Original Items from NHK E Tele's Popular Characters "Oishii!" and "Miitsuketa!" to Debut at Thank You Mart in Late July

Thank You Mart (Elsonic Co., Ltd.), a shop where you can always find cute fan merchandise, primarily limited edition character items, for ALL 390 yen, will begin selling original items from "Oishii!" and "Miitsuketa!" at Thank You Mart stores nationwide starting in late July. The theme is "Be Smile, Be Kawaii."

Pre-orders will also be accepted on the official online shop starting at 12:00 PM on July 1st (Wed).

Special Feature Page: https://thankyoumart.jp/blogs/news/inaiinai-miitsuketa

Merchandise from the popular NHK E Tele programs "Oishii!" and "Miitsuketa!" will be available at Thank You Mart.

"Oishii!" is a program for young children that can be enjoyed by babies as young as 0 years old.

"Miitsuketa!" is an educational entertainment program for young children featuring unique characters such as "Kosshi" and "Sabo-san."

These programs are loved not only by children who currently enjoy them but also by generations who grew up watching them in their childhood.

This is the first appearance at Thank You Mart, and we will be offering limited edition items featuring designs of popular characters. The lineup includes everything from miscellaneous goods to apparel items, enjoyable for both children and adults.

[WEB Pre-order Acceptance]

Pre-order Period: July 1, 2026 (Wed) 12:00 PM onwards

Sales Location: Official Online Shop

Pre-order Page

"Oishii!": https://thankyoumart.jp/collections/inaiinai

"Miitsuketa!": https://thankyoumart.jp/collections/miitsuketa

*Product pages will be released at the start of pre-orders.

*Please check each pre-order page for estimated delivery dates.

*Orders will close once the maximum quantity for each product is reached.

[In-Store Sales]

Sales Start Date: Starting in late July 2026, sales will begin as items arrive at each store and for each item.

Sales Location: Each Thank You Mart store (https://thankyoumart.jp/pages/shop-list)

*Sales dates may vary by region. Please check each store's X (formerly Twitter) for the latest arrival information.

*Product specifications are subject to change without notice.

- Energetic designs featuring "U-tan" Lineup of 19 items in total

The items released this time incorporate "U-tan's" design, finished in a vibrant style based on yellow and orange.

The lineup includes easy-to-use daily items such as "lunch巾着" (drawstring bags) and "tote bags," as well as items useful for personal grooming such as "toothbrush sets" and "compact mirrors."

Product Lineup

All items: 390 yen (429 yen including tax)

Featured Products

◆ Eco bag, Laundry net 2P, Acrylic front hair clip, Long hair clip, Compact mirror, Toothbrush set / Each 390 yen (429 yen including tax)

The "eco bag" with an all-over pattern is a convenient item that can be folded compactly for carrying.

The "laundry net 2P" comes in two different sizes and can be used according to your needs.

"Acrylic front hair clips" and "long hair clips" for holding hair back are also available.

- Enjoy live-action art of "Kosshi" and others! Pop design items

The items released this time feature a pop design based on blue, incorporating live-action art of "Kosshi" and "Sabo-san," creating a fun style.

The lineup includes playful items such as a "TV-shaped keychain" and "plush toy costume," as well as items that are easy to incorporate into daily life, such as a "folding umbrella pouch" and "lunch巾着" (drawstring bag).

Featured Products

◆ Plush toy costume, Ankle socks, Compact mirror, TV-shaped keychain, Acrylic front hair clip / Each 390 yen (429 yen including tax)

The "plush toy costume" is a playful item inspired by "Ofurosuki's" costume.

The convenient-to-carry "compact mirror" allows you to enjoy different designs on the front and back.

The "TV-shaped keychain," inspired by a retro TV, has a unique feature where the screen lights up when you press the button.

- What is "Thank You Mart"?

"Thank You Mart" is a shop where you can always find cute fan merchandise, primarily limited edition character items, for ALL 390 yen.

T-shirts, bags, accessories, cosmetics, household goods...

We offer exciting products at an accessible "Thank You Price."

Official Website: https://thankyoumart.jp/

Instagram: https://www.instagram.com/thankyoumart/

X: https://x.com/thankyoumart

TikTok: https://www.tiktok.com/@thankyoumart

LINE: https://page.line.me/366isabj

Elsonic Co., Ltd.

Location: 3-35-12 Tarumi-cho, Suita-shi, Osaka, 564-0062 Representative: Takeshi Oyama Established: July 7, 1995 URL: http://www.elsonic.co.jp/