[Upopoy] Shiraoi Town, Hokkaido | Quiz Rally "A Challenge from QuizKnock"

Upopoy (National Ainu Museum and Park), operated by the Foundation for Ainu Culture (Sapporo City Chuo Ward, Chairman Teruki Tsunemoto), will hold its first collaboration event with the intellectual entertainment group QuizKnock: a tour-style quiz rally event titled "Aim for the Goal by Experiencing Ainu Culture! A Challenge from QuizKnock in Upopoy." The event will run from July 11, 2026 (Sat) to March 31, 2027 (Wed).

Event Overview

Event Name: "Aim for the Goal by Experiencing Ainu Culture! A Challenge from QuizKnock in Upopoy"

Event Period: July 11, 2026 (Sat) - March 31, 2027 (Wed)

※Times are subject to Upopoy's opening hours.

Participation Fee: Free (Upopoy admission fee required separately)

Target Audience: All ages (Recommended for upper elementary school students and above, junior high school students and above)

Estimated Time: Approximately 1-2 hours

Content: A quiz rally event supervised by QuizKnock. A tour-style content where participants challenge quizzes related to Ainu culture while visiting 8 quiz points installed within the park.

Participation Prize: A completion prize of an original sticker will be given to those who finish the quiz rally.

Special Website: https://ainu-upopoy.go.jp/quizknock

Organizer: Foundation for Ainu Culture

Supervision: QuizKnock

Secretariat: "A Challenge from QuizKnock in Upopoy" Operations Secretariat

(Within Canon Marketing Japan Inc.)

A Tour-Style Event to Experience Ainu Culture Through Quizzes Supervised by QuizKnock

This event is an experiential event where participants can deepen their understanding of Ainu culture while enjoying challenges within the Upopoy park, surrounded by rich nature. QuizKnock, an intellectual entertainment group, will supervise the quizzes, stimulating intellectual curiosity and offering a new cultural experience to engage with Ainu culture. This collaborative project aims to broaden interest in Ainu culture and allow people of all ages to experience its charm.

Visitors can deepen their understanding of Ainu culture by touring Upopoy's exhibits and facilities while tackling quizzes at 8 locations within the park. Furthermore, participants who complete the quiz rally will receive an original sticker as a participation prize. The content is designed to be enjoyed by a wide range of ages, from children to adults. A social media posting campaign will also be held from the same day (the campaign will end when prizes run out).

About QuizKnock

QuizKnock is a media outlet that fuses entertainment and knowledge, operated primarily by Quiz King Takasi Izawa.

With the concept of "Learning starts from fun," they deliver articles and videos daily that serve as a trigger to "know" something.

Their YouTube channel (https://www.youtube.com/c/QuizKnock) has surpassed 2.6 million subscribers. They are currently developing the "QuizKnock 10th Anniversary Project" leading up to their 10th anniversary on October 2, 2026.

About Upopoy (National Ainu Museum and Park)

Opened in Shiraoi Town, Hokkaido, in 2020 as a base for the revival and creation of Ainu culture. It consists of the National Ainu Museum, Hokkaido's first national museum; the National Ethnological Amusement Park, an experiential field museum where visitors can experience Ainu culture with all five senses; and a memorial facility to realize dignified memorial services by the Ainu people. On the shores of Lake Poroto, embraced by rich nature, visitors can experience Ainu culture and history from various angles, including touching and experiencing.

Official Website: https://ainu-upopoy.jp/

Official Instagram: https://www.instagram.com/ainumuseumpark/

Official Facebook: https://www.facebook.com/upopoy/

Official YouTube: https://www.youtube.com/@upopoy

Location: 2-3 Wakakusa-cho, Shiraoi-gun, Shiraoi Town, Hokkaido 059-0902

Phone: 0144-82-3914 (Main)

Access: Approximately 10 minutes on foot from JR Shiraoi Station. Approximately 40 minutes from New Chitose Airport by highway or train.

Admission Fees (tax included): General Adult ¥1,200, General High School Student ¥600, Junior High School Students and younger Free

※Group rates apply for 20 or more people ※Does not include fees for paid experience programs or special museum exhibitions.

Opening Hours: 9:00 - 18:00

※Subject to change depending on the season.

Closed Days: Mondays and December 28 - January 4, 2027, February 27 - March 8. If a Monday is a public holiday, the following weekday will be closed.

※Special opening days may occur.

Opening Date: July 12, 2020

Designated Corporation: Foundation for Ainu Culture