Promoting Japanese 'Igusa and Tatami Culture' in Indonesia: Hagihara Corporation to Exhibit at 'Connext Japan Jakarta Ennichi'
Key facts
- Promoting Japanese 'Igusa and Tatami Culture' in Indonesia: Hagihara Corporation to Exhibit at 'Connext Japan Jakarta Ennichi'
- Hagihara Corporation will exhibit at 'Connext Japan Jakarta Ennichi' in Jakarta on May 23-24, 2026, showcasing furniture and lifestyle goods made from traditional Japanese 'Igusa' (rush grass).
- Source: PR Times
- Date: May 21, 2026
Direct answer
Hagihara Corporation will exhibit at 'Connext Japan Jakarta Ennichi' in Jakarta on May 23-24, 2026, showcasing furniture and lifestyle goods made from traditional Japanese 'Igusa' (rush grass).
- Citation
- Promoting Japanese 'Igusa and Tatami Culture' in Indonesia: Hagihara Corporation to Exhibit at 'Connext Japan Jakarta Ennichi' (May 21, 2026), PR Times
- Source
- PR Times
- Date
- May 21, 2026
Hagihara Corporation will exhibit at 'Connext Japan Jakarta Ennichi' in Jakarta on May 23-24, 2026, showcasing furniture and lifestyle goods made from traditional Japanese 'Igusa' (rush grass).
📋 Article Processing Timeline
- 📰 Published: May 21, 2026 at 20:17
- 🔍 Collected: May 21, 2026 at 12:01
- 🤖 AI Analyzed: May 21, 2026 at 12:04 (3 min after Collected)
## Overview
Hagihara Corporation (Headquarters: Kurashiki City, Okayama Prefecture) will participate in 'Connext Japan Jakarta Ennichi,' held in Jakarta, Indonesia, on May 23 (Sat) and 24 (Sun), 2026.
This exhibition aims to share the charm of Japanese culture by showcasing furniture and lifestyle goods made from 'Igusa' (rush grass), a traditional Japanese material.
## The Charm of Igusa
The exhibition will offer visitors the opportunity to touch and experience Igusa products, allowing them to feel the natural scent, gentle texture, and comfort unique to this material. Igusa has long supported Japanese tatami culture and is known for its relaxing scent and smooth feel. Through this event, we hope to share the culture and comfort of Japanese living with international audiences.
## Main Exhibits
The booth will feature a variety of products, including:
- **'Tatami-za' with Storage**: A modular tatami unit that creates a tatami space without renovation, featuring built-in storage.
- **'Kurama' 4-Fold Tatami Mattress**: A mattress with moisture-regulating properties, finished with a smooth weave that can be folded for space-saving storage.
- **'Ayakawa' Cuttable Tatami Mat**: A versatile mat available in 6 colors, usable like a rug in various rooms.
- **'Nature' Igusa Sandals**: Made in Japan, utilizing woven 'Igusa' ropes for durability and comfort.
Additional items such as slippers, pillows, and cushions will also be on display.
## Future Outlook
We are focusing on product development tailored to the Indonesian market. By proposing designs that align with local lifestyles, we aim to provide an experience where visitors can appreciate the quality and technical prowess of our products. Moving forward, we are committed to spreading Igusa culture and exploring new possibilities in overseas markets.
Hagihara Corporation (Headquarters: Kurashiki City, Okayama Prefecture) will participate in 'Connext Japan Jakarta Ennichi,' held in Jakarta, Indonesia, on May 23 (Sat) and 24 (Sun), 2026.
This exhibition aims to share the charm of Japanese culture by showcasing furniture and lifestyle goods made from 'Igusa' (rush grass), a traditional Japanese material.
## The Charm of Igusa
The exhibition will offer visitors the opportunity to touch and experience Igusa products, allowing them to feel the natural scent, gentle texture, and comfort unique to this material. Igusa has long supported Japanese tatami culture and is known for its relaxing scent and smooth feel. Through this event, we hope to share the culture and comfort of Japanese living with international audiences.
## Main Exhibits
The booth will feature a variety of products, including:
- **'Tatami-za' with Storage**: A modular tatami unit that creates a tatami space without renovation, featuring built-in storage.
- **'Kurama' 4-Fold Tatami Mattress**: A mattress with moisture-regulating properties, finished with a smooth weave that can be folded for space-saving storage.
- **'Ayakawa' Cuttable Tatami Mat**: A versatile mat available in 6 colors, usable like a rug in various rooms.
- **'Nature' Igusa Sandals**: Made in Japan, utilizing woven 'Igusa' ropes for durability and comfort.
Additional items such as slippers, pillows, and cushions will also be on display.
## Future Outlook
We are focusing on product development tailored to the Indonesian market. By proposing designs that align with local lifestyles, we aim to provide an experience where visitors can appreciate the quality and technical prowess of our products. Moving forward, we are committed to spreading Igusa culture and exploring new possibilities in overseas markets.
FAQ
What will Hagihara Corporation do in Indonesia?
They will exhibit at 'Connext Japan Jakarta Ennichi,' featuring a booth where visitors can experience Igusa (rush grass) furniture and home goods.
Why is Igusa furniture attracting attention in Indonesia?
Because its natural scent and moisture-regulating properties offer a new level of comfort suitable for local living environments and lifestyles.
What kind of products can be seen?
Products that fit modern lifestyles, such as the 'Tatami-za' (raised tatami unit), tatami mattresses, and portable tatami mats, will be on display.