Nostalgic Heisei Memories! 'Usacolle Friends' and 'Ichigo Ichie' Collab Goods Debut at Thank You Mart; All Items 390 Yen Starting Early July

Thank You Mart (Elsonic Co., Ltd.), the shop known for its 'Be Smile, Be Kawaii' theme and offering unique character goods at a flat price of 390 yen, is launching a new collaboration with 'Usacolle Friends' and 'Ichigo Ichie'. Sales will begin at Thank You Mart stores nationwide starting early July 2026, as stock arrives.

Online pre-orders will be available at the official online store starting June 4, 2026, at 12:00 PM JST. This marks the first appearance of these iconic Heisei-era characters at Thank You Mart.

'Usacolle Friends' is a series featuring a group of unique and fashionable rabbit friends. 'Ichigo Ichie' is a series focused on the theme of 'once-in-a-lifetime encounters,' delivering messages about friendship and school life. It gained massive support from teens in the 2000s and is currently seeing a resurgence due to the 'Heisei Retro' trend.

The lineup includes items that capture the 'soft and cute' world of Usacolle and the nostalgic, heartwarming atmosphere of Ichigo Ichie.

[Web Pre-order]
- Period: From June 4, 2026, 12:00 PM JST
- Location: Official Online Shop

[In-store Sales]
- Start Date: From early July 2026 (varies by store/item)
- Location: Thank You Mart stores nationwide

[Product Lineup]
- All items: 390 yen (429 yen incl. tax)
- Usacolle Friends: 15 items including tote bags, eco-bags, and acrylic parts.
- Ichigo Ichie: 9 items including T-shirts, laundry nets, and folding umbrella pouches.