Chiayi-Yousian Enters Tokyo Market: Simultaneous Sales Launch at Asia Sun Market

Following a successful brand promotion at Seibu Dome on April 11, the Chiayi County Government expanded its sales to physical retail channels in Tokyo. On April 12, a sales event for 'Chiayi-Yousian' processed agricultural products was held at Asia Sun Market (Kichijoji). County Magistrate Weng Chang-liang led the event, joined by cheerleaders from the Fubon Guardians. A total of 13 products, including persimmon chips, Taiwanese mixed noodles, and mullet roe popcorn, were introduced. These products have been adjusted in packaging and flavor to suit Japanese consumer habits. Asia Sun Market, a leading Asian select shop in the Kanto area, will host a special 'Chiayi-Yousian' corner for four months to analyze market response for further expansion.