New Employees 'Grab Their Future' with Crane Games: Toyo Co. Holds Experiential Entrance Ceremony 'Self-Realization Catcher'
Toyo Co., Ltd. held a unique entrance ceremony on April 1, 2026, featuring a 'Self-Realization Catcher.' New employees experienced the corporate philosophy of 'Smiles Creation' by physically grabbing their goals using crane games.
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- 📰 Published: April 2, 2026 at 03:00
- 🔍 Collected: April 1, 2026 at 18:37
- 🤖 AI Analyzed: April 21, 2026 at 07:43 (469h 5m after Collected)
Toyo Co., Ltd. (Headquarters: Okegawa City, Saitama; CEO: Hideo Nakamura), which upholds the corporate philosophy of 'Smiles Creation,' held an entrance ceremony for 17 new employees at its headquarters on Wednesday, April 1, 2026.
This year, under the theme of 'Grabbing your own future,' the company conducted an experiential entrance ceremony titled 'Self-Realization Catcher' utilizing crane games. This unique initiative allowed new employees to personally 'grab' their objectives.
### A New Concept: An Entrance Ceremony to 'Grab the Future'
In this year's ceremony, the company moved away from traditional formats to emphasize 'understanding philosophy through experience.' New employees challenged a special program to confront their own futures through crane games.
### What is the Original Project 'Self-Realization Catcher'?
'Self-Realization Catcher' is an original machine developed specifically for the entrance ceremony, based on the popular '10-yen Catcher' from 'Every Day,' the crane game theme park operated by the company.
Inside the machine, items such as corporate pins and keywords for new employees were placed, representing the first step toward their professional growth.
This year, under the theme of 'Grabbing your own future,' the company conducted an experiential entrance ceremony titled 'Self-Realization Catcher' utilizing crane games. This unique initiative allowed new employees to personally 'grab' their objectives.
### A New Concept: An Entrance Ceremony to 'Grab the Future'
In this year's ceremony, the company moved away from traditional formats to emphasize 'understanding philosophy through experience.' New employees challenged a special program to confront their own futures through crane games.
### What is the Original Project 'Self-Realization Catcher'?
'Self-Realization Catcher' is an original machine developed specifically for the entrance ceremony, based on the popular '10-yen Catcher' from 'Every Day,' the crane game theme park operated by the company.
Inside the machine, items such as corporate pins and keywords for new employees were placed, representing the first step toward their professional growth.