Dreams Inc. Launches 'Pâtissticker': 3D Decorative Stickers Resembling Dog-Shaped Meringue Cookies, Releasing June 26

Dreams Inc. (Headquarters: Shinjuku-ku, Tokyo / CEO: Toru Soeya) will begin selling the 3D sticker 'Pâtissticker' on Friday, June 26, 2026. The 'Pâtissticker' is a decorative item that looks just like a real sweet, themed around 'sweets made with love by a mother who is a little clumsy at cooking for her daughter.' It is a 2-way item that can be used as a sticker on the back of your smartphone, laptop, or accessory case, or attached to a refrigerator or entrance door using the included magnetic sheet, allowing you to use it to suit your style. The moment you open the tin-like package, reminiscent of a cookie tin, it brings you a sense of excitement along with a subtle scent of vanilla. It is a blind box specification where you don't know which dog you will get until you open it, so enjoy the once-in-a-lifetime encounter with dogs full of individuality. Pre-orders will start at the Dreams Online Shop on Friday, June 12, 2026.

Cute Dog Meringue Cookies Become Decorative Items
'Pâtissticker' is a 3D sticker that looks just like a real sweet and can cutely decorate items around you. Not only can it be enjoyed as a decorative item, but the unique expressions of the dogs and the vanilla scent that gently tickles your nose will soothe your heart. By attaching it as a sticker to the back of a smartphone or laptop, or by attaching the included magnet sheet and sticking it to a refrigerator or entrance door, it becomes a presence that makes you smile unintentionally when it catches your eye. The adult-cute item 'Pâtissticker', which makes you feel somewhat affectionate just by looking at it, will deliver a heart-fluttering moment to you.

As a Magnet or a Sticker
The moment you open the package that resembles a real cookie tin, you can also experience a feeling of excitement along with a subtle scent of vanilla. Because it uses a blind package where you don't know which one you will get until you open it, please enjoy the once-in-a-lifetime encounter with the unique dogs.

2-Way Specification to Suit Your Taste
'Pâtissticker' has an adhesive sheet attached to the back, and can be used directly as a 3D sticker by peeling off the release paper, or as a magnet by attaching the included magnet sheet to the part where the release paper was peeled off.

The Warm Family Story Behind 'Pâtissticker'
This is the kitchen of a house in France. Chloe, though clumsy, seems to be working hard to make the meringue cookies her daughter Lina requested. After a while, what baked was... a little misshapen, but a cute dog meringue cookie full of love for Lina! Lina rejoiced at the completion of the cookies she had been looking forward to, and spent a fun tea time with Chloe. Based on the theme of Chloe and Lina's memorable sweets, the decorative item 'Pâtissticker', which can be used as both a sticker and a magnet, was born.

About the Prototype Production
For the prototype production, we collaborated with maaya, who creates custom clay cakes for celebrities and shares a 'lifestyle of making cute things' on SNS. When we were struggling to make 'Pâtissticker' look more like real sweets, we came across maaya's work and were immediately captivated by her delicate technique. She has lent us her strength to pursue the 'real sweets feel' for about two years since the project started in 2024.

maaya Official Instagram: @florist_maaya

Comment from maaya
Since I usually give shape to my own designs, it was a new challenge for me to think about how to express the design drawings I received as a three-dimensional object this time. If it is arranged too perfectly, it becomes somewhat mechanical, and conversely, if it is broken down too much, it ruins the perfection as a product. While keeping in mind that delicate balance and the theme of 'cookies made by Chloe, who is not yet used to making sweets', I expressed a human warmth typical of Chloe and a cuteness that makes you smile unintentionally.

'Pâtissticker' Lineup (6 Types in Total)
A unique lineup of 6 types in total, including the Schnauzer 'OSCAR' and the Bichon Frise 'RUDY'. It is a blind package specification where you do not know what will come out until you open it.

Product Overview
Product Name: Pâtissticker Meringue Dogs
Price: 1,100 yen including tax (1,000 yen excluding tax)
Material: ATBC-PVC [Accessories] Magnet sheet
Size: Product Approx. W73-77 x H60-81 x D14-19/mm, Package Approx. W115 x H26 x D102/mm
Weight: Approx. 32-37g
Types: 6 types in total
Package specification: Blind package, contents cannot be chosen.
Country of Origin: China
Release Date: Scheduled for release on Friday, June 26, 2026

■ Stores Handling the Product:
Loft, Hands, Village Vanguard

Company Profile
Company Name: Dreams Inc.
Headquarters: Yattatsu Building, 3-14-3 Takadanobaba, Shinjuku-ku, Tokyo 169-0075
TEL: 03-5332-3955 FAX: 03-5332-3866