SNS Promotion for 'The Dangers in My Heart' Movie Conducted by 'Reiwa no Tora' Seiichi Sakakibara, with over 500k Followers! Launching a New Fan-Perspective PR Driven by Overwhelming 'Love for the Work' and Amplification Power
EMOLVA Co., Ltd. announced that its CEO, influencer Seiichi Sakakibara, conducted a highly successful PR campaign on X for the anime movie 'The Dangers in My Heart'. Driven by genuine fan passion, the posts quickly garnered over 150,000 impressions, showcasing a new era of authentic marketing.
📋 Article Processing Timeline
- 📰 Published: April 25, 2026 at 04:47
- 🔍 Collected: April 24, 2026 at 20:32
- 🤖 AI Analyzed: April 24, 2026 at 22:13 (1h 41m after Collected)
EMOLVA Co., Ltd. (Headquarters: Shibuya-ku, Tokyo, CEO: Seiichi Sakakibara), a company developing SNS marketing businesses, announces that its CEO, Seiichi Sakakibara, conducted promotional activities via SNS to commemorate the release of the movie 'The Dangers in My Heart'.
■ Background of Implementation: A Fusion of Influencer Transmission Power and Overflowing 'Love for the Work'
Seiichi Sakakibara, an influencer with over 500,000 total SNS followers active on the front lines of SNS marketing, has publicly declared himself an enthusiastic fan (commonly known as Boku Yaba Min) of 'The Dangers in My Heart' for a long time.
This initiative combines the pure passion he has harbored as a fan, wanting to 'deliver this wonderful work to as many people as possible', with the strategic perspective of a professional marketer.
Transcending official frameworks, we are promoting a new form of animation support and promotion that maximally utilizes his broadcasting power as an individual influencer.
His appearance heading to the movie theater dressed in a school uniform (gakuran) to pay homage to the protagonist Ichikawa became a hot topic on X.
■ SNS Response: Impression Posts Surpass 150,000 Impressions
Starting in February 2026, when Sakakibara posted his impressions of the movie on his X (formerly Twitter) account, it immediately generated a massive response, surpassing 150,000 impressions. Many empathetic voices were received from fans of the work as well.
Rather than a traditional advertising approach, the 'passionate words' spoken from the same perspective as the audience demonstrate new possibilities for anime promotion in the SNS era. Moving forward, EMOLVA Co., Ltd. and Seiichi Sakakibara will continue to push forward voluntarily to support the movie's further success through multifaceted broadcasting centered on SNS.
Comment from CEO: Seiichi Sakakibara
'I want to broadcast the appeal of this wonderful work, "The Dangers in My Heart", which I truly love from the bottom of my heart as a fan, in a way that only I can. I started this activity with that single thought. I intend to deliver the delicate psychological depictions and feelings of euphoria this work possesses to those who do not yet know it, and to fans all over the world, to the maximum extent through SNS. Transcending the boundaries of business, as a single "Boku Yaba" fan, I will pour in all the knowledge I have to hype it up.'
■ Profile of Seiichi Sakakibara, CEO of EMOLVA Co., Ltd. ■
[Background]
Born in Hamamatsu City, Shizuoka Prefecture.
Enrolled in Tokyo University of Science, then advanced to the Graduate School of Science and Technology, Majoring in Mechanical Engineering, conducting research utilizing the Web in the field of strength of materials.
2009 / Joined CyberAgent as an infrastructure engineer as a new graduate. Later experienced working as a Web analyst for social games. Conducts corporate SNS management consulting and influencer casting PR.
2015 / Established the SNS marketing trading company 'EMOLVA Co., Ltd.', serving as CEO.
[Achievements]
- Active as an influencer with over 500,000 followers himself, acquiring over 100 leads every month.
- Provides SNS marketing services to over 500 companies, with clients ranging from venture companies to SMEs, large enterprises, local governments, and even the national government.
- In recruitment, has a track record of gathering over 12,000 job applicants using SNS.
- Focuses on influencer marketing, partnering with 1.4 million influencers and over 10,000 general monitors. Develops comprehensive marketing in collaboration with various entertainment agencies and talents.
[Activities]
- 2021 / Joined the Tokyo Junior Chamber Inc.
-- Shibuya Ward Committee PR Secretary - Shibuya Ward X Account Operation Manager
-- PR Strategy Committee Vice Chairman
-- Membership Expansion Committee General Secretary
-- Tokyo Block Council PR & Branding Committee Vice Chairman
- 2024 / Joined the Tokyo Korean Youth Chamber of Commerce and Industry.
