Convenience Wear x Nicolai Bergmann Collaboration Vol. 2: Two Types of Imabari Towel Handkerchiefs Evoking Early Summer with Blue and Purple Tones to be Released from May 15 (Friday)
FamilyMart's original apparel brand 'Convenience Wear' is launching its second collaboration with floral artist Nicolai Bergmann, featuring two types of Imabari towel handkerchiefs in blue and purple tones, evoking early summer. They will be available in limited quantities from May 15, 2026, at approximately 16,400 FamilyMart stores nationwide and on Famima Online.
📋 Article Processing Timeline
- 📰 Published: May 7, 2026 at 19:00
- 🔍 Collected: May 7, 2026 at 10:31
- 🤖 AI Analyzed: May 8, 2026 at 02:32 (16h 1m after Collected)
FamilyMart Co., Ltd. (Headquarters: Minato-ku, Tokyo; Representative Director and President: Tateo Kotani) will celebrate its 45th anniversary in September 2026. Based on five keywords that it has continuously pursued, the company will operate under the slogan 'Ichiban Challenge' (Number One Challenge). As part of its initiative to 'find the most wonderful things,' FamilyMart's original apparel brand 'Convenience Wear' is launching the second collaboration item with Nicolai Bergmann Flowers & Design (hereinafter, Nicolai Bergmann), led by Danish floral artist Nicolai Bergmann. The 'Imabari Towel Handkerchief' will be released in limited quantities from May 15, 2026 (Friday), at approximately 16,400 FamilyMart stores nationwide and on FamilyMart's digital commerce business 'Famima Online.'
■ The second collaboration towel handkerchief with Nicolai Bergmann is here!
'Convenience Wear' is FamilyMart's original apparel brand, developed jointly with fashion designer Hiroshi Ochiai, under the concept of 'good materials, good technology, good design.'
The second collaboration with Nicolai Bergmann features towel handkerchiefs based on blue and purple tones, evoking the freshness and tranquility of early summer. Choosing floral materials based on FamilyMart's vibrant green and blue image, the designs are crafted to convey the upcoming season.
In addition to various floral materials familiar from Nicolai Bergmann's flower designs, such as roses, blue stars, and delphiniums, fresh green gloriosa and clematis, and Nicolai's favorite paphiopedilum as an accent, were incorporated to create the floral designs. Similar to the first collection, the depth and three-dimensionality created by overlapping flowers, and the rich gradation from delicate color overlays, are meticulously expressed through Imabari towel weaving.
Available in two calm color variations, suitable for various users, including as Father's Day gifts, both can be enjoyed as an item that naturally blends into daily life.
■ Comment from Mr. Nicolai Bergmann
For this design, I drew inspiration from FamilyMart's image, creating colors that evoke the lightness of early summer. Because the Imabari towel handkerchief is an item that accompanies daily life, I hope people will choose colors according to their mood and scene, and naturally incorporate them. I would be delighted if people could enjoy the expression of flowers in their daily lives even more by using them interchangeably with the colors from the first collection.
■ Comment from Mr. Hiroshi Ochiai
This second collaboration with Mr. Nicolai will be rolled out nationwide. Changing the impression from the previous one, the light and gorgeous design based on blue was realized through Imabari's high technology and expressive power.
Because it's an item we use casually every day, I would be happy if this collaboration could be an opportunity to convey feelings of care and gratitude to others.
【Product Details】
【Product Name】Imabari Towel Handkerchief
【Price】800 yen (880 yen including tax)
【Release Date】May 15, 2026 (Friday)
【Sales Area】Nationwide
【Content】Based on the flower box designed by Mr. Nicolai Bergmann for this collaboration, two types are available: floral pattern and gradation. Made with bamboo rayon material, it features a glossy finish and a moist, smooth texture.
【Colors】Violet Mist / Floral Pattern・Violet Mist / Gradation
*Famima Online Sales Overview
Reservation Period: May 15, 2026 (Friday) 10:00 AM - June 1, 2026 (Monday) 11:59 PM
Pickup Period: June 11, 2026 (Thursday) 10:00 AM - June 24, 2026 (Wednesday)
*Some regions may have stores where pickup is not available.
*Please check here for details on how to order. (https://famima-online.family.co.jp/guidance)
*Images are for illustration purposes only.
*The quantity handled may vary by store.
*Release dates and times may vary by store.
■ Enclosed card with coupon, limited flower box present by lottery
Along with the thoughts put into the product, a card with a 200 yen off coupon code, usable at the Nicolai Bergmann Online Shop, is enclosed.
Eligible products: Items listed on the Nicolai Bergmann Online Shop within the usage period
Usage Period: April 17, 2026 (Friday) 10:00 AM - July 31, 2026 (Friday) 5:00 PM