Fendi launches new bag "Hobo Soft"

Fendi, the luxury brand representing Rome, Italy, will launch its new bag "Hobo Soft" from the 2026-27 Autumn/Winter Men's Pre-Collection, designed to complement the modern man's lifestyle.

The "Hobo Soft" bag, characterized by its soft and light form, is crafted from natural beige-toned viscose technical fabric, evoking the delicate texture of raffia. A bold yet refined dark blue "FENDI" logo creates a striking contrast. This bag gently conforms to the body, flexibly adapting to the wearer's movements. Furthermore, the strap is adorned with high-quality dark blue calf leather, imbuing a unique elegance of the Maison into its casual material. The "FF" logo metal appliqué on the strap, though subtle, exudes a distinct presence. The spacious interior compartment, with a magnetic closure, allows for smart and easy access to belongings in a busy daily life. Additionally, a removable pouch made of dark blue jacquard fabric is useful for organizing valuables and small items.

The adjustable dark blue leather strap allows for diverse styling options, including handbag, shoulder bag, and cross-body bag, suitable for various occasions. It brings light sophistication and dignity to any outfit, whether for daily use, weekend getaways, or strolls in resort areas. The "Hobo Soft" fully demonstrates its charm as a new iconic bag for modern men who love fashion and constantly seek superior quality.

The "Hobo Soft" bag is available at Fendi boutiques and the official online store fendi.com.