Aichi's Charm Dissemination "Aichi Tsunagari Ouen": Announcement of Ambassador Recruitment Start
The "Aichi Tsunagari Ouen" WEB/SNS campaign, endorsed by Aichi Prefecture, launched on May 1, and recruitment for ambassadors to disseminate regional charms nationwide has begun. The aim is to achieve sustainable regional PR by leveraging human connections.
📋 Article Processing Timeline
- 📰 Published: May 5, 2026 at 02:14
- 🔍 Collected: May 4, 2026 at 17:31
- 🤖 AI Analyzed: May 4, 2026 at 17:35 (3 min after Collected)
Aichi Tsunagari Ouen Campaign Ambassador Recruitment Begins
First Innovation Inc. (Headquarters: DEUX TOURS EAST Tower 52F, 3-13-1 Harumi, Chuo-ku, Tokyo; Representative Director and President: Yushi Kinone), as part of the initiatives of the General Incorporated Association Tsunagari Ouen (Chairman: Kuniaki Shimizu, Vice Chairman: Yushi Kinone), and with the endorsement of Aichi Prefecture, launched the "Aichi Tsunagari Ouen" WEB and SNS campaign to disseminate the charm of Aichi Prefecture nationwide starting May 1, 2026. Concurrently, recruitment for campaign ambassadors has also begun.
This initiative aims to continuously and multi-dimensionally convey the regional appeal through participatory dissemination starting from human connections. By accumulating daily communication through SNS, we aim to create "related populations" and visualize regional value, fostering an environment where people can feel closer to the charms of Aichi Prefecture.
A New Form of Regional Dissemination Expanding Through Human Connections
"Aichi Tsunagari Ouen" is a WEB and SNS campaign designed to spread information starting from human connections. The experiences and thoughts of each individual disseminator lead to the next dissemination, creating a structure where the region's appeal spreads in a chain reaction.
While traditional regional PR often remained a one-off information dissemination, this initiative emphasizes conveying charm within continuous relationships. The accumulation of dissemination is expected to multi-dimensionally build up the charm of Aichi Prefecture, leading to deeper understanding and empathy.
Aichi Tsunagari Ouen
Aichi Tsunagari Ouen
An Open Dissemination Environment Anyone Can Participate In
This campaign is designed as a system where anyone can participate through SNS posts, without being limited to a specific position. By posting with the hashtag "#愛知つながり応援" (#AichiTsunagariOuen), diverse entities can come together for unified dissemination.
By gathering various perspectives from both within and outside the region, the charms of Aichi Prefecture, such as tourism, culture, food, and corporate activities, will be expressed from multiple angles. This accumulation of information functions as accessible and highly trustworthy information for recipients, fostering continuous interest.
Launch of Ambassador Recruitment and Expected Roles
Coinciding with the launch of this campaign, we have started recruiting campaign ambassadors. Ambassadors are positioned as individuals who disseminate the charms of Aichi Prefecture through SNS, and at the same time, embody the value and spirit of this initiative.
Their role is characterized not just by mere information dissemination, but by continuously sharing information while building relationships with the region. Daily experiences and insights serve as a starting point for further dissemination, generating a ripple effect of empathy.
Furthermore, as the content disseminated from each perspective accumulates, the appeal of Aichi Prefecture will be visualized more three-dimensionally. This chain of dissemination plays an important role in deepening connections among participants and increasing interest in the region.
Since the start of recruitment, interest has been received from people with diverse backgrounds, and a growing sense of participation in regional dissemination is being felt. Each of these movements contributes to forming the foundation of this initiative.
Recruitment Overview and Selection System Emphasizing Transparency
Ambassador recruitment is conducted through a phased selection process. By ensuring fair and transparent evaluation, we aim to select individuals who can proactively engage in this initiative.
We plan to recruit approximately 10 to 30 ambassadors, with the application period from April 9, 2026, to May 31, 2026. The activity period is scheduled from April 2026 to August 2026, during which ambassadors will engage in continuous information dissemination using SNS.
The selection process consists of three stages: SNS screening, questionnaire screening, and online screening, with a system in place for appropriate evaluation at each stage.
【Recruitment Overview】
- Target: "Aichi Tsunagari Ouen" Campaign Ambassadors
- Number of Recruits: Approximately 10 to 30 people
- Application Period: April 9, 2026 - May 31, 2026
- Activity Period: April 2026 - August 2026 (planned)
- Activities: Information dissemination on SNS such as X and Instagram
【Selection Process】
- First Screening: SNS screening (within approximately 3 days after application)
- Second Screening: Questionnaire screening (within approximately 3 days)
- Third Screening: Online screening (within approximately 5 days)
Through a phased selection process, we aim to select individuals who resonate with the philosophy of this project and can actively participate, while ensuring fairness and transparency.
