[Miyazaki] Takayama Co., Ltd. Launches "Netchu Rescue Kit" for Heatstroke First Aid – Preparing for Emergencies in Sports and Educational Settings

Takayama Co., Ltd. (Representative Director: Hirofumi Takayama), a retail company operating in Miyazaki Prefecture, has begun selling the "Netchu Rescue Kit," a portable heatstroke first-aid set specialized for initial response until an ambulance arrives. Equipped with a dedicated cooling agent that maintains an optimal temperature of 10-15 degrees Celsius for lowering core body temperature, and a manual that enables anyone to perform accurate treatment, it ensures safety in summer environments.

As summer heat across Japan reaches "disaster-level," heatstroke prevention has become an urgent priority in all settings. Takayama Co., Ltd. has launched the "Netchu Rescue Kit," a first-aid set that allows anyone to perform the most effective treatment without hesitation during the critical initial response to heatstroke, where every second counts.

Three Features of the "Netchu Rescue Kit"

1. Dedicated Cooling Agent that Maintains "Optimal Temperature (10-15℃)" for Lowering Core Body Temperature

Its greatest strength lies in its specialized cooling agent. By pulling it left and right, the temperature rapidly drops to approximately 2 degrees Celsius, and then maintains the optimal temperature range of "10-15 degrees Celsius" for lowering core body temperature for about 15 minutes. It uses a special soft exterior material, which increases the contact area with the skin, allowing it to cool the affected area by wrapping around it.

2. Fixing Belts and Pockets for Reliable and Easy Treatment by Assistants

The cooling agents are applied to three points where large blood vessels pass: the "base of the neck," "armpits," and "groin." The neck is cooled by covering it with a dedicated carotid artery pocket, while the armpits and groin can be securely fixed with dedicated belts. This design allows assistants to perform treatment without difficulty, even if the patient is unable to hold the cooling agent themselves.

3. "Heatstroke Emergency Response Manual" and Ingenious Bag to Prevent Panic On-Site

A dedicated manual is included to enable calm initial response even when facing a heatstroke patient. Furthermore, the conspicuous orange dedicated bag has a convenient handle for carrying, and features a practical design element: "the bottom plate can double as a fan (uchiwaka-gawari)" – a thoughtful detail from a field perspective.

Officially Recognized by Nadeshiko League's "Viamaterras Miyazaki"

This kit has received official recognition from "Viamaterras Miyazaki" (Representative Director: Kazuhiro Yanagida), a team belonging to the Japan Women's Football League. It serves as a strong ally for "what if" situations, not only in intense sports environments but also in educational settings, and workplaces such as construction, civil engineering, and forestry, regardless of the scene.

【Comment from Representative Director Hirofumi Takayama】

"Receiving the 'seal of approval' from Viamaterras has renewed my confidence. With summer heat becoming disaster-level across Japan, it's easy to imagine a surge in heatstroke patients during hot periods. We aim to spread this kit with an 'AED-like presence' as a vital tool to save the lives of heatstroke patients, where every second counts."

■ Product Overview

Product Name: Netchu Rescue Kit

Price: 12,900 JPY (excluding tax)

Total Weight: Approx. 1700g

Bag Size: Approx. 24cm (width) × Approx. 14cm (depth) × Approx. 20cm (height)

Contents: ① Dedicated instant cooling agent (18×15cm/250g) × 6 pieces ② Cooling agent fixing belt × 4 pieces ③ Carotid artery pocket (19×50cm) × 1 piece ④ Heatstroke emergency response manual ⑤ Kit instruction manual

■ Company Overview

Company Name: Takayama Co., Ltd.

Representative: Representative Director Hirofumi Takayama

Location: 852-1 Oaza Kiwaki, Kunitomi-cho, Higashimorokata-gun, Miyazaki Prefecture

Business: Retail

Contact: TEL: 0985-75-1231