- Currently appearing as a 'Tiger' on YouTube programs 'Annual Income Auction', 'Human Resources Edition: Reiwa no Tora', 'Reiwa no Tora', and 'Blue Reiwa no Tora'.
[SNS]
- X (formerly Twitter): https://x.com/sakakibara_sns
- Instagram: https://www.instagram.com/seiichi_sakakibara
- TikTok: https://www.tiktok.com/@seiichi_s
- YouTube: https://www.youtube.com/@anime-sakakibara
■ EMOLVA Co., Ltd.
- HP: https://emolva.tokyo/
- Business: Corporate Instagram, TikTok, X
■ Background of Implementation: A Fusion of Influencer Transmission Power and Overflowing 'Love for the Work'
Seiichi Sakakibara, an influencer with over 500,000 total SNS followers active on the front lines of SNS marketing, has publicly declared himself an enthusiastic fan (commonly known as Boku Yaba Min) of 'The Dangers in My Heart' for a long time.
This initiative combines the pure passion he has harbored as a fan, wanting to 'deliver this wonderful work to as many people as possible', with the strategic perspective of a professional marketer.
Transcending official frameworks, we are promoting a new form of animation support and promotion that maximally utilizes his broadcasting power as an individual influencer.
His appearance heading to the movie theater dressed in a school uniform (gakuran) to pay homage to the protagonist Ichikawa became a hot topic on X.
■ SNS Response: Impression Posts Surpass 150,000 Impressions
Starting in February 2026, when Sakakibara posted his impressions of the movie on his X (formerly Twitter) account, it immediately generated a massive response, surpassing 150,000 impressions. Many empathetic voices were received from fans of the work as well.
Rather than a traditional advertising approach, the 'passionate words' spoken from the same perspective as the audience demonstrate new possibilities for anime promotion in the SNS era. Moving forward, EMOLVA Co., Ltd. and Seiichi Sakakibara will continue to push forward voluntarily to support the movie's further success through multifaceted broadcasting centered on SNS.
Comment from CEO: Seiichi Sakakibara
'I want to broadcast the appeal of this wonderful work, "The Dangers in My Heart", which I truly love from the bottom of my heart as a fan, in a way that only I can. I started this activity with that single thought. I intend to deliver the delicate psychological depictions and feelings of euphoria this work possesses to those who do not yet know it, and to fans all over the world, to the maximum extent through SNS. Transcending the boundaries of business, as a single "Boku Yaba" fan, I will pour in all the knowledge I have to hype it up.'
■ Profile of Seiichi Sakakibara, CEO of EMOLVA Co., Ltd. ■
[Background]
Born in Hamamatsu City, Shizuoka Prefecture.
Enrolled in Tokyo University of Science, then advanced to the Graduate School of Science and Technology, Majoring in Mechanical Engineering, conducting research utilizing the Web in the field of strength of materials.
2009 / Joined CyberAgent as an infrastructure engineer as a new graduate. Later experienced working as a Web analyst for social games. Conducts corporate SNS management consulting and influencer casting PR.
2015 / Established the SNS marketing trading company 'EMOLVA Co., Ltd.', serving as CEO.
[Achievements]
- Active as an influencer with over 500,000 followers himself, acquiring over 100 leads every month.
- Provides SNS marketing services to over 500 companies, with clients ranging from venture companies to SMEs, large enterprises, local governments, and even the national government.
- In recruitment, has a track record of gathering over 12,000 job applicants using SNS.
- Focuses on influencer marketing, partnering with 1.4 million influencers and over 10,000 general monitors. Develops comprehensive marketing in collaboration with various entertainment agencies and talents.
[Activities]
- 2021 / Joined the Tokyo Junior Chamber Inc.
-- Shibuya Ward Committee PR Secretary - Shibuya Ward X Account Operation Manager
-- PR Strategy Committee Vice Chairman
-- Membership Expansion Committee General Secretary
-- Tokyo Block Council PR & Branding Committee Vice Chairman
- 2024 / Joined the Tokyo Korean Youth Chamber of Commerce and Industry.
- Currently appearing as a 'Tiger' on YouTube programs 'Annual Income Auction', 'Human Resources Edition: Reiwa no Tora', 'Reiwa no Tora', and 'Blue Reiwa no Tora'.
[SNS]
- X (formerly Twitter): https://x.com/sakakibara_sns
- Instagram: https://www.instagram.com/seiichi_sakakibara
- TikTok: https://www.tiktok.com/@seiichi_s
- YouTube: https://www.youtube.com/@anime-sakakibara
■ EMOLVA Co., Ltd.
- HP: https://emolva.tokyo/
- Business: Corporate Instagram, TikTok, X