Sales Up 1.4x with 'Extra Toppings'? Hit Campaign Returns Just Before Summer Peak! Popular Salads Get Up to 50% More Ingredients

FamilyMart Co., Ltd. (Headquarters: Minato-ku, Tokyo; President and Representative Director: Tateo Kotani) will celebrate its 45th anniversary in September 2026. Building on five key themes it has consistently pursued, the company is operating under the slogan 'Ichiban Challenge.' As part of its 'Ichiban Chotto Otoku' (A Little More Advantageous) initiative, ahead of July's peak salad demand season, FamilyMart will hold an 'Extra Ingredients Campaign' from June 16, 2026 (Tuesday) at approximately 16,400 stores nationwide, increasing ingredients in popular vegetable salads by up to 50% across three rounds. This campaign was previously held in March 2026, where sales of targeted salads increased by approximately 1.4 times, making this a revival of a highly popular initiative. ◆ The Hit Campaign That Boosted Sales 1.4x Returns for Summer! Extra Ingredients Campaign Aiming for the July peak in salad demand as temperatures rise, this time five popular vegetable salads will see increases: corn and okra by 50%, and salad chicken by 20%. Despite ongoing price hikes, to offer customers 'the same price, but a much more satisfying meal,' the products will feature an easily identifiable 'Extra Ingredients' sticker. [Campaign Overview] ① Round 1 Period: June 16, 2026 (Tue) – June 22, 2026 (Mon) Target Products Tuna & Egg Salad [Product Name] Tuna & Egg Salad [Price] 258 yen (278 yen incl. tax) [Sales Area] Nationwide [Description] A salad topped with tuna and boiled egg. Topped with four types of vegetables (cabbage, purple cabbage, corn, green leaf). Dressing sold separately. [Extra Ingredient] Corn increased by 50% 1/3 Daily Vegetable Salad [Product Name] 1/3 Daily Vegetable Salad [Price] 304 yen (328 yen incl. tax) [Sales Area] Nationwide [Description] A salad made with six types of vegetables (cabbage, purple cabbage, carrot, corn, green leaf, tomato). Topped with salad chicken and wakame seaweed. Dressing sold separately. [Extra Ingredient] Salad chicken increased by 20% ② Round 2 Period: June 30, 2026 (Tue) – July 6, 2026 (Mon) Target Products Fresh Vegetable Salad [Product Name] Fresh Vegetable Salad [Price] 184 yen (198 yen incl. tax) [Sales Area] Nationwide [Description] A simple vegetable salad using cabbage, corn, carrot, and green leaf. Dressing sold separately. [Extra Ingredient] Corn increased by 50% 3 Types of Neba Neba Salad [Product Name] 3 Types of Neba Neba Salad [Price] 304 yen (328 yen incl. tax) [Sales Area] Nationwide [Description] A refreshing salad using daikon radish, wakame seaweed, okra, nameko mushrooms, and mekabu seaweed. Comes with yuzu ponzu sauce. [Extra Ingredient] Okra increased by 50% ③ Round 3 Period: July 21, 2026 (Tue) – July 27, 2026 (Mon) Target Products Salad Chicken Salad [Product Name] Salad Chicken Salad [Price] 249 yen (268 yen incl. tax) [Sales Area] Nationwide [Description] A salad topped with salad chicken, cabbage, green leaf lettuce, purple cabbage, and broccoli. Dressing sold separately. [Extra Ingredient] Salad chicken increased by 20% *Images are for illustrative purposes only. *Prices include 8% consumption tax as these are reduced tax rate items. *Product prices, release dates, and specifications may vary by region. *Some products may not be available in certain regions or stores. ◆ Environmentally Conscious 'Famima Eco-Pack' Vol. 42! Thinning Standard Pasta Salad Containers to Reduce Annual Plastic Use by Approximately 15 Tons For pasta salads, whose demand increases in spring and summer, the thickness of the container's plastic has been reduced by 10%. This is expected to reduce petroleum-derived plastic usage by approximately 15 tons annually. The changeover to this specification began sequentially in March and has already been completed. Furthermore, plant-derived biomass plastic is already being used in vegetable salad and pasta salad containers. FamilyMart is promoting its plastic reduction and environmental impact reduction efforts for product packaging under the 'Famima Eco-Pack' initiative. ▼ For more on FamilyMart's plastic reduction efforts: https://www.family.co.jp/sustainability/with-sustainability/famima_plastic.htm Under the banner 'You and the Convenience Store, FamilyMart,' FamilyMart aims to be an indispensable place that goes beyond convenience, connecting with each customer like family and supporting the community. The Meaning Behind 'Ichiban Challenge' FamilyMart will celebrate its 45th anniversary in September 2026. To continue being chosen as the 'number one' by customers, transcending the conventional convenience store framework in response to changing times, the company has adopted the new slogan 'Creating many 'number ones' for you: The Ichiban Challenge.' Under this motto, based on eight areas – 'Delicious,' 'A Little More Advantageous,' 'Exciting and Fun,' 'Discovering Wonderful Things,' 'Innovative and Cutting-Edge,' 'Environmentally Friendly,' 'A Place You Want to Work,' and 'Loved by the Community' – FamilyMart will continue its greatest challenge in company history. 45th Anniversary Special Site: https://www.family.co.jp/campaign/spot/2026_45th.html