[Exhibitor Recruitment] TOKYO JEWELRY FES ’26 Summer | New "Beauty Experience Service Area"

As a venue for experiential marketing that combines jewelry and beauty, Japan's largest jewelry event, "TOKYO JEWELRY FES ’26 Summer" (Dates: July 3 [Fri] - 5 [Sun], 2026), will establish a new Beauty Experience Service Area. We have begun recruiting beauty businesses, salons, and sole proprietors who can provide quick treatments and beauty diagnoses, such as those that enhance the beauty of jewelry, offering easily accessible experiential menus for visitors. TOKYO JEWELRY FES attracts many general women who are highly interested in beauty and self-care, and many have visited "Beauty Palette." Beauty Palette is a B2C exhibition and sales area exclusively for beauty brands, where product experiences, real sales, and brand PR can be conducted. These real-contact marketing opportunities have been very well received as a place to directly connect beauty brands and consumers. Based on these visitor characteristics, in 2026, we will further expand the sensitivity to the beauty domain cultivated at Beauty Palette and establish a new "Beauty Experience Service Area" as part of a workshop. Through quick treatments and diagnoses that can be completed in 10-15 minutes, offering experiences where visitors can "find what suits them" and "feel a change," we will provide experiential opportunities highly compatible with the charm of jewelry. We sincerely look forward to applications from everyone who can join us in delivering the exhilaration of wearing jewelry through "beauty experiences." **[Benefits of Exhibiting in This Area]** * Directly approach general women with high beauty and fashion sensitivity * Appeal to experiential value in the context of "matching" with jewelry * Create new customer touchpoints in a short time and at low exhibition cost * Acquire leads that can lead to future salon visits ■ Application Guidelines [Exhibition Dates] 2 days: July 4 [Sat] - 5 [Sun], 2026 10:00 - 18:00 (until 17:00 on the 5th) * The exhibition runs from July 3 [Fri] - 5 [Sun] [Exhibition Content] Provision of experiences within the newly established "Beauty Experience Service" category in the workshop area * Quick experience, treatment, and diagnostic menus that can be completed in 10-15 minutes * Content that allows visitors to "find what suits them" and "feel a change" is welcome * Hair arrangement / Quick makeup * Eyebrow styling (including eyebrow wax) * Eyelash perm / Point treatment * Hand care / Hand massage * Short facial / Small face care * Personal color analysis * Face type diagnosis / Skeletal diagnosis * Skin measurement (e.g., skin moisture content) * Ear acupressure jewelry treatment, etc. [Exhibitor Eligibility] Beauty businesses, sole proprietors, salons, etc., that fall under the following categories: * Quick beauty treatments * Diagnostic/measurement services * Beauty counseling [Exhibition Conditions (Mandatory)] * Treatment/experience menu must be completable in 10-15 minutes * Compliance with safety and hygiene management rules (disinfection, use of disposable tools, etc.) * Ability to arrange necessary staff independently * Ability to pre-apply treatment fees * Exhibitor must manage necessary items at the venue [Exhibition Fee] 20,000 yen (excluding tax) * Includes equipment (2 long tables, 4 chairs) * Additional equipment and electricity use will incur separate charges. ■ Flow to Exhibition 1. Apply via the application form 2. Screening by the secretariat → Exhibition confirmed *An exhibition contract will be concluded after passing the screening. 3. Start exhibition preparations ■ Application Form https://www.jewelry-fes.jp/tokyo/ja-jp/gbs/sales/ex/ws-beauty.html * Application deadline: April 17 [Fri] (First round of applications) ■ Visitor Profile * General women with high beauty and fashion sensitivity * Visitors interested in "matching" beauty/fashion with jewelry * Broad range of visitors, mainly women in their 20s to 40s * Quick treatments / matching diagnoses are highly compatible with this demographic. ■ About TOKYO JEWELRY FES TOKYO JEWELRY FES is Japan's largest jewelry event, held with the theme of being a place where jewelry lovers can see, buy, and create. Many people visit every year as a place where visitors can directly connect with brands and services. TOKYO JEWELRY FES '26 Summer Dates: July 3 [Fri] - 5 [Sun], 2026, 10:00-18:00 (until 17:00 on the last day) Venue: Tokyo Big Sight South Exhibition Hall Organizer: RX Japan G.K. HP: https://www.jewelry-fes.jp/tokyo/ja-jp.html ■ Inquiries regarding this matter RX Japan G.K. TOKYO JEWELRY FES Secretariat TEL: 048-233-9247 / E-mail: jewelryfes.jp@rxglobal.com