FamilyMart Co., Ltd. (Headquarters: Minato-ku, Tokyo; President: Takeo Kotani) will celebrate its 45th anniversary in September 2026. Building on five keywords that it has continuously addressed, the company will operate under the slogan 'Ichiban Challenge' (Number One Challenge). As part of its initiative to achieve 'Ichiban Oishii' (The Most Delicious), FamilyMart will launch the frozen food product 'Rakel Supervised Special Tomato Sauce Chicken Omurice' for 488 yen (526 yen including tax), supervised by the popular omurice specialty restaurant 'Rakel' (Headquarters: Hiroo, Shibuya-ku, Tokyo; President: Tatsuo Yamanaka), operated by Rakel Co., Ltd. This product will be available at approximately 16,400 FamilyMart stores nationwide starting March 31, 2026 (Tuesday).
Experience the carefully grilled, signature 'Fluffy Egg'
'Rakel' is an omurice specialty restaurant that has been loved for many years. We are now delivering the taste of its signature menu item as a convenient frozen food. This renewal focuses thoroughly on recreating the taste and, in addition, the 'fluffy texture'. Ingredients that enhance the flavor of the omurice egg were carefully selected. Each egg is grilled individually, achieving a substantial thickness and a soft mouthfeel.
Egg thickness is over 1.8 times that of conventional products. Ingredients also offer an authentic taste.
This refresh aimed to enhance deliciousness through thorough quality improvement. The individually grilled omurice egg achieved a thickness and softness over 1.8 times that of conventional products. Furthermore, the chicken rice now includes bacon and butter-flavored sauce, bringing it even closer to the authentic taste of the restaurant. The special tomato sauce and semi-cooked egg-style sauce intertwine, expressing the taste of a specialty restaurant. Simply heat in a microwave to enjoy the fluffy egg texture and rich flavor.
Comment from 'Rakel'
'We supervised this product with the desire for people to enjoy the taste of a specialty restaurant at home. It is a product that allows you to enjoy authentic omurice at home, combining a fluffy egg texture with chicken rice fragrant with butter. We would be delighted if customers nationwide could try it on this occasion.'
【Product Details】
【Product Name】Rakel Supervised Special Tomato Sauce Chicken Omurice 【Price】488 yen (526 yen including tax) 【Release Date】March 31, 2026 (Tuesday) 【Release Region】Nationwide 【Content】Using ingredients that enhance the flavor, the omurice egg is carefully grilled one by one, and its thickness is increased to over 1.8 times the conventional product to improve its fluffy texture. Bacon and butter-flavored sauce are added to the chicken rice.
FACT BOX
- Source: PR TIMES
- Category: New Product