EMOLVA Inc. (Headquarters: Minato-ku, Tokyo; CEO: Seiichi Sakakibara), a company providing comprehensive support for corporate SNS marketing, is pleased to announce that our CEO, Seiichi Sakakibara, served as a lecturer at the seminar "The Secrets of Corporate SNS Operations You Can Start Tomorrow," hosted by the Kurashiki Junior Chamber.
This seminar was held with the theme of designing strategies to move SNS from a state of "just posting" to one that clearly contributes to "business growth, recruitment, and sales." Sakakibara, who has a track record of supporting over 500 companies at the forefront of SNS operations, shared practical know-how based on the latest algorithms. The event drew significant attention, particularly from local government officials and executives of small and medium-sized enterprises.
Background of the Speaking Invitation from Kurashiki Junior Chamber This speaking invitation was initiated when Chairman Hamai of the Kurashiki Junior Chamber (hereinafter "Kurashiki JC") met our CEO, Sakakibara, while seconded to the Junior Chamber International Japan in 2023. Since that time, the Chamber has held a high level of interest and regard for the precise strategies Sakakibara shares via SNS and his influence in consistently growing follower counts.
In terms of background, Kurashiki JC faced challenges in its own organizational SNS operations, such as stagnant follower growth and the need to strengthen its outreach capabilities. Furthermore, many member companies expressed concerns about specific operational methods despite recognizing the importance of utilizing SNS, which led to the planning of this seminar.
The decision to hold this lecture was made following strong requests to utilize Sakakibara's methods—which involve understanding the characteristics of numerous SNS media and consistently achieving results based on unique logic—to help solve organizational and regional issues.
Seminar Content: Avoiding "Losing Patterns" in SNS Operations and Maximizing Results On the day of the event, the characteristics of major platforms such as Instagram, TikTok, and X (formerly Twitter) were covered comprehensively.
Focusing specifically on the following points, the lecture provided a systematic approach that can be implemented immediately:
Content Covered - Thorough Analysis of Algorithms: An explanation of the "behind-the-scenes" of what each SNS platform evaluates and who it delivers content to. - NG Operations to Avoid: The reasons why many companies fail to generate sales even when their follower counts increase. - The Logic of Winning Post Design: Techniques for structuring content to attract target audiences and encourage action (inquiries/purchases). - The Potential of SNS x Recruitment: Methods for building a recruitment brand based on our own track record of attracting over 12,000 applicants.
Participant Feedback: Highest Satisfaction Rating (5) Recorded Repeatedly In the post-event survey, the majority of participants gave the highest satisfaction rating of "5." Many comments were received stating that their "concept of SNS has changed."
[Excerpts from Participant Comments] "The meaning and logic behind using SNS became clear. I realized how strategy-less we had been until now." "We were doing exactly the kind of 'NG operations' you warned against. I want to correct our course immediately." "I am now convinced that this is a theme our company must tackle as a top priority."
By going beyond mere knowledge transfer and explaining the importance of SNS as a corporate management strategy, the event has already led to multiple inquiries regarding individual strategy consultations and future collaborations.
Comment from CEO Seiichi Sakakibara "SNS is now a lifeline for companies. However, the reality is that many companies enter the space without a proper 'blueprint' and end up exhausted. I hope that through this seminar, as many companies as possible were able to experience the true value of 'SNS that contributes to business.' EMOLVA will continue to strongly support the revitalization of regional economies and the promotion of corporate DX through the power of SNS marketing."
Lecturer / Profile of Seiichi Sakakibara, CEO of EMOLVA Inc. ■ [Career] Born in Hamamatsu City, Shizuoka Prefecture. Enrolled at Tokyo University of Science, then advanced to the Graduate School of Science and Technology, Department of Mechanical Engineering, where he conducted research on utilizing the Web in the field of materials mechanics. 2009 / Joined CyberAgent as a new graduate infrastructure engineer. Later gained experience as a web analyst for social games. Conducted corporate SNS operation consulting and influencer casting PR. 2015 / Established the SNS marketing firm "EMOLVA Inc." and serves as CEO.
[Achievements] ● Active as an influencer with over 500,000 followers, generating over 100 leads per month. ● Has provided SNS marketing services to over 500 companies, ranging from startups and SMEs to large corporations, local governments, and national government entities. ● In recruitment, has a track record of using SNS to attract over 12,000 job applicants. ● Focuses on influencer marketing, partnering with 1.4 million influencers and over 10,000 general monitors. Collaborates with various talent agencies and celebrities to develop comprehensive marketing strategies.
[Activities] ● 2021 / Joined the Tokyo Junior Chamber. - Shibuya Ward Committee Public Relations Secretary - Person in charge of Shibuya Ward X account operations - - Public Relations Strategy Committee Vice Chairman - Membership Expansion Committee General Secretary - Tokyo Block Council Public Relations & Branding Committee Vice Chairman ● 2024 / Joined the Tokyo Korean Junior Chamber of Commerce and Industry. ● Currently appearing as a "Tiger" on the YouTube programs "Nenshu Auction," "Jinzai-ban Reiwa no Tora," "Reiwa no Tora," and "Aoi Reiwa no Tora."
[SNS] - X (formerly Twitter): https://x.com/sakakibara_sns - Instagram: https://www.instagram.com/seiichi_sakakibara - TikTok: https://www.tiktok.com/@seiichi_s - YouTube: https://www.youtube.com/@anime-sakakibara
EMOLVA Inc. - Website: https://emolva.tokyo/ - Business Description: Handles everything from comprehensive strategy planning to execution for SNS marketing, including operation agency services for corporate Instagram, TikTok, X (formerly Twitter), and YouTube accounts, as well as promotions utilizing influencers.
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- Source: PR TIMES
- Category: event