What specific date does FamilyMart start its Hawks collaboration campaign in Kyushu?

FamilyMart starts the Hawks collaboration campaign on June 2, 2026.

How many FamilyMart stores in Kyushu will carry the Fukuoka SoftBank Hawks items?

Approximately 1,500 FamilyMart stores will carry the Hawks collaboration items.

Which baseball team is FamilyMart officially sponsoring for the 2026 campaign?

FamilyMart is officially sponsoring the Fukuoka SoftBank Hawks for the campaign.

What region will exclusively receive the FamilyMart x Hawks collaboration products in 2026?

The Kyushu region and parts of Yamaguchi Prefecture will exclusively receive the products.

What types of products are included in the FamilyMart Hawks support campaign launched on June 2, 2026?

The campaign includes apparel and 'victory meal' food items inspired by the Hawks.

FamilyMart Launches Hawks Support Campaign Exclusively in Kyushu

Published May 28, 2026 1:00 PM ・ Updated Jun 14, 2026 3:40 PM ・ 4 min read ・ Source: PR TIMES

FamilyMart will launch a series of collaboration items starting June 2, 2026, at approximately 1,500 stores in the Kyushu region and parts of Yamaguchi Prefecture, following an official sponsorship deal with the Fukuoka SoftBank Hawks. The campaign includes apparel and 'victory meal' food items.

FamilyMart Co., Ltd. will celebrate its 45th anniversary in September 2026. Under the slogan 'Ichiban Challenge,' the company continues its initiatives based on five key keywords.

As part of its commitment to becoming 'most loved by the community,' FamilyMart signed an official sponsorship agreement in January 2026 with Fukuoka SoftBank Hawks Co., Ltd., the operator of the Fukuoka-based professional baseball team. Starting June 2, 2026, the company will release collaboration items to support the team at approximately 1,500 stores in the Kyushu region and parts of Yamaguchi Prefecture.

Community-Rooted Initiatives To bring excitement to the Kyushu region, the company is launching a series of collaboration products.

In the first phase, starting June 2, stores will offer 'Convenience Wear' line socks and towel handkerchiefs featuring team colors. Additionally, through 'Famima Print,' a service available on multi-copy machines nationwide, customers can purchase special stickers featuring player illustrations in collaboration with TVQ Kyushu Broadcasting's popular program 'TeleQ Super! Stadium.'

In the second phase, starting June 9, the company will release six items themed around 'Victory Meals,' including rice balls, bento boxes, noodles, and desserts, inspired by local Fukuoka food culture and the Hawks.

【Convenience Wear Product Highlights】 - Line Socks (White & Yellow, Black & Yellow): 637 yen each (700 yen including tax) - Imabari Towel Handkerchief (White & Yellow): 728 yen (800 yen including tax)

【Famima Print Details】 - '26 Hawks TeleQ Collaboration Sticker: 500 yen (including tax). Available June 2 – Nov 30, 2026.

【Second Phase Items (Available June 9)】 - 'Zenryoku Tokyu!' Bakudan Musubi (Aji-Mayo, Mentaiko-Mayo, Takana): 369 yen (398 yen including tax) - 'Ham wo Kurau!' Katsu Curry: 554 yen (598 yen including tax)

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Source: PR TIMES
Category: キャンペーン

FamilyMart Launches Hawks Support Campaign Exclusively in Kyushu

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Community-Rooted Initiatives To bring excitement to the Kyushu region, the company is launching a series of collaboration products.

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