Osamu Hayashi Appointed as Doctor Air Brand Ambassador
Total body care brand 'Doctor Air' has appointed cram school instructor and TV personality Osamu Hayashi as its new brand ambassador. The brand aims to strengthen its communication in the health and beauty sectors, making it easier for consumers to choose the right self-care amidst a flood of information.
📋 Article Processing Timeline
- 📰 Published: May 14, 2026 at 20:00
- 🔍 Collected: May 14, 2026 at 11:32
- 🤖 AI Analyzed: May 15, 2026 at 07:52 (20h 20m after Collected)
We are pleased to announce that Osamu Hayashi, a cram school instructor and TV personality, has been appointed as the brand ambassador for the total body care brand 'Doctor Air' (Dream Factory Co., Ltd.: Osaka), which is available at approximately 5,000 stores nationwide. Mr. Hayashi has previously communicated the value of self-care as an evangelist in the beauty domain. With this appointment, he will expand his role to convey the value of the entire Doctor Air brand, which spans health, exercise, and beauty.
This initiative is part of Doctor Air's efforts to strengthen its brand communication, and Mr. Hayashi will participate in disseminating information to convey the brand's value.
■ The Expanding Body Care Market and Diversity of Information
In recent years, the self-care market, including health, exercise, and beauty, has continued to expand, and consumers have more opportunities to incorporate care into their daily lives. On the other hand, the diversification of information has made it difficult for some to know what care is right for them or how to incorporate it. Doctor Air has been providing value that aligns with user lifestyles by offering self-care products that are easy to incorporate into daily life. This initiative aims to deliver these values to consumers in a more easily understandable form.
■ Towards Information Dissemination that 'Clearly Conveys' Brand Value
Osamu Hayashi has a reputation for organizing complex content and communicating its essence in an easy-to-understand manner. In this role, rather than just promoting Doctor Air's products and initiatives, he will participate in disseminating information that helps consumers understand the concept of self-care connecting health, exercise, and beauty, and how to incorporate it into their daily lives. Through this, we aim to more clearly convey the brand's value and philosophy, creating an environment where consumers can more easily choose the self-care that is right for them.
■ Future Developments
As a brand ambassador, Osamu Hayashi will sequentially participate in Doctor Air's information dissemination. Specific initiatives will be announced as they are decided.
■ Comment from Osamu Hayashi
'I am Osamu Hayashi, and I am pleased to have been appointed as the brand ambassador for Doctor Air. There is a lot of information about health and beauty, but it is not easy to choose what is right for you. I hope that through Doctor Air's initiatives, we can provide an opportunity for consumers to understand and be convinced before incorporating self-care into their lives.'
■ Osamu Hayashi Profile
Born in 1965 in Nagoya City, Aichi Prefecture, 60 years old. Graduated from the University of Tokyo, Faculty of Law. Currently, he primarily teaches classes for top universities, such as the Todai Special Advance Course, and has made a significant contribution to the success of Toshin High School and Toshin Satellite Preparatory School, which boast outstanding University of Tokyo acceptance rates. His major regular TV programs include 'Hayashi Osamu no Ima, Shiritaidesho!', 'Potsun to Ikkenga' (TV Asahi), 'Nichiyobi no Hatsumimi-gaku' (TBS), and 'Yononaka Okane de Mite Miyou - Kayou Yoru no Manaberu Keizai' (TV Tokyo), among others. His major books include 'Itsu Yaruka? Ima Desho!' (Takarajimasha), 'Juken Hitsuyoron' (Shueisha), and 'Itan no Susume' (Takarajimasha).
Main ambassador 'Osamu Hayashi' also uses it!
Doctor Air, a total body care brand that approaches health.
This initiative is part of Doctor Air's efforts to strengthen its brand communication, and Mr. Hayashi will participate in disseminating information to convey the brand's value.
■ The Expanding Body Care Market and Diversity of Information
In recent years, the self-care market, including health, exercise, and beauty, has continued to expand, and consumers have more opportunities to incorporate care into their daily lives. On the other hand, the diversification of information has made it difficult for some to know what care is right for them or how to incorporate it. Doctor Air has been providing value that aligns with user lifestyles by offering self-care products that are easy to incorporate into daily life. This initiative aims to deliver these values to consumers in a more easily understandable form.
■ Towