GOO.N's First-Ever Reversible Package! Daio Paper to Release Limited-Edition Toy Story Diapers on June 1

Daio Paper Corporation (Headquarters: Chiyoda-ku, Tokyo), the company behind the No.1 sanitary paper product brand*1 'Elleair', will launch the 'GOO.N Gungun Kyushu Pants Toy Story Limited Edition' baby diapers in four products nationwide in limited quantities starting Monday, June 1, 2026. The packaging and diaper patterns feature characters from the 'Toy Story' series, which is generating buzz ahead of a scheduled sequel movie release this summer.

'GOO.N Gungun Kyushu Pants Toy Story Limited Edition'

■ Purpose of the Launch
'GOO.N Gungun Kyushu Pants' are baby diapers that utilize globally beloved Disney characters for their packaging design. They offer a lineup of different designs for each size, allowing parents to enjoy diaper changes alongside their child's growth. In particular, limited-edition designs have been highly praised by customers, with comments such as 'It boosts my mood because I love Disney' and 'My child willingly wears them because the characters are cute.'

Therefore, we are releasing the limited-quantity 'Toy Story Limited Edition', featuring characters from the 'Toy Story' series—which is drawing attention with a sequel movie planned for this summer—on both the packaging and the diaper patterns. With exciting designs depicting the energetic figures of Woody, Buzz Lightyear, and other Toy Story characters, we aim to deliver 'fun and specialness' that makes you want to take photos during everyday parenting.

■ About the Product
The 'GOO.N Gungun Kyushu Pants Toy Story Limited Edition' adopts GOO.N's first-ever reversible package. The front features a lively design gathering Woody and other Toy Story characters, while the back showcases a playful design of Buzz Lightyear and Aliens in action, allowing enjoyment of either side depending on the mood of the day.

Additionally, two types of diaper patterns are available for each size: a design overflowing with the smiles of the Toy Story gang, and a design depicting Buzz Lightyear active as a Space Ranger. The energetic Toy Story characters will color daily diaper changing times with fun.

*1: Intage SRI+ combined market for tissue paper, toilet paper, kitchen paper, and paper towels (Sales value by manufacturer from January to December 2025)

― 'GOO.N Gungun Kyushu Pants Toy Story Limited Edition' Product Overview ―

[Product Name] GOO.N Gungun Kyushu Pants Toy Story Limited Edition
[Release Date] Limited nationwide release starting Monday, June 1, 2026
[Product Details] 4 sizes, Unisex / Open price
◎ M Size (6kg - 12kg) 66 pieces
◎ L Size (9kg - 14kg) 56 pieces
◎ BIG Size (12kg - 22kg) 50 pieces
◎ Larger than BIG Size (13kg - 28kg) 34 pieces
[Official Website] https://www.elleair.jp/disneyseries/
[Inquiries]
Elleair Customer Service Center Toll-Free: 0120-205205
Inquiry Form: https://www.elleair.jp/inquiry/rules

― Product Features ―

■ A Reversible Package to Enjoy Different Toy Story Worlds Depending on Your Mood! [NEW]
・ Adopting GOO.N's first reversible package, the front is adorned with a lively design gathering Toy Story characters including Woody, while the back features a playful design of Buzz Lightyear and the Aliens in action, creating a package that is fun to look at every time.

■ Pop and Colorful Diaper Patterns Looking as if Toy Story Characters Are Popping Out [NEW]
・ Two types of designs are prepared for each size: a lively design gathering Toy Story characters, and a design of Buzz Lightyear as a Space Ranger. These pop designs make diaper changing fun.
©Disney/Pixar

■ Reliable Absorption of Ample Urine and Gap Leak Prevention with a Snug Fit!
① Rapidly absorbs ample urine with the 'Speed Absorbent Core'!
・ Because the 'Speed Absorbent Core' catches and rapidly disperses urine, you can be assured against leaks even with heavy urination.
② Securely guards against gap leaks!
・ 'Snug Leak Guard Structure' (M Size, Larger than BIG Size)
The gathers around the stomach and legs fit perfectly to guard against gap leaks. Even with lots of movement, it stays in place for leak security!
・ 'W Fit Gather' (L Size, BIG Size)
A dual-layered double gather fits around the legs to guard against gap leaks. Secure against leaks without shifting even when moving around a lot!

■ Generous Design Allows Long-Term Use of a Single Size!
・ A secure size that covers the navel when worn. (M Size)