Jusanko Fishery Cooperative to Unveil New PR Character for Yamato Clams on April 10th, Launches Name Recruitment Campaign

Jusanko Fishery Cooperative in Goshogawara City, Aomori Prefecture, will debut a new PR character inspired by a "Clam Spirit" on April 10, 2026, to promote its regional specialty, Yamato clams from Jusanko Lake. A public campaign to name the character will commence simultaneously, with submissions accepted until May 31, 2026, and the winning name to be announced in mid-June.
キャンペーンNQ 0/100出典:PR Times

📋 Article Processing Timeline

  • 📰 Published: April 10, 2026 at 18:00
  • 🔍 Collected: April 10, 2026 at 09:01
  • 🤖 AI Analyzed: April 20, 2026 at 06:56 (237h 54m after Collected)
Jusanko Fishery Cooperative (Location: Goshogawara City, Aomori Prefecture) has created a new PR character with the aim of promoting the appeal of the regional resource, "Jusanko Yamato Clams."
This character will be unveiled for the first time on Friday, April 10, 2026, and name recruitment through public application will begin on the same day.

## A New Character Inspired by the "Clam Spirit" is Born

Jusanko Fishery Cooperative (hereinafter referred to as Jusanko Fishery) has produced a PR character inspired by the "Clam Spirit" to deliver the charm of the Yamato clams inhabiting Jusanko Lake to a wider audience in a more accessible way.

This character will serve as a gentle messenger of Jusanko Lake's nature, fishing activities, and regional culture, and will be utilized in various future information dissemination efforts.

■ Public Call for Character Names (April 10 - May 31)

Simultaneously with the character's unveiling, a public call for its name will be held.
Applications will be accepted via an online form that can be easily accessed from smartphones.

■ Campaign Outline (Name Recruitment)

Recruitment Content
Name for the new PR character of Jusanko Yamato Clams

Application Period
Friday, April 10, 2026 - Sunday, May 31, 2026

Application Method
Apply by entering the required information via the application form.
Application Form
*Multiple applications per person are permitted.

Selection Method

Based on the submitted names, reasons for naming, and sentiments, Jusanko Fishery's selection committee will decide through voting and lotteries.
If multiple identical names are submitted, the selection will be made holistically, referring to the "reason for naming (message)."
*Individual inquiries regarding selection results cannot be answered.

Announcement Period

Scheduled for mid-June 2026 (Announced on official SNS and website)

Prizes

The person whose name is adopted (1 winner) will receive "10kg of clams," and a runner-up prize of "3kg of clams" will be awarded to five individuals.

Handling of Personal Information
Personal information obtained during application will be used solely for the purpose of winner notification, prize shipment, and application content verification.
It will not be provided to third parties without the consent of the individual, except as required by law.