En, Inc. (Headquarters: Kami-Osaki, Shinagawa-ku; Representative: Keisuke Sekiguchi) will hold the grand opening of the personal machine Pilates studio "FLATTE Pilates Minami-Senju" on Wednesday, April 1, 2026.

This opening marks the first location for FLATTE Personal Pilates in the Joto area. We will continue to expand our presence nationwide.

From Soccer Player to Company Management Representative Director Sekiguchi has a background as a former professional soccer player. After retiring from active duty with Fagiano Okayama (then J2) in 2009, he gained experience in various businesses, including the food and beverage industry. After serving as an executive at a sports venture company, he became independent and established his own company in 2023.

In addition to En, Inc., he serves as the representative for a soccer club active in Adachi-ku, Tokyo, and two co-managed sports event companies.

En, Inc. We primarily operate early childhood physical education businesses, dispatching sports instructors to kindergartens and nursery schools, and managing sports classes for children from preschool to elementary school age. We also operate the "MY FIELD" facility management business, where we manage land and facilities owned by individuals and corporations on behalf of the owners. Additionally, we provide M&A brokerage services specializing in sports facilities and childcare/welfare businesses.

Creating a World Where Those Who Can't Continue, Can FLATTE is a fitness brand with the motto, "Start easily, continue firmly." Many people want to start exercising but are unable to continue due to hurdles such as price, the environment, or inconsistent quality of instruction. At FLATTE, we have established a system that provides a consistent level of experience regardless of who is in charge by combining our unique trainer training program. We focus on designing a state where people "can continue" through systems rather than relying on individual effort. We also maintain a high retention rate, building a habit-forming model that goes beyond one-off usage.

A Personal Model Capable of Continuous Nationwide Expansion FLATTE operates three business formats: semi-personal gyms, personal Pilates, and 24-hour gyms exclusively for women. In our Pilates format, we provide one-on-one machine instruction in small-scale spaces. Through OMO (Online Merges with Offline) operations that integrate reservations, payments, and customer management, as well as our unique trainer training, we achieve stable quality and operations. This model is designed with the premise of continuous nationwide expansion.

Expansion into the Joto Area The Minami-Senju branch is our first base in the Joto area. Located near Minami-Senju Station, it is positioned to be easily incorporated into daily routines, such as on the way home from work or while shopping. Moving forward, we will proceed with opening multiple locations in Saitama (along the Tobu and Tsukuba Express lines) and Chiba Prefecture (along the Joban line), strengthening our store openings on an area-by-area basis.

Minami-Senju Branch Overview Store Name: FLATTE Pilates Minami-Senju Official Website: https://flatte.jp/pilates/location/minamisenju/ Grand Opening Date: April 1, 2026 Address: Le Reve Minami-Senju 204, 5-33-6 Minami-Senju, Arakawa-ku, Tokyo Services Provided: Personal Machine Pilates

FLATTE will continue to open stores through both direct management and franchising, centered on an operation model that emphasizes reproducibility, and we plan to continue opening stores in multiple areas in 2026. We will continue to develop bases on an area-by-area basis and build fitness infrastructure that supports the habituation of exercise.

[Media Contact Information] En, Inc. Sekiguchi: info@en-sports.com

[En, Inc. Company Overview] Company Name: En, Inc. Representative: Keisuke Sekiguchi Address: GKG Building 2F, 1-17-12 Kami-Osaki, Shinagawa-ku Established: November 20, 2023 URL: https://en-sports.com/

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  • Source: PR TIMES
  • Category: product_launch