New TV Commercials Starring Masahiro Motoki and Ayami Nakajo Released

Tokio Marine Direct Non-Life Insurance Co., Ltd. (Headquarters: Shinjuku-ku, Tokyo, President: Tetsuro Horie, hereinafter "Tokio Marine Direct") will begin airing its new TV commercial "Ittekimasu." (I'm off!) featuring actor Masahiro Motoki and model/actress Ayami Nakajo on terrestrial television starting July 1, 2026. Commercials introducing the features of our auto insurance are also scheduled to be released sequentially.

CM Gallery (https://www.e-design.net/company/mediagallery/)

CM Highlights

Continuing from last year, Masahiro Motoki and Ayami Nakajo have appeared to express our company's desire to provide auto insurance that meets the needs of many customers by balancing not only "peace of mind in case of an accident" but also "ease of procedures" and "low prices*1".

In addition, we plan to roll out commercials that specifically convey the features of our auto insurance, such as 24/7 accident reception, and commercials that depict the security of the Tokio Marine Group along with the convenience and low prices*1 unique to online auto insurance, with a touch of surprise. Please take a look.

"Ittekimasu." Masahiro Motoki Version:

"Ittekimasu." Ayami Nakajo Version:

The car windows lower, and Motoki and Nakajo appear.

They speak of how Tokio Marine Direct is changing the "norm" for auto insurance.

Great peace of mind, made simple. With direct-only low prices. *1

Becoming the auto insurance everyone has been waiting for.

Finally, with determination, they declare "Ittekimasu." and drive off.

Interviews

Q. This is your second shoot, the first in a year. Please share your thoughts on the new CM shoot and your impressions of Motoki-san/Nakajo-san, whom you met again after some time.

Motoki-san:

This time, while leveraging Tokio Marine Direct's reliability, the content focuses more on appealing about auto insurance with a sense of familiarity. The director has been involved with me since my 20s, so I believe the sense of unity on set and the relaxed atmosphere have been well utilized in the tone of this work. I met Nakajo-san again after a long time, and while she has become more composed, she remains as radiant as ever, and I found her smile truly charming.

Nakajo-san:

The previous CM was broadcast extensively on television, and it received such a great response that people affectionately called me "the Tokio Marine Direct person." This time, the words "simple, cheap, and secure" are repeated, making it easy to understand even for those choosing insurance for the first time, and I believe it's a CM that allows people to choose with confidence. Motoki-san is as slender as ever, and his words carry a sense of conviction and the weight of his accumulated experience. I hope to become a dignified 60-year-old like Motoki-san, able to carefully craft my words.

Q. You declare, "Tokio Marine Direct will change the norm for auto insurance." Are there any norms in your own life that have recently changed?

Motoki-san:

I'm generally a homebody with few social engagements, but as I approach my 60th birthday, I've decided to be reborn and have started attending galleries and dinner parties a little. This naturally leads to new encounters and expands my social circle. When I step slightly outside my usual comfort zone and engage with the world, my inner self gets organized, and new goals and hopes emerge. I've realized anew that people evolve through the influence of others. I'm enjoying my current situation, having slightly adjusted my introverted self.

Nakajo-san:

Until now, I was the type who didn't take many risks, finding comfort in going to the same places and spending time with the same people. However, perhaps because I'm approaching 30, I have a strong desire to try new things, like going out for meals or taking trips with people I haven't spoken to before. I never expected to enter a phase of "challenge" from "comfort" at this point, so I'm surprised by myself.

Q. There's a scene where you depart by car saying "Ittekimasu." Could you tell us about a memorable place you've recently visited by car, or a place you'd like to visit this summer?

Motoki-san:

There's a wonderful hotel where I stayed while filming a movie in Kyoto last year, and they are planning to open a new hotel in Hakone within that group. I've heard rumors that each room has its own hot spring, and I'd like to take a drive there. I'm not a very good driver, but spending time in nature while feeling the seasons is healing and resets me, so I want to go out more actively.

Nakajo-san:

Ise Jingu. It was my first time in Ise, but I rented a car and drove around the area, ate delicious food, and went to the sea, enjoying the summer. I had never been to Ise Jingu even on a school trip, so I wanted to go there as a milestone for turning 30. I was able to drive myself around various places like Okage Yokocho, fulfilling something I wanted to do last year.

Cast

Masahiro Motoki

Born December 21, 1965, from Saitama Prefecture.

Debuted in a TV drama in '81. After his singing career, he won numerous awards, including the Japan Academy Film Prize for Newcomer of the Year for the film "226" (1989) and the same award for Best Actor for "Sumo Do, Sumo Don't" (1992). The film "Departures" (2008), which he conceived, was the first Japanese film to win the Academy Award for Best Foreign Language Film, along with numerous other film awards both domestically and internationally. He has appeared in many works including the films "GONIN" (1995), "Tokiwa-so no Seishun" (1996), "The Emperor in August" (2015), "The Long Excuse" (2016), "Silence of the Sea" (2024), the Taiga dramas "Tokugawa Yoshinobu" (1998) and "Kirin ga Kuru" (2020), NHK's "Saka no Ue no Kumo" (2009-2011), and Netflix's "Giri / Haji" (2019) and "The Asura" (2025). His starring film "The Black Castle" is currently in theaters. The NHK post-war 80th anniversary drama "The Man Who Carried the Voices of August" (2025) has also been decided for a film adaptation.

Ayami Nakajo

Born February 4, 1997, from Osaka Prefecture.

In addition to appearing in many films and dramas as an actress, she is also active as a model. In 2011, she won the Grand Prix at the "Seventeen" magazine exclusive model audition. In 2017, she received the Japan Academy Film Prize for Newcomer of the Year for "Let's Dance Over Flowers." She has appeared in notable works such as the dramas "Love You as the World Ends" (2021) and "Tazusae Brothers" (2026), and the films "Snow Flower" (2019) and "Amarok" (2024). In 2025, she will release a photo essay "Words for Tomorrow." The movie "TOKYO MER - Mobile Emergency Room - The Movie: Capital Crisis" is scheduled for release on August 21.

*1 Average annual auto insurance premium savings of \35,465 when switching from agency-type auto insurance (Based on customer survey from January 1, 2026, to April 6, 2026, reporting the difference saved by customers who were able to save on premiums. Valid responses: 471 cases).

This includes cases where the contract details differ from the previous insurance company. Furthermore, the revisions to auto insurance content after April 7, 2026, are not reflected.

*2 For 12 installments, each payment is \1,000. Please note that the discount amount differs for contracts where the previous insurer (excluding suspended contracts) was Tokio Marine Direct. For details, please check our website.

*3 Tokio Marine Direct is a member of the Tokio Marine Group, which includes Tokio Marine & Nichido, a TEAM JAPAN Gold Partner (Non-Life Insurance).

Tokio Marine Direct

Company Name: Tokio Marine Direct Non-Life Insurance Co., Ltd. Representative: President Tetsuro Horie Headquarters: 3-20-2 Nishi-Shinjuku, Shinjuku-ku, Tokyo 163-1413 Website: https://www.e-design.net/ Established: January 26, 2009 Business Activities: Non-life Insurance Business Tokio Marine Direct offers online auto insurance that delivers the security of the Tokio Marine Group, chosen by customers, in a simple and affordable way. With the mission of "Co-creating a world without accidents, not just peace of mind during accidents, with our customers," we are enhancing our accident response services utilizing the track record and network of the Tokio Marine Group, and working on providing safe driving support apps and collaborating with local governments and companies to reduce accidents.