80% of Mothers Put Themselves Last: Shibuya's "Mother's Wellness Day" Highlights Need for Health Support

Future Design Shibuya released a report on the "Mother's Wellness Day" project held in May 2026. The initiative aims to transform Mother's Day into a day focused on maternal health. Survey findings revealed that 76.5% of mothers prioritize family over their own wellness, struggling with lack of mental energy and sleep. While nearly 50% of partners recognize that mothers are not resting enough, actual support often lacks concrete actions like sharing household chores. The project emphasizes the importance of "environmental design" to enable mothers to prioritize their health, moving beyond simple awareness.