A Spring/Summer LACOSTE Eyewear Campaign Colored by Ouji Suzuka!
Marchon Eyewear has appointed actor Ouji Suzuka as the Japanese ambassador for LACOSTE Eyewear. An in-store campaign with limited novelties will launch on April 10 at major eyewear stores.
📋 Article Processing Timeline
- 📰 Published: April 9, 2026 at 19:00
- 🔍 Collected: April 9, 2026 at 10:30
- 🤖 AI Analyzed: April 20, 2026 at 12:10 (265h 39m after Collected)
Marchon Eyewear, one of the world's largest manufacturers and distributors of high-quality eyewear and sunglasses holding the global license for the premium French fashion-sports brand LACOSTE, is launching a campaign featuring actor and model Ouji Suzuka as the Japanese ambassador for LACOSTE Eyewear, in conjunction with the release of new products.
Two types of visuals have been released featuring him wearing trendy rimless glasses and seasonless sunglasses equipped with light-colored lenses. A second wave of a novelty campaign will also be rolled out.
The in-store campaign, starting April 10 at Megane Ichiba Shibuya, all Megane Flower stores, major Megane no Yonezawa stores, major Vision Megane stores, leading optical stores nationwide, and select LACOSTE boutiques, will feature the visuals of Ouji Suzuka. Additionally, as a bonus for purchasing LACOSTE Eyewear, limited novelties will be distributed on a first-come, first-served basis.
(*Products handled may vary depending on the store)
Suzuka, who regularly incorporates eyewear into his fashion, shared the following comments regarding his coordination and styling tips when wearing them: "I try to use the glasses and eyewear I want to wear based on my mood at the moment. They have a role in enhancing the coordination even further and are important enough to be the main focus, but right now I just leave it to my mood (laughs). I hope to encounter various clothes and eyewear from now on and find my own style." At the photo shoot, his sincere approach to each cut and his effort to carefully express the brand's worldview down to the details left a strong impression. Wearing LACOSTE Eyewear, he revealed his anticipation for new experiences, saying, "I want to go mountain climbing, to the sea, or somewhere in nature."
## Products Worn by Ouji Suzuka
L2538LB Col.038
Two types of visuals have been released featuring him wearing trendy rimless glasses and seasonless sunglasses equipped with light-colored lenses. A second wave of a novelty campaign will also be rolled out.
The in-store campaign, starting April 10 at Megane Ichiba Shibuya, all Megane Flower stores, major Megane no Yonezawa stores, major Vision Megane stores, leading optical stores nationwide, and select LACOSTE boutiques, will feature the visuals of Ouji Suzuka. Additionally, as a bonus for purchasing LACOSTE Eyewear, limited novelties will be distributed on a first-come, first-served basis.
(*Products handled may vary depending on the store)
Suzuka, who regularly incorporates eyewear into his fashion, shared the following comments regarding his coordination and styling tips when wearing them: "I try to use the glasses and eyewear I want to wear based on my mood at the moment. They have a role in enhancing the coordination even further and are important enough to be the main focus, but right now I just leave it to my mood (laughs). I hope to encounter various clothes and eyewear from now on and find my own style." At the photo shoot, his sincere approach to each cut and his effort to carefully express the brand's worldview down to the details left a strong impression. Wearing LACOSTE Eyewear, he revealed his anticipation for new experiences, saying, "I want to go mountain climbing, to the sea, or somewhere in nature."
## Products Worn by Ouji Suzuka
L2538LB Col.038