Applications are accepted via the dedicated form.
Application Page: https://ai
First Innovation Inc. (Headquarters: DEUX TOURS EAST Tower 52F, 3-13-1 Harumi, Chuo-ku, Tokyo; Representative Director and President: Yushi Kinone), as part of the initiatives of the General Incorporated Association Tsunagari Ouen (Chairman: Kuniaki Shimizu, Vice Chairman: Yushi Kinone), and with the endorsement of Aichi Prefecture, launched the "Aichi Tsunagari Ouen" WEB and SNS campaign to disseminate the charm of Aichi Prefecture nationwide starting May 1, 2026. Concurrently, recruitment for campaign ambassadors has also begun.
This initiative aims to continuously and multi-dimensionally convey the regional appeal through participatory dissemination starting from human connections. By accumulating daily communication through SNS, we aim to create "related populations" and visualize regional value, fostering an environment where people can feel closer to the charms of Aichi Prefecture.
A New Form of Regional Dissemination Expanding Through Human Connections
"Aichi Tsunagari Ouen" is a WEB and SNS campaign designed to spread information starting from human connections. The experiences and thoughts of each individual disseminator lead to the next dissemination, creating a structure where the region's appeal spreads in a chain reaction.
While traditional regional PR often remained a one-off information dissemination, this initiative emphasizes conveying charm within continuous relationships. The accumulation of dissemination is expected to multi-dimensionally build up the charm of Aichi Prefecture, leading to deeper understanding and empathy.
Aichi Tsunagari Ouen
Aichi Tsunagari Ouen
An Open Dissemination Environment Anyone Can Participate In
This campaign is designed as a system where anyone can participate through SNS posts, without being limited to a specific position. By posting with the hashtag "#愛知つながり応援" (#AichiTsunagariOuen), diverse entities can come together for unified dissemination.
By gathering various perspectives from both within and outside the region, the charms of Aichi Prefecture, such as tourism, culture, food, and corporate activities, will be expressed from multiple angles. This accumulation of information functions as accessible and highly trustworthy information for recipients, fostering continuous interest.
Launch of Ambassador Recruitment and Expected Roles
Coinciding with the launch of this campaign, we have started recruiting campaign ambassadors. Ambassadors are positioned as individuals who disseminate the charms of Aichi Prefecture through SNS, and at the same time, embody the value and spirit of this initiative.
Their role is characterized not just by mere information dissemination, but by continuously sharing information while building relationships with the region. Daily experiences and insights serve as a starting point for further dissemination, generating a ripple effect of empathy.
Furthermore, as the content disseminated from each perspective accumulates, the appeal of Aichi Prefecture will be visualized more three-dimensionally. This chain of dissemination plays an important role in deepening connections among participants and increasing interest in the region.
Since the start of recruitment, interest has been received from people with diverse backgrounds, and a growing sense of participation in regional dissemination is being felt. Each of these movements contributes to forming the foundation of this initiative.
Recruitment Overview and Selection System Emphasizing Transparency
Ambassador recruitment is conducted through a phased selection process. By ensuring fair and transparent evaluation, we aim to select individuals who can proactively engage in this initiative.
We plan to recruit approximately 10 to 30 ambassadors, with the application period from April 9, 2026, to May 31, 2026. The activity period is scheduled from April 2026 to August 2026, during which ambassadors will engage in continuous information dissemination using SNS.
The selection process consists of three stages: SNS screening, questionnaire screening, and online screening, with a system in place for appropriate evaluation at each stage.
【Recruitment Overview】
- Target: "Aichi Tsunagari Ouen" Campaign Ambassadors
- Number of Recruits: Approximately 10 to 30 people
- Application Period: April 9, 2026 - May 31, 2026
- Activity Period: April 2026 - August 2026 (planned)
- Activities: Information dissemination on SNS such as X and Instagram
【Selection Process】
- First Screening: SNS screening (within approximately 3 days after application)
- Second Screening: Questionnaire screening (within approximately 3 days)
- Third Screening: Online screening (within approximately 5 days)
Through a phased selection process, we aim to select individuals who resonate with the philosophy of this project and can actively participate, while ensuring fairness and transparency.
Applications are accepted via the dedicated form.
Application Page: https://ai