Laying Tracks in the Entrance? New Concept Entrance Mat 'SHOES TERMINAL' That Naturally Encourages Children to "Park" Their Shoes Released on Makuake

EVE-Technologies Inc. has launched a project on the crowdfunding service "Makuake" for its new product, 'SHOES TERMINAL - Shoe Station,' an innovative entrance mat designed to encourage children to naturally put away their shoes. This product incorporates behavioral design (nudge) principles, envisioning the entrance as a "station" and shoes as "trains," transforming tidying into a playful act.
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  • 📰 Published: May 13, 2026 at 20:00
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Rather than "lining up," change to "parking."

EVE-Technologies Inc. (Headquarters: Komaki City, Aichi Prefecture, Representative Director: Izumi Tsuchiya, hereinafter EVE-Technologies) has launched a project for its new product, 'SHOES TERMINAL - Shoe Station -' on the crowdfunding service "Makuake."

'SHOES TERMINAL' is an entrance mat that incorporates the concept of behavioral design (nudge), making children naturally want to "park" their shoes by laying "tracks" in the entrance.

In an era demanding "time performance" and "time-saving," this project started with the desire to change the repetitive command "put your shoes away" in childcare and daily life not through warnings or patience, but through "a mechanism that naturally encourages action."

■ Rather than "lining up," change to "parking."

Having a "parking spot" naturally encourages putting shoes back.

'SHOES TERMINAL' is an entrance mat that likens the entrance to a "station."

By changing the act of "lining up" shoes to "parking" them, it creates a naturally tidy state.

Laying tracks in the entrance.
Parking shoes.
Just that creates a "stopping place."

We aim for a new entrance experience that transforms tidying up from an "end" to "preparation for the next departure."

Furthermore, a dedicated OCOCA card is included. By parking shoes and tapping the card, it naturally creates a sense of "parking complete."

■ Create "Parking Complete" with the OCOCA card.

The product comes with an original "OCOCA" card, inspired by ticket gates.

Park your shoes and tap the card.

This small action is designed so that even children can intuitively feel a sense of "this is the end." It's a mechanism to transform tidying up from a "chore" into a playful experience.

■ From "Parking" to "Stopping."

AQLOLO Living Nudge Series, Part 1, 'Monthly Shoes Parking,' also features a world where you can enjoy a sense of "ownership" with parking permits and contracts.

AQLOLO has previously developed 'Monthly Shoes Parking,' an entrance mat that turns the entrance into a "parking lot."

'Monthly Shoes Parking' is a product that promotes the natural alignment of shoes by parking them on a parking-designed mat. The world of "ownership," including parking contracts and permits, received a great response, especially on social media.

This 'SHOES TERMINAL' is planned as the second product in the AQLOLO Living Nudge Series, inheriting that philosophy.

Not "parking (end)" but "stopping (in progress)" and "departure (future)."

By giving meaning to actions, we aim for a mechanism that continues effortlessly.

"Since the launch of 'Monthly Shoes Parking,' I've always wanted to create a railway design. After re-planning many times, we finally arrived at the concept of 'stopping.' I hope we can create an atmosphere in the entrance where parents and children can enjoy tidying up their shoes together," says Takatsugu Tsuchiya of EVE-Technologies.

■ Considering store introduction, wholesale, and collaborations.

Currently, 'SHOES TERMINAL' is available on Makuake.

Moving forward, we are considering its introduction to general stores, childcare-related facilities, railway-related shops, and facilities with kids' spaces.

In conjunction with 'Monthly Shoes Parking,' as part of the AQLOLO Living Nudge Series, we are also accepting consultations regarding store introduction, wholesale, and collaborations after the project ends.

We aim for a product that not only tidies up the entrance but also creates conversation and experiences, serving as a "slightly different and fun mechanism" that can be utilized in space creation.

■ Makuake Project Overview

Project Name: SHOES TERMINAL - Shoe Station -

Project Page: https://www.makuake.com/project/shoes-terminal/

Period: Monday, May 11, 2026 - Monday, June 29, 2026

Planned General Sale Price: 2,980 yen (tax included)

Return Price: Super Early Bird 2,180 yen (tax included) ~

Estimated Delivery: By the end of August 2026

■ Product Overview

Product Name: SHOES TERMINAL - Shoe Station -

Brand: AQLOLO

Size: Approx. 33cm × 26.5cm × 2.5mm thick

Weight: Approx. 125g

Material: Foamed rubber (cushioning) + fabric material

Country of Manufacture: Body China / OCOCA card Japan

AQLOLO

AQLOLO's concept is "Small innovations, great comfort," providing tools for daily life that incorporates behavioral design.