Reconnecting a Broken Cycle. — "Bio-reconnection" Starting from Marginal Villages —

Our company supports April Dream, an initiative to make April 1st a day for sharing dreams.
This press release is a dream of "Yugiboushi Ehime."
Reconnecting the broken cycle of life with wisdom and technology.
What if the soil regained its original power?
What if forests, fields, and the sea were reconnected?
And what if a society where people can live within that cycle were realized? We are now working to make that future a reality.
Currently, in many regions of Japan, the maintenance of settlements themselves is becoming difficult due to population decline and aging.
Farmlands are becoming abandoned, mountains are left untended and fall into disrepair, and the relationship between people and nature is being lost.
This is not merely a regional issue, but a "structural problem of a society where the cycle between people and nature has been severed."
We believe that this broken cycle needs to be reconnected.
This is not simply about returning to the past, but about reconstructing it in a way that is appropriate for the coming era. It is about reconnecting the workings of nature and human activities through wisdom and and technology.

**Bio-reconnection**
We call this concept,
**"Bio-reconnection"**
— Reconnecting a broken cycle with wisdom and technology —
Yugiboushi Ehime is engaged in agriculture that practices this Bio-reconnection.
・Cultivation without relying on pesticides or chemical fertilizers
・Soil creation utilizing grass and microorganisms
・Converting pruned branches and thinned wood into biochar and returning it to the soil
・Building an agricultural environment that coexists with ecosystems
This initiative goes beyond soil regeneration, restoring the overall regional cycle including forests, farmlands, water, and living creatures.
Furthermore, to spread this practice as a "system" to society, we established the General Incorporated Association Ethical Terroir Japan.
This organization,
・Building a data infrastructure to visualize the state of soil and environment
・Creating a mechanism to record and share local climate and activities
・Operating a platform that connects education, research, and practice
In addition to these,
・Providing guidance on biochar production technology and utilization methods
・Practical agricultural guidance on regenerative agriculture
・Offering educational programs to learn about soil regeneration and the concept of circulation
Through these, we will spread "wisdom and technology for regeneration" to society.
By transmitting knowledge that can be practiced on-site, rather than just theories or information, we aim to create a society where everyone can participate as part of the cycle.
As a first step, we have started a "data visualization system" that records and publishes the state of soil and ecosystems for each farmland.
This is not for evaluation, but a foundation for sharing the process of our activities with society, learning together, and nurturing it.
Also, in the Natori region,
We are promoting the creation of a model that regenerates forests, farmlands, and human lives as one integrated whole.
・Utilizing thinned wood from forests as biochar and returning it to the soil
・Creating opportunities to learn about circulation through education and experiences
・Developing products utilizing local resources and establishing an economic cycle
In this way, by creating a system where production, education, and empathy circulate,
we will realize a sustainable regional form.
And we believe that this initiative will become a new "form of well-being" in Japan's marginal villages, which are disappearing due to population decline.
It is not merely economic prosperity, but
・Living in connection with nature
・Having a role within the community and living within relationships
・Feeling one's existence as part of the cycle
It is this "richness of life itself."
Our dream is not to protect nature. It is to restore a society where humans return to their original cycle and live within it.
If the soil revives, living creatures will increase, water will circulate, and the region will breathe again. And within that, people too can live authentically. This small practice, into a societal system.
We hope that this cycle starting from Natori will become a new model for Japan's future.
Bio-reconnection
It is about reconnecting the cycle of life to the future.