Fastly and La Liga Announce Partnership on Innovation to Combat Pirated Content
Fastly and Spain's La Liga have announced a partnership to develop AI-driven technical solutions to identify and block illegal streaming of live sports in real-time, aiming to protect intellectual property without relying on legal enforcement.
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- 📰 Published: April 10, 2026 at 20:00
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Fastly, Inc. (NASDAQ: FSLY), a global leader in edge cloud platforms, and La Liga, the Spanish professional football league, announced today a partnership to develop technical solutions to combat illegal streaming in live sports broadcasting, particularly for La Liga matches.
According to La Liga, the estimated financial loss due to pirated content amounts to between 700 and 800 million USD (approximately 105 to 120 billion JPY) annually across its member clubs. Through this joint anti-piracy project, Fastly and La Liga aim to help various platforms combat pirated content and assist rights holders, including La Liga, in protecting the strategic and economic value of their copyrighted content and curbing unauthorized use.
Fastly and La Liga began their collaboration in 2025 to address the proliferation of unauthorized streaming sites operating on match days. To counter the theft of La Liga's content, Fastly has developed an advanced integrated system that utilizes AI and proprietary content signals to identify illegal streams in real-time.
A 2025 study by Grant Thornton revealed that over 10.8 million illegal streams were detected in 2024, with more than 81% failing to be taken down, and action being taken within 30 minutes of the event's start in only 2.7% of cases.
Fastly's solution is designed to allow operators using platforms to remove unauthorized content with extreme precision, significantly reducing the time pirated content is broadcast. This unique approach reflects Fastly's strong commitment to using technology to help customers protect their platforms and better safeguard the intellectual property of rights holders, without relying on legal enforcement actions against intermediaries.
Javier Tebas, President of La Liga, stated: "At La Liga, through a comprehensive strategy encompassing legal, educational, organizational, and technological measures, we successfully reduced pirated content viewing in Spain by 60% during the 2024/25 season. A partner ecosystem like Fastly's has significantly contributed to this achievement, allowing us to continuously explore more effective ways to eradicate pirated content. La Liga remains firmly committed to eliminating piracy, and we believe the cooperation of all stakeholders is essential to achieving this goal."
This project is part of a broader effort to enable media and publishers to identify verified pirated content. Fastly and La Liga are actively collaborating with other technology companies, publishers, and regulatory bodies to promote the development of software solutions and best practices that quickly detect and block only unauthorized streams without affecting legitimate traffic.
Furthermore, this partnership contributes to the customer community...
According to La Liga, the estimated financial loss due to pirated content amounts to between 700 and 800 million USD (approximately 105 to 120 billion JPY) annually across its member clubs. Through this joint anti-piracy project, Fastly and La Liga aim to help various platforms combat pirated content and assist rights holders, including La Liga, in protecting the strategic and economic value of their copyrighted content and curbing unauthorized use.
Fastly and La Liga began their collaboration in 2025 to address the proliferation of unauthorized streaming sites operating on match days. To counter the theft of La Liga's content, Fastly has developed an advanced integrated system that utilizes AI and proprietary content signals to identify illegal streams in real-time.
A 2025 study by Grant Thornton revealed that over 10.8 million illegal streams were detected in 2024, with more than 81% failing to be taken down, and action being taken within 30 minutes of the event's start in only 2.7% of cases.
Fastly's solution is designed to allow operators using platforms to remove unauthorized content with extreme precision, significantly reducing the time pirated content is broadcast. This unique approach reflects Fastly's strong commitment to using technology to help customers protect their platforms and better safeguard the intellectual property of rights holders, without relying on legal enforcement actions against intermediaries.
Javier Tebas, President of La Liga, stated: "At La Liga, through a comprehensive strategy encompassing legal, educational, organizational, and technological measures, we successfully reduced pirated content viewing in Spain by 60% during the 2024/25 season. A partner ecosystem like Fastly's has significantly contributed to this achievement, allowing us to continuously explore more effective ways to eradicate pirated content. La Liga remains firmly committed to eliminating piracy, and we believe the cooperation of all stakeholders is essential to achieving this goal."
This project is part of a broader effort to enable media and publishers to identify verified pirated content. Fastly and La Liga are actively collaborating with other technology companies, publishers, and regulatory bodies to promote the development of software solutions and best practices that quickly detect and block only unauthorized streams without affecting legitimate traffic.
Furthermore, this partnership contributes to the customer community...