The GREEN×EXPO Association (Official Name: Public Interest Incorporated Association 2027 International Horticultural Exhibition Association, Chairman: Yoshinobu Tsutsui, Location: Naka Ward, Yokohama City) has launched new sponsorship recruitment for the "Project Sponsorship" participation menu at GREEN×EXPO 2027 (2027 International Horticultural Exhibition). The new programs include: "Theme Event Program Project," "Organizer Event Project," "Seeds of Hope Project," "Plant Appeal Enhancement Project," and the "null4 (Tetra Null) Project."

Furthermore, we will continue to expand projects sequentially, positioning sponsorship as one of our co-creation initiatives. Through sponsorship recruitment, we aim to jointly enhance the appeal of GREEN×EXPO 2027 and recruit co-creation partners who will work with us to realize the vision of "Tomorrow's Scenery that Creates Happiness."

●Project Sponsorship Menus Now Open for Application

【Theme Event Program Project】

This project seeks sponsorship partners for "Theme Events of GREEN×EXPO 2027."

We are looking for companies that can contribute to the success of various events related to the themes of GREEN×EXPO 2027, implemented in collaboration with government ministries and agencies, by providing funding for venue preparation, coordination, and operational planning.

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・Exhibition and demonstration of new technologies for realizing a green society within venue facilities.

・Seminars and symposiums inviting experts and specialists.

Operational funding for venue preparation, coordination, and planning related to the above.

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【Organizer Event Project】

This project seeks sponsorship partners for "Organizer Events of GREEN×EXPO 2027."

The objective is to effectively communicate the significance and themes of GREEN×EXPO 2027 and contribute to the creation of "Tomorrow's Scenery that Creates Happiness" by fostering attractive content that combines themes such as flowers, greenery, environment, and technology.

By providing opportunities for visitors to participate voluntarily, we aim to create a future-thinking experience for visitors on the vast land and sky of Kamiyagari, where nature and technology harmonize, allowing them to experience "Tomorrow's Scenery" with all five senses, bringing joy, excitement, and inspiration.

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Financial sponsorship for the following events:

Other goods and services:

・Art events

・Traditional performing arts and agricultural ritual events

・Venue circulation events

・Night events

・Equipment and materials for indoor and outdoor event facilities

・Online learning programs

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【Seeds of Hope Project】

This project seeks sponsorship partners for events and exhibitions at GREEN×EXPO 2027, originating from the "Seeds of Hope."

The official character "Tunk Tunk" and plant seeds completed their mission aboard the ISS "Kibo" Japanese Experiment Module and returned to Earth in June 2026. This project will feature events at the venue and a flowerbed display where the seeds that traveled through space will bloom. Through these initiatives, which allow visitors and the next generation to experience the perspective of Earth from space and the interconnectedness of life, we aim to create opportunities for them to think about the environment and the future.

*Regarding the project name "Seeds of Hope":

It derives from "hope" for the realization of the Expo's theme "Tomorrow's Scenery that Creates Happiness," and from the "Kibo" Japanese Experiment Module of the International Space Station (ISS) where the seeds stayed.

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Funding and provision of services for events and exhibitions held at the venue related to this project.

【Plant Appeal Enhancement Project】

This project seeks sponsorship partners for the "Enhancement of Plant Appeal" at GREEN×EXPO 2027.

We aim to further enhance the appeal of plants and improve visitor satisfaction by properly managing and maintaining the high quality of landscaping plants (flowers and trees procured and planted by the association) that will adorn the venue, and by effectively disseminating information about their characteristics and highlights.

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Financial, goods, and service sponsorship for the following:

1 Management of flowerbeds and lawns managed by the organizer.

・Irrigation systems, fertilizers, fertilizer spreaders, etc.

2 Management of the backyard (facility for temporary storage of plants to be planted at the venue).

・Pipe houses, cultivation shelves, shading nets, work lighting, flower trolleys, tractors, etc.

3 Dissemination of information related to landscaping plants.

・Creation of signs to effectively convey the appeal of plants in flowerbeds.

・Production and operation of a plant information dissemination app.

・Operation of a consultation corner for plant-related inquiries.

【"null4" (Tetra Null) Project】

This project seeks sponsorship partners for the "null4 (Tetra Null) Project" at GREEN×EXPO 2027.

In the SATOYAMA Village, we will implement a project to present the Japanese view of nature, inherited through generations, as a computational nature fused with modern digital technology. We will develop a new life sculpture museum, "null4," integrated with the surrounding landscape of flowers, sky, and forests, inheriting and developing the concept of "null2," the signature pavilion curated by Yoichi Ochiai at Expo 2025 Osaka, Kansai, in collaboration with Yoichi Ochiai's team.

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Financial, goods, and service sponsorship for the following:

・Sponsorship for development:

Examples: Facilities for object structures and mechanical engineering.

Video equipment (signage), audio equipment.

Landscaping (materials and labor), construction work, interior finishing.

・Sponsorship for operation:

Examples: Security, cleaning.

Staff uniforms.

Items and services for visitor guidance.

null4 image ©Yoichi Ochiai

FACT BOX

  • Source: PR TIMES
  • Category: Event