[Important] Prevent Over ¥100,000 in "Opportunity Loss" by Protecting Brand Image! Case Study of Fair Trade Shop 'Sisam Kobo' Implementing Cart Recovery Tool 'CART RECOVERY®' Released

e-Agency, Inc. (Headquarters: Chiyoda-ku, Tokyo; Representative Director: Masaki Kai; hereinafter referred to as e-Agency), which "scientifically approaches hospitality," has interviewed FAIR TRADE LIFE STORE by sisam FAIR TRADE, a user of its product brand 'submit!', specifically its cart abandonment recovery tool 'CART RECOVERY®'. We asked the fair trade shop, which handles original apparel, interior goods, and miscellaneous items, about the reasons for implementing 'CART RECOVERY®', the challenges identified after implementation, and the subsequent results. We are pleased to announce that the case study was published on March 30, 2026.

'FAIR TRADE LIFE STORE by sisam FAIR TRADE,' operated by Sisam Kobo Co., Ltd., is an e-commerce site selling apparel, miscellaneous goods, and more as a fair trade shop. They emphasize not just "selling products" but also delivering the stories of producers to customers as partners of fair trade organizations in various Asian countries, handling items that are particular about quality and design.

We interviewed Sisam Kobo about their experiences implementing 'CART RECOVERY®' and its effects after implementation, and the case study was published on March 30, 2026.

'CART RECOVERY®' contributes to sales improvement by delivering emails and advertisements at times when users have high purchase intent, thereby bringing back users who abandoned their carts to the site.

CART RECOVERY® Implementation Case Study Interview Overview

'FAIR TRADE LIFE STORE by sisam FAIR TRADE' develops original products and operates its fair trade business with a focus on product quality, design, and the proposed space.

While aware of the opportunity loss due to cart abandonment, they were hesitant to take action due to the perceived effort of system implementation and unclear cost-effectiveness. They overcame this situation with 'CART RECOVERY®', which can be easily implemented at a low cost and in a short period. How did they prevent over ¥100,000 in monthly opportunity loss and convert it into sales while protecting their brand's world view? What is the secret to turning opportunity loss into sales?

Please take a look at the interview article, which offers hints for your cart abandonment countermeasures.

▼ Interview Article Here

https://www.submit.ne.jp/cartrecovery/showcase/sisam

About Sisam Kobo Co., Ltd.

Sisam Kobo Co., Ltd.

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