New Additions to the 400 Million+ Selling 'Afternoon Tea' Series: 'Lychee Scented Jasmine Tea' and 'Apple Scented Tea Soda' Launch

Key facts

  • New Additions to the 400 Million+ Selling 'Afternoon Tea' Series: 'Lychee Scented Jasmine Tea' and 'Apple Scented Tea Soda' Launch
  • FamilyMart will release new 'Afternoon Tea' supervised beverages: 'Lychee Scented Jasmine Tea' on June 2, 2026, and 'Apple Scented Tea Soda' on June 16, 2026. The series, which has sold over 400 million units, continues to focus on seasonal flavors and sustainability, including the use of 100% recycled PET bottles.
  • Source: PR Times
  • Date: May 27, 2026

Direct answer

FamilyMart will release new 'Afternoon Tea' supervised beverages: 'Lychee Scented Jasmine Tea' on June 2, 2026, and 'Apple Scented Tea Soda' on June 16, 2026. The series, which has sold over 400 million units, continues to focus on seasonal flavors and sustainability, including the use of 100% recycled PET bottles.

Citation
New Additions to the 400 Million+ Selling 'Afternoon Tea' Series: 'Lychee Scented Jasmine Tea' and 'Apple Scented Tea Soda' Launch (May 27, 2026), PR Times
Source
PR Times
Date
May 27, 2026
FamilyMart will release new 'Afternoon Tea' supervised beverages: 'Lychee Scented Jasmine Tea' on June 2, 2026, and 'Apple Scented Tea Soda' on June 16, 2026. The series, which has sold over 400 million units, continues to focus on seasonal flavors and sustainability, including the use of 100% recycled PET bottles.
businessNQ 54/100出典：PR Times

📋 Article Processing Timeline

  • 📰 Published: May 27, 2026 at 11:00
  • 🔍 Collected: May 31, 2026 at 23:05 (108h 5m after Published)
  • 🤖 AI Analyzed: June 2, 2026 at 05:01 (29h 55m after Collected)
FamilyMart Co., Ltd. will celebrate its 45th anniversary in September 2026. Building on five key themes, the company is operating under the slogan 'Ichiban Challenge.' As part of its commitment to providing the 'most delicious' products, FamilyMart will launch 'Famimaru Lychee Scented Jasmine Tea' (118 yen including tax) on June 2, 2026, and 'Famimaru Apple Scented Tea Soda' (140 yen including tax) on June 16, 2026, at approximately 16,400 stores nationwide. These products are supervised by the 'Afternoon Tea' brand, operated by Ivy Company Co., Ltd.

Since its launch in May 2021, the 'Afternoon Tea' supervised PET bottle beverage series has been highly acclaimed for its authentic taste and refreshing finish, with cumulative sales exceeding 400 million units. The new products are designed for the upcoming early summer season. Last year's 'Apple Scented Jasmine Tea' recorded the highest first-week sales in the series' history. The new 'Lychee Scented Jasmine Tea' offers a refreshing lychee aroma popular among female consumers. Additionally, the 'Apple Scented Tea Soda,' a popular annual summer limited-edition item since 2023, returns with a rich tea flavor and vibrant apple aroma.

For the 'Lychee Scented Jasmine Tea,' FamilyMart has adopted 100% recycled PET resin bottles, contributing to the reduction of petroleum-derived plastic usage and promoting resource efficiency.

FAQ

Is this strategy applicable to the Taiwanese market?

Yes, FamilyMart Taiwan frequently utilizes similar private brand strategies and local collaborations to drive consumer engagement.

What are the key facts in this article?

FamilyMart will release new 'Afternoon Tea' supervised beverages: 'Lychee Scented Jasmine Tea' on June 2, 2026, and 'Apple Scented Tea Soda' on June 16, 2026. The series, which has sold over 400 million units, continues to focus on seasonal flavors and sustainability, including the use of 100% recycled PET bottles.

What is the direct answer?

FamilyMart will release new 'Afternoon Tea' supervised beverages: 'Lychee Scented Jasmine Tea' on June 2, 2026, and 'Apple Scented Tea Soda' on June 16, 2026. The series, which has sold over 400 million units, continues to focus on seasonal flavors and sustainability, including the use of 100% recycled PET bottles.

Back to Newsroom (707)