enish Inc. (Headquarters: Minato-ku, Tokyo; President and CEO: Kohei Antoku; hereinafter referred to as enish) is pleased to announce that its apparel shop simulation game 'GaruSho☆', currently available, will hold a collaboration event with Sanrio Co., Ltd. (Headquarters: Shinagawa-ku, Tokyo; hereinafter referred to as Sanrio), which is celebrating its 41st anniversary this year with the popular character voting event '2026 Sanrio Character Ranking'. The collaboration will commence on Thursday, April 9, 2026.

'GaruSho☆' began service in November 2010 and has been played by over 8 million customers in Japan. It is an apparel shop simulation game where players aim to become the No. 1 charismatic shop manager by opening an apparel shop, purchasing, and selling stylish trendy items. Players can freely arrange their shops and coordinates from over 200 items added each month.

'GaruSho☆' x '2026 Sanrio Character Ranking' Collaboration Overview

During the voting period, a collaboration commemorative shop, '2026 Sanrio Character Ranking Special Collaboration Shop', will appear three times, offering limited-edition items from 'GaruSho☆' x 'Sanrio Characters'.

Furthermore, all products within the shop will come with voting codes for the '2026 Sanrio Character Ranking'!

Let's cheer for your favorite characters.

<Shop Schedule (Tentative)>

・Thursday, April 9, 2026 – Saturday, May 2, 2026 Featuring a popular returning avatar collaboration shop with Hello Kitty.

・Saturday, May 2, 2026 – Wednesday, May 13, 2026 Featuring popular returning avatar collaboration shops with Pompompurin and Pochacco.

・Wednesday, May 13, 2026 – Sunday, May 24, 2026 Featuring popular returning avatar collaboration shops with Kuromi and Bad Badtz-Maru.

In addition, each shop will feature special frame items in collaboration with the '2026 Sanrio Character Ranking'!

FACT BOX

  • Source: PR TIMES
  • Category: Event|キャンペーン