"I want to end competitive investing where someone profits from another's loss." Former banker proposes "asset building through coexisting Japanese people in private lodging investment." Challenging to produce Japan's largest number of private lodging investors.

## Press Release Information
Title: "I want to end competitive investing where someone profits from another's loss." Former banker proposes "asset building through coexisting Japanese people in private lodging investment." Challenging to produce Japan's largest number of private lodging investors.
Subtitle: Private lodging investment × Inbound tourism for an "economy that creates value from outside" -- The challenge of Finance Eye (Tanaka's Private Lodging Investment), which supports over 1000 investors.
Company Name: Finance Eye Inc.
Industry: Finance, Hotel & Leisure

Recruiting private lodging property sale consultations in Kanto/Tokyo area. Former banker supports private lodging M&A | Appraising profitable private lodging properties on YouTube.

Our company endorses April Dream, which aims to make April 1st a day to express dreams. This press release is the dream of "Finance Eye Inc. (Tanaka's Private Lodging Investment)."

Finance Eye Inc. (Headquarters: Osaka Prefecture, Representative Director: Takuro Tanaka), which supports buyers and sellers in private lodging investment, endorsed "April Dream" hosted by PR TIMES and announced its dream on April 1, 2026: "Making investment where Japanese people don't compete with each other a norm."

This is not just an ideal. It is a proposal for a new way of asset building that breaks away from the "competitive structure" existing in the current investment market and shifts to "investment that creates" a sustainable future by leveraging Japan's culture, vacant homes, and inbound demand.

*Our company is an M&A support institution registered with the Small and Medium Enterprise Agency of the Ministry of Economy, Trade and Industry, ensuring safe and appropriate M&A execution.

## ■Why end "competitive investing" now?

Amid rising prices and future anxieties in Japan, the investment market also faces problems with business structures that exploit "knowledge gaps" and "information gaps."

- Selling low-value properties to uninformed individuals
- The spread of "self-taught investing" without reproducibility
- Systems where only intermediaries or sellers profit

Such "investment that thrives on someone's loss" is not what it should be.

"Investment is not about taking money from someone else's wallet."

Finance Eye (Tanaka's Private Lodging Investment) believes it is necessary to change this structure itself.

## ■A new option for a sustainable future: "Creative Investment" -- Private Lodging Investment

The answer is private lodging investment utilizing the inbound market. Japan already possesses assets to be proud of worldwide.

- Vacant homes
- Local culture
- Hospitality

These are not things for Japanese people to compete over domestically, but rather sources that create value by earning foreign currency from overseas.

"Japanese culture is the 'true treasure,' more valuable than gold and silver."

Private lodging revitalizes vacant homes, attracts people to local areas, and earns foreign currency. It is an investment that can achieve a "structure where everyone profits."

## ■Increasing "investors who walk the right path" changes society

Finance Eye focuses not just on providing investment opportunities, but on "producing" investors. The reason is clear: "Self-taught methods always fail." Investment without proper knowledge can distort not only the individual but also the entire market.

Therefore, the company emphasizes 'bank appraisal perspective,' 'revenue performance basis,' and 'reproducible investment methods,' and has supported over 1000 investors to date.

## ■Why advocate this dream?

Representative Tanaka, as a former banker, was involved in numerous loan and investment cases. What he observed was 'successful investments,' 'failed investments,' and 'a structure where someone always loses.' Originally, investment is meant to enrich people. However, in reality, some people lose due to knowledge gaps. "I want to change this structure." That is the origin of this challenge.

## ■Video expressing "determination to end competition"

In conjunction with this release, a speech video by Representative Tanaka has also been released. The video conveys the following messages:

- Why reject competitive investment
- Why private lodging is an "investment for coexistence"
- Why it is necessary for Japan now

▶Watch the video here (YouTube)
https://www.youtube.com/@financeeye

## ■Future Developments

Finance Eye (Tanaka's Private Lodging Investment) will continue to spread "non-competitive investment" in society through:

- Expansion of the profitable private lodging M&A market
- Training of private lodging investors (seminars, education)
- Support for revitalizing vacant homes in rural areas
- Promotion of inbound market utilization

## ■Guidance on how to start private lodging correctly seminar

The company also holds weekly seminars to learn about private lodging investment and private lodging M&A. They believe that increasing investors with correct knowledge leads to a healthy market formation.

▼Details and participation here
https://financeeye.net/minpaku/seminar1/

■Representative's Comment

I have decided to create a world where Japanese people do not compete with each other. I want to spread investment that creates and shares value, rather than investment that thrives on someone's misfortune. I believe this will protect Japan's future.

For those who want to sell or buy private lodging properties | Free private lodging appraisal and consultation for private lodging sales and private lodging M&A.

■Free individual consultation for private lodging exit sales and private lodging M&A (buyers and sellers)

■Disseminating analysis of profitable private lodging M&A across Japan | Over 4000 YouTube subscribers

■Sharing the reality of daily private lodging investment | X

## ■YouTube private lodging M&A appraisal as a standard for investment decisions

Our "Profitable Private Lodging YouTube" channel has surpassed 4,000 subscribers and has become an important information source for private lodging investors. In particular, our unique "Private Lodging M&A Report," which analyzes actual profitability, business value, and risks from a bank appraisal perspective, is utilized as content directly linked to investors' decision-making. Recently, there has been an increase in cases where buyer investors make investment decisions based on the appraisal content on YouTube, and there have even been instances where sale negotiations progressed within about a week after our appraisal.

## ■Reasons for support from both sellers and buyers

Private lodging investors on the seller side also highly evaluate us for the following points:

- Private lodging properties are fairly evaluated as "businesses" rather than "real estate"
- Ability to sell to quality investors
- Accompanied support for the next investment after sale

Through this, our company acts not merely as an intermediary, but as a partner that supports investors' asset building over the long term. "Private lodging investment has entered an era where results are largely divided by 'information gaps'."

Now is the chance for private lodging investment, with a growth target of 15 trillion yen by 2030.

According to announcements from the Japan Tourism Agency and JNTO (Japan National Tourism Organization), the number of foreign visitors to Japan in 2025 is expected to exceed 40 million, with consumption exceeding 9 trillion yen, showing a recovery beyond pre-COVID levels. The government aims for 60 million visitors by 2030, and the private lodging market has expanded threefold compared to 2018 as a recipient of accommodation demand. Private lodging M&A investment has entered an era where high returns can be aimed for with "private lodging management without owning real estate" while riding this wave of growth. [Cited sources/references] Japan Tourism Agency "Inbound Tourism Consumption Trend Survey 2025", JNTO statistical data, Private Lodging Industry Trend Report 2025 (proprietary research).
Keywords: Private lodging, asset management, private lodging sale, FIRE, private lodging opening, startup loan, real estate investment, April Dream, side business, private lodging M&A