People Gather, the City Moves. Kobe's Future Starts with a Glass of Beer — The Challenge of Excitive Co., Ltd.

## Creating Another 'Entrance' to the City of Kobe

We, Excitive Co., Ltd., aim to connect the possibilities between people and the city to create new values and experiences under the philosophy: "Creating an exciting tomorrow from the space between 0 and 1."

Kobe is home to a diverse culture nurtured as a port city, unique spaces, and many charming people. However, we feel that these charms often exist only as disconnected "points" and are not yet fully communicated.

We believe that by connecting these "space between points," we can create a catalyst for people to gather and the city to start moving.

## Heart-Stirring Moments Born from a Glass of Beer

Excitive Co., Ltd. operates events and shops centered around "craft beer." Through these venues, we aim to provide value where new encounters, challenges, inspirations, and heart-stirring moments are born, enriching the hearts of everyone involved.

Craft beer has the power to naturally connect people. Conversations are born over the same glass, and experiences deepen through contact with the creators' thoughts and the sellers' dedication.

We believe that each of these small accumulations will remain in people's memories and eventually spread as the city's charm.

## A Track Record of Connection Built in Kobe

We have been carrying out various initiatives set in Kobe.

At the beer festival "KOBE BEER JAMBOREE," which celebrated its third year this March, we created a place where sellers from all over the country (beer bars, bottle shops, etc.) and visitors connect directly, creating a new flow of interaction in Kobe.

Additionally, we have organized "CHEERS PLOGGING KOBE," a beer festival that cleans the city, fostering community while contributing to the local environment.