<Event Report> New Project "SDD BICYCLE" Kick-off Held to Eradicate Drunk Cycling and Improve Manners
FM Osaka held the "SDD BICYCLE Kick-off" and "SDD Conference 2026" to launch a new project aimed at eradicating drunk cycling and improving bicycle manners. The event highlighted the 19-year history of the "SDD ~ STOP! DRUNK DRIVING PROJECT" and featured speeches from project leaders and guests, emphasizing the ongoing need to prevent tragic accidents.
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- 📰 Published: April 14, 2026 at 20:32
- 🔍 Collected: April 14, 2026 at 12:01
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FM Osaka Co., Ltd. (Headquarters: Osaka City, President: Masaru Nishiyama) held the "SDD BICYCLE Kick-off" and "SDD Conference 2026" new project announcement event at the Japan Cotton Club (Cotton Industry Hall) on Thursday, April 9, 2026. Over 100 participants, including representatives from SDD partner companies, gathered at the venue. They reported on the 19 years of activities of the "SDD ~ STOP! DRUNK DRIVING PROJECT," and project leaders Kaname Nemoto (STARDUST REVUE) and DJ KOO (TRF) also took the stage to share their thoughts.
Prior to the opening, Nishiyama reflected on the origin of the project, which was the drunk driving accident on Uminonakamichi Ohashi Bridge in Fukuoka in 2006. He also mentioned the Shin-Meishin Expressway accident in March 2026, which killed six people and was caused by "distracted driving" using a smartphone. He emphasized, "Tragedies that should be eliminated continue even now." Next, a video introduced the history of the SDD project. Following a digest of live scenes from the 19 "LIVE SDD" events, messages from the late Tomoaki Ogura, who served as general MC for about 15 years since 2010, and the appearance of Kaori Ogami, who lost three children in the Uminonakamichi Ohashi accident, were shown. Participants listened intently to Ms. Ogami's message: "I continue to convey this message to prevent even one person from experiencing deep sorrow and suffering due to the same cause that led to the loss of my three beloved children. I want people to understand that drunk driving is a crime that can be stopped by oneself."
Kaname Nemoto (STARDUST REVUE) served as the presenter for the donation ceremony.
The event then moved to the donation ceremony. Mr. Nemoto, as presenter, made a donation to the Public Interest Incorporated Foundation for the Development of Traffic Accident Orphans and the SDD Fund within the same foundation. Mr. Masato Obata, chairman of the foundation, stated, "Although the number of fatalities due to traffic accidents is decreasing, the environment for the remaining families is still severe. We will dedicate the entire donation received to the development of traffic accident orphans. We want to work together to achieve zero drunk driving." Mr. Nemoto said, "To be honest, it would be desirable for drunk driving to disappear and for LIVE SDD to cease to exist," and added, "Drinking alcohol and driving are not bad things in themselves, but when the two overlap, it becomes a serious crime. I want to continue to convey this message repeatedly and create a world without drunk driving."
SDD BICYCLE Logo
In the latter half, the launch of the new project "SDD BICYCLE," aimed at promoting safe bicycle use and eradicating drunk cycling, was announced. Regarding the new project, Nishiyama expressed a sense of crisis regarding bicycle manners in Osaka and stated his determination, saying, "This is an issue that we, as a media organization, must address responsibly." Furthermore, Kazuma Iwatani, President and CEO of Amuse Inc., which quickly became an "SDD BICYCLE" partner company, commented, "Many customers come to our stores by bicycle, and I strongly empathized with the point that this is an important regional issue in Osaka. We have already been conveying through store posters and local events that bicycles can lead to serious accidents and even loss of life. We want to put even more effort into this in the future." Following this, DJ KOO (TRF) said, "Bicycles are a more familiar mode of transportation used by many people. Especially at night, the risk of drunk driving and accidents increases. We want to promote this initiative to create a society where people can safely say 'have a good day' and 'welcome home,'" and demonstrated a one-touch attachable reflector, exciting the audience.
DJ KOO (TRF) delivered a message while demonstrating the attachment of a reflector.
Finally, in a lecture by Tetsuro Kamata, Chief of the Osaka Prefectural Police Headquarters, it was revealed that the number of deaths and serious injuries from bicycle accidents in Osaka in Reiwa 7 (2025) has been the highest in the nation for 10 consecutive years. He pointed out that approximately 80% of deaths and serious injuries involved violations, and the low helmet wearing rate is also an issue. He explained the key points of the so-called "blue ticket system" introduced on April 1st and called on companies to thoroughly enforce traffic rules among their employees.
The events of this day will be broadcast on FM Osaka's "RADIO SDD BICYCLE" on Tuesday, April 28, from 20:00 to 20:30.
■ What is the SDD ~ STOP! DRUNK DRIVING PROJECT?
SDD (STOP! DRUNK DRIVING PROJECT) is an awareness project launched by FM Osaka Co., Ltd. in 2007, aiming to eradicate serious accidents caused by drunk driving. With the concept of "What can you do? To eliminate drunk driving," its purpose is to create opportunities for individuals to take action to eradicate drunk driving through the power of music.
Over 65 ministries and organizations, including the Cabinet Office, National Police Agency, Ministry of Justice, Ministry of Land, Infrastructure, Transport and Tourism, and Osaka Prefectural Police, endorse the project, and approximately 100 companies participate as partner companies and media. Admission fees from charity concerts and donations are presented to the Public Interest Incorporated Foundation for the Development of Traffic Accident Orphans and the SDD Fund within the same foundation. The cumulative number of SDD messengers since the project's inception is approximately 2.35 million. "LIVE SDD," which features passionate performances and messages from supporting artists, mainly STARDUST REVUE and TRF, who are the project leaders, is held annually at Osaka-jo Hall.
■ Event Outline
Title: SDD BICYCLE Kick-off / SDD Conference 2026
Date: Thursday, April 9, 2026, from 16:00 (Doors open at 15:30)
Venue: Main Hall, 7th Floor, Japan Cotton Club (Cotton Industry Hall) (2-5-8 Bingomachi, Chuo-ku, Osaka City)
■ Program Outline
Title: "RADIO SDD BICYCLE" (Read: Radio SDD Bicycle)
Broadcast Date and Time: Every Tuesday, 20:00-20:30
Cast: Yumi Otsuka
radiko: https://radiko.jp/share/?sid=FMO&t=20260428200000
(Link valid from one week before the April 28 broadcast)
Prior to the opening, Nishiyama reflected on the origin of the project, which was the drunk driving accident on Uminonakamichi Ohashi Bridge in Fukuoka in 2006. He also mentioned the Shin-Meishin Expressway accident in March 2026, which killed six people and was caused by "distracted driving" using a smartphone. He emphasized, "Tragedies that should be eliminated continue even now." Next, a video introduced the history of the SDD project. Following a digest of live scenes from the 19 "LIVE SDD" events, messages from the late Tomoaki Ogura, who served as general MC for about 15 years since 2010, and the appearance of Kaori Ogami, who lost three children in the Uminonakamichi Ohashi accident, were shown. Participants listened intently to Ms. Ogami's message: "I continue to convey this message to prevent even one person from experiencing deep sorrow and suffering due to the same cause that led to the loss of my three beloved children. I want people to understand that drunk driving is a crime that can be stopped by oneself."
Kaname Nemoto (STARDUST REVUE) served as the presenter for the donation ceremony.
The event then moved to the donation ceremony. Mr. Nemoto, as presenter, made a donation to the Public Interest Incorporated Foundation for the Development of Traffic Accident Orphans and the SDD Fund within the same foundation. Mr. Masato Obata, chairman of the foundation, stated, "Although the number of fatalities due to traffic accidents is decreasing, the environment for the remaining families is still severe. We will dedicate the entire donation received to the development of traffic accident orphans. We want to work together to achieve zero drunk driving." Mr. Nemoto said, "To be honest, it would be desirable for drunk driving to disappear and for LIVE SDD to cease to exist," and added, "Drinking alcohol and driving are not bad things in themselves, but when the two overlap, it becomes a serious crime. I want to continue to convey this message repeatedly and create a world without drunk driving."
SDD BICYCLE Logo
In the latter half, the launch of the new project "SDD BICYCLE," aimed at promoting safe bicycle use and eradicating drunk cycling, was announced. Regarding the new project, Nishiyama expressed a sense of crisis regarding bicycle manners in Osaka and stated his determination, saying, "This is an issue that we, as a media organization, must address responsibly." Furthermore, Kazuma Iwatani, President and CEO of Amuse Inc., which quickly became an "SDD BICYCLE" partner company, commented, "Many customers come to our stores by bicycle, and I strongly empathized with the point that this is an important regional issue in Osaka. We have already been conveying through store posters and local events that bicycles can lead to serious accidents and even loss of life. We want to put even more effort into this in the future." Following this, DJ KOO (TRF) said, "Bicycles are a more familiar mode of transportation used by many people. Especially at night, the risk of drunk driving and accidents increases. We want to promote this initiative to create a society where people can safely say 'have a good day' and 'welcome home,'" and demonstrated a one-touch attachable reflector, exciting the audience.
DJ KOO (TRF) delivered a message while demonstrating the attachment of a reflector.
Finally, in a lecture by Tetsuro Kamata, Chief of the Osaka Prefectural Police Headquarters, it was revealed that the number of deaths and serious injuries from bicycle accidents in Osaka in Reiwa 7 (2025) has been the highest in the nation for 10 consecutive years. He pointed out that approximately 80% of deaths and serious injuries involved violations, and the low helmet wearing rate is also an issue. He explained the key points of the so-called "blue ticket system" introduced on April 1st and called on companies to thoroughly enforce traffic rules among their employees.
The events of this day will be broadcast on FM Osaka's "RADIO SDD BICYCLE" on Tuesday, April 28, from 20:00 to 20:30.
■ What is the SDD ~ STOP! DRUNK DRIVING PROJECT?
SDD (STOP! DRUNK DRIVING PROJECT) is an awareness project launched by FM Osaka Co., Ltd. in 2007, aiming to eradicate serious accidents caused by drunk driving. With the concept of "What can you do? To eliminate drunk driving," its purpose is to create opportunities for individuals to take action to eradicate drunk driving through the power of music.
Over 65 ministries and organizations, including the Cabinet Office, National Police Agency, Ministry of Justice, Ministry of Land, Infrastructure, Transport and Tourism, and Osaka Prefectural Police, endorse the project, and approximately 100 companies participate as partner companies and media. Admission fees from charity concerts and donations are presented to the Public Interest Incorporated Foundation for the Development of Traffic Accident Orphans and the SDD Fund within the same foundation. The cumulative number of SDD messengers since the project's inception is approximately 2.35 million. "LIVE SDD," which features passionate performances and messages from supporting artists, mainly STARDUST REVUE and TRF, who are the project leaders, is held annually at Osaka-jo Hall.
■ Event Outline
Title: SDD BICYCLE Kick-off / SDD Conference 2026
Date: Thursday, April 9, 2026, from 16:00 (Doors open at 15:30)
Venue: Main Hall, 7th Floor, Japan Cotton Club (Cotton Industry Hall) (2-5-8 Bingomachi, Chuo-ku, Osaka City)
■ Program Outline
Title: "RADIO SDD BICYCLE" (Read: Radio SDD Bicycle)
Broadcast Date and Time: Every Tuesday, 20:00-20:30
Cast: Yumi Otsuka
radiko: https://radiko.jp/share/?sid=FMO&t=20260428200000
(Link valid from one week before the April 28 broadcast)