where many people come and go every day.
We will be waiting for you here with a "large Warabi Mochi panel" that catches the eye from afar.
We would be delighted if you notice "Oh, it's Warabi Mochi" and stop by.
We hope it can be a landmark for meeting up...
We hope you pick up a box as a travel companion...
One for a reward after a hard day...
We look forward to such encounters. Please take a commemorative photo.
## "Long-lasting type" Warabi Mochi small boxes, perfect for travel companions and gifts
The main stars of this event are the product lines that boast stable popularity at both Ginza and Shibuya stores.
These are the "Warabi Mochi" that have a reputation for being perfect for Shinkansen travel and souvenirs.
We have adopted a unique manufacturing method that maintains the freshly cut texture while extending the deliciousness.
It is a product that achieves both "authentic taste" and "easy portability."
### 4 selectable flavors
### About the flavors
- Tanba Black Bean Kinako
The classic deliciousness with the fragrant flavor of soybeans.
This is the GINZA Bashodo bestseller.
- Matcha Kinako
Rich aroma and subtle bitterness. Highly recommended for tea lovers.
Especially popular as a souvenir.
- Black Sesame Kinako
Enjoy the unique crunchy texture not found in other Warabi Mochi.
Deep richness and rich flavor. A slightly adult box.
- Cocoa Kinako
A new taste where Japanese and Western elements gently blend.
Popular with children and addictive once tasted.
Each box is stylish and cute, yet also elegant.
"Kinako and Sesame for myself," "Matcha for a souvenir," "Cocoa for a home with children." You can freely combine and choose them in this way.
Perfect for a small treat for yourself or a thoughtful gift. Feel free to use them for any occasion.
## Event Outline
Period: Wednesday, May 6, 2026, to Tuesday, May 19, 2026
Venue: Niigata Station CoCoLo Gate (in front of the Shinkansen East Ticket Gate)
Products for sale: Warabi Mochi small boxes (long-lasting type: Kinako, Matcha, Sesame, Cocoa) and others
Landmark: "Large Warabi Mochi panel" at the storefront
Official website: https://bashodo.jp/
Contact: akira@foodquest.jp (Direct to person in charge)
GINZA Bashodo Official LINE: https://lin.ee/yrEyw61
*Products are limited in quantity. Please forgive us if they are sold out.
*Business hours will be in accordance with the facilities of Niigata Station and CoCoLo Niigata.
Please feel free to contact us for interviews, photography, OEM, or collaboration product development requests.
Television, newspapers, magazines, and web media are all welcome, but please contact us in advance. We will be as flexible as possible for interviews about the setup process and the story behind the brand, such as "How is the 158-year history being updated for modern times?" Please contact the public relations representative below.
## Company Profile
GINZA SI
Keywords:
GINZA Bashodo (operated by FOOD QUEST Co., Ltd.), a Warabi Mochi specialty store with a shop in the heart of Ginza, GINZA SIX (Chuo-ku, Tokyo), will hold this event.
*The image below is last year's panel.
For approximately two weeks, from Wednesday, May 6, 2026, to Tuesday, May 19, 2026, we will be at "CoCoLo Gate" in front of the Shinkansen East Ticket Gate at Niigata Station.
## Warabi Mochi (Emi-kurumi Mochi) that has been passed down for 158 years.
Founded in Meiji 1 (1868). Our Warabi Mochi (official name: Emi-kurumi Mochi) has been passed down for 158 years through the uncompromising craftsmanship of our artisans.
Our unique manufacturing method, which involves kneading carefully selected ingredients in a direct-fire kiln, achieves the fresh and juicy texture.
As "Warabi Mochi that can be enjoyed with all five senses," it has been loved by many people since its opening.
GINZA Bashodo, which established itself in GINZA SIX in 2020, has firmly inherited that tradition.
While maintaining the deliciousness of authentic Warabi Mochi, we have shaped packages and products with new sensibilities that fit modern lifestyles and gifting occasions.
## Media that have featured our store
- 2026
- Women's magazine "Precious"
- 2023
- Fuji TV program "Talk Queens"
- 2022
- Fuji TV program "Pop UP"
- TV Asahi program "Zawatsuku! Kinyobi"
- NTV program "Hirunandesu!"
- TBS program "Hirunobi"
*Please see our website for details.
→ GINZA Bashodo Official Website here
## "Too Big Warabi Mochi" appears at Niigata Station
The venue is CoCoLo Gate (in front of the Shinkansen East Ticket Gate), a particularly bustling area within Niigata Station, where many people come and go every day.
We will be waiting for you here with a "large Warabi Mochi panel" that catches the eye from afar.
We would be delighted if you notice "Oh, it's Warabi Mochi" and stop by.
We hope it can be a landmark for meeting up...
We hope you pick up a box as a travel companion...
One for a reward after a hard day...
We look forward to such encounters. Please take a commemorative photo.
## "Long-lasting type" Warabi Mochi small boxes, perfect for travel companions and gifts
The main stars of this event are the product lines that boast stable popularity at both Ginza and Shibuya stores.
These are the "Warabi Mochi" that have a reputation for being perfect for Shinkansen travel and souvenirs.
We have adopted a unique manufacturing method that maintains the freshly cut texture while extending the deliciousness.
It is a product that achieves both "authentic taste" and "easy portability."
### 4 selectable flavors
### About the flavors
- Tanba Black Bean Kinako
The classic deliciousness with the fragrant flavor of soybeans.
This is the GINZA Bashodo bestseller.
- Matcha Kinako
Rich aroma and subtle bitterness. Highly recommended for tea lovers.
Especially popular as a souvenir.
- Black Sesame Kinako
Enjoy the unique crunchy texture not found in other Warabi Mochi.
Deep richness and rich flavor. A slightly adult box.
- Cocoa Kinako
A new taste where Japanese and Western elements gently blend.
Popular with children and addictive once tasted.
Each box is stylish and cute, yet also elegant.
"Kinako and Sesame for myself," "Matcha for a souvenir," "Cocoa for a home with children." You can freely combine and choose them in this way.
Perfect for a small treat for yourself or a thoughtful gift. Feel free to use them for any occasion.
## Event Outline
Period: Wednesday, May 6, 2026, to Tuesday, May 19, 2026
Venue: Niigata Station CoCoLo Gate (in front of the Shinkansen East Ticket Gate)
Products for sale: Warabi Mochi small boxes (long-lasting type: Kinako, Matcha, Sesame, Cocoa) and others
Landmark: "Large Warabi Mochi panel" at the storefront
Official website: https://bashodo.jp/
Contact: akira@foodquest.jp (Direct to person in charge)
GINZA Bashodo Official LINE: https://lin.ee/yrEyw61
*Products are limited in quantity. Please forgive us if they are sold out.
*Business hours will be in accordance with the facilities of Niigata Station and CoCoLo Niigata.
Please feel free to contact us for interviews, photography, OEM, or collaboration product development requests.
Television, newspapers, magazines, and web media are all welcome, but please contact us in advance. We will be as flexible as possible for interviews about the setup process and the story behind the brand, such as "How is the 158-year history being updated for modern times?" Please contact the public relations representative below.
## Company Profile
GINZA SI
Keywords: