FamilyMart x Monster Strike Friendship Combo Activated! Campaign Offering Exclusive Illustrated Goods Including New Collaboration Characters Starts April 14 (Tue)!

FamilyMart Co., Ltd. (Headquarters: Minato-ku, Tokyo; President and CEO: Tateo Kotani) will celebrate its 45th anniversary in September 2026. Based on five keywords we have continuously focused on, we will carry out activities under the slogan 'Number One Challenge'. As part of our efforts to achieve 'the most exciting and fun' experience, we will hold a collaboration campaign with the sling-shot hunting RPG smartphone app 'Monster Strike' (hereinafter 'Monst'), operated by MIXI Inc. (Headquarters: Shibuya-ku, Tokyo; President and Representative Director, Senior Executive Officer, CEO: Koki Kimura), starting Tuesday, April 14, 2026, at approximately 16,400 FamilyMart stores nationwide.

Friendship Combo Activated! FamilyMart and 'Monst' Hold Their Second Collaboration Campaign

The smartphone app 'Monst' is an exhilarating action RPG that anyone can easily enjoy, supported by its cooperative play (multiplayer) feature allowing up to four friends to play simultaneously, making it a game beloved by a wide range of generations. In October 2024, FamilyMart held its first collaboration campaign with 'Monst', the 'Juicy Festival', which was well-received by many customers, including Monst users, as an initiative that linked the in-store purchasing experience with in-game play.

Now, as the second collaboration campaign with 'Monst', we will hold 'FamilyMart x Monst Friendship Combo Activated!' starting Tuesday, April 14, 2026, at FamilyMart stores nationwide.

We will implement a project where you can receive items such as 'Monst Points', which can be exchanged for Orbs and in-game items at the Monst Web Shop (https://webshop.monster-strike.com/), and smartphone stand keychains featuring newly drawn designs. These designs feature main characters from 'Monster Strike: Deadverse Reloaded', the first terrestrial anime adaptation of 'Monst', which broadcasted on 46 stations nationwide starting October 2025 and is currently streaming on various platforms, including 'Rinne' and 'Jugem' who newly appeared in the game this winter, as well as the popular 'Lucifer'.

Furthermore, we will deliver an experience of 'Friendship Combos' that can be enjoyed across stores and the app, including the 'Monspot' linked campaign within the 'Monst' app which was popular last time, the in-store multi-copy machine service 'Famima Print', and a new prepaid card (POSA card) campaign.

Also, starting Saturday, April 18, 2026, 'Ichiban Kuji Monster Strike 2026' will be released sequentially at FamilyMart stores nationwide.

[Click here for campaign details] https://www.family.co.jp/campaign/spot/2604_fm-monst_cp.html

Buy 2 Target Products and Get 1 Exclusive Item Campaign!

During the period, for every two target products purchased simultaneously, you will receive one limited edition newly drawn smartphone stand keychain.

[Implementation Period] April 14, 2026 (Tue) A