Towards a Society Where Everyone Works with Sparkling Eyes! Changing Engagement in Japanese Companies
Ending Career Co., Ltd. aims to create a society where everyone works with enthusiasm, driven by the representative director's personal experience of overcoming career setbacks with the help of a mentor. The company addresses the urgent issue of low employee engagement in Japan, which stands at a mere 6-7% compared to a global average of 22%, leading to an estimated annual economic loss of 86 trillion yen. Through organizational development consulting, they help companies visualize their culture, identify root causes of issues, and implement improvement measures to foster a more engaged and proactive workforce.
📋 Article Processing Timeline
- 📰 Published: April 1, 2026 at 18:50
- 🔍 Collected: April 1, 2026 at 10:15
- 🤖 AI Analyzed: April 16, 2026 at 20:44 (370h 29m after Collected)
Our company supports April Dream, which aims to make April 1st a day to announce dreams. This press release is the dream of "Ending Career Co., Ltd."
Background of the Dream
I am Sato, the representative director of Ending Career Co., Ltd. I am 47 years old, born in 1979. The reason I came to have the dream of "realizing a society where everyone works with sparkling eyes" lies in my own original experience.
In the spring of 2007, I was working at a telecommunications venture company in Ichigaya, Tokyo. Having faced the employment ice age, I had previously moved through physically and mentally demanding jobs such as night work and door-to-door sales, and this was finally my entry into the "sunny world of business."
However, I couldn't create good proposals, and less than a month after joining the company, my boss told me that "Sato cannot be entrusted with work," effectively sidelining me. In despair and anxiety, I spent gloomy days, unable to cry even when I wanted to. The beautiful cherry blossoms around Ichigaya Station looked gray to me.
In that situation, a senior colleague saved me. They listened carefully to my story and persistently encouraged and guided me, saying, "It might be difficult now, but Sato, you can do it!" Thanks to their support, a year later, I was evaluated as having the best proposal creation ability in the company, and after that, I was able to pursue a happy career, including launching overseas businesses and serving as head of human resources.
To Increase the Number of People Who Work with Sparkling Eyes
Just as I was once saved, I now want to support someone else's career. With that in mind, I founded Ending Career Co., Ltd. in 2020. We believe that improving organizational engagement is the foundation for creating a society where everyone works with sparkling eyes, and we are committed to supporting the realization of the potential of individuals and organizations.
Why This Dream is Needed: The Reality of Engagement in the World and Japan
This dream is also an urgent issue for modern Japanese society. According to a Gallup survey (2024-2025 edition), while approximately 22% of employees worldwide are "enthusiastic," Japan's figure remains a mere 6% to 7%. This is the lowest level in the world, significantly below the East Asian average of 18%. The company estimates that the Japanese economy suffers an annual loss of approximately 86 trillion yen due to low engagement.
Our Company's Approach to Realizing the Dream
Our company provides "organizational development consulting" that visualizes organizational culture, identifies the root causes of problems, and provides ongoing support for the implementation of improvement measures. By increasing engagement, the following changes occur on the ground:
|
Comparison Item |
Organizations with Low Engagement |
Organizations with High Engagement |
|---|---|---|
|
Attitude towards Work |
Passive and Indifferent ・Only do what they are told ・Often say, "That's not within my scope of work" |
Proactive and Self-Driven ・Voluntarily help each other ・Often say, "Shall I do it?" |
|
Meeting Atmosphere |
Superficial exchanges hiding true feelings ・Few speakers in meetings, top management's solo performance ・True feelings and dissatisfaction emerge after the meeting |
Dialogue with High Psychological Safety ・Opinions are expressed regardless of company tenure or position ・Constructive discussions like "That's interesting!" and "I think this way" fly around |
|
Stance on Failure |
Blame game and demerit system ・When a mistake occurs, it's investigated, "Who did it?" ・New proposals and challenges are less likely to emerge due to fear of failure |
Praise for challenges and learning from failure ・When a mistake occurs, the cause of "why it happened" is investigated ・There is a culture of praising challenges and utilizing them for the next step |
|
Mid-level Management |
Isolation and exhaustion ・Caught between pressure from above and dissatisfaction from below ・Subordinates hesitate to consult, thinking "They look busy" |
Team Supporter ・Plays a coaching role, supporting the growth of members ・There is an atmosphere where casual conversation and consultation are easy |
|
Information Sharing |
Black boxing of background information ・The front lines are cold, thinking "The top decided it arbitrarily" ・Read the mood and gauge the boss's mood |
Transparency that creates empathy and understanding ・Management repeatedly explains "why we are doing this" ・Company information is openly shared |
To Companies that Resonate with Our Vision: "Free Consultation and Trial Diagnosis"
For companies that resonate with our dream of "realizing a society where everyone works with sparkling eyes" and feel challenges in their current organizational situation, we offer free consultations and trial diagnoses. Please feel free to contact us.
Author Profile
Ending Career Co., Ltd.
Representative Director Daisuke Sato
After graduating from high school, he joined the Air Self-Defense Force. After that, he built his career through multiple job changes during the employment ice age, experiencing various industries from large corporations to small and medium-sized enterprises. He has been involved in human resource development and organizational development for 20 years as a business manager and head of human resources. Currently, he provides organizational development support. He holds a master's degree from Tama University Graduate School and is a career consultant.
Company Overview
Company Name: Ending Career Co., Ltd.
Location: Frances Building 1F/2F, 2-19-9 Ebisu Nishi, Shibuya-ku, Tokyo
Representative: Daisuke Sato, Representative Director
URL: https://endingcareer.co.jp/
Contact Information
Ending Career Co., Ltd. Public Relations Office
TEL: 050-5602-3349 *Reception hours are weekdays 10:00-16:00
Email: info@endingcareer.co.jp