EMOLVA Inc. (Headquarters: Minato-ku, Tokyo; CEO: Seiichi Sakakibara), which provides corporate SNS marketing support, announced that its CEO, Seiichi Sakakibara, served as a lecturer at the 'Learn from Influencers! SNS Strategy Seminar for Results' hosted by the Kagoshima Chamber of Commerce Women's Association.

This seminar was fully booked immediately after the announcement, exceeding the initial capacity of 50 participants. We report on the day's event, where we conveyed the essence of SNS utilization to address the urgent challenges faced by SMEs and sole proprietors in the Kagoshima area, such as 'operating but not leading to sales.'

Debunking the myth that 'Follower count = Sales.' Practical seminar content While many companies are working on SNS, they face the problem of 'increasing followers but not leading to store visits or conversions.'

In this seminar, Sakakibara, an active influencer with over 500,000 followers and a track record of supporting over 500 companies, explained the following points: 1. Thinking methods for 'post design' that directly lead to sales. 2. How to determine the roles and compatibility of each SNS (Instagram, TikTok, YouTube, X). 3. Tips for content production that can be practiced from tomorrow with low operational costs. 4. [Practical Workshop] Objective review of your own account and extraction of improvement points.

Participants reviewed their own accounts on their smartphones and formulated concrete improvement actions on the spot.

Feedback from participants In the post-seminar survey, participants commented: 'What I need to do became clear,' 'I understood the purpose of SNS for the first time,' and 'The content was something I want to practice immediately.' This high evaluation from businesses in the Kagoshima area highlights the high level of interest in SNS marketing in regional areas.

EMOLVA Inc. will continue to actively provide expertise to local governments, chambers of commerce, and business organizations nationwide to support the revitalization of regional economies through the power of SNS.

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  • Source: PR TIMES
  • Category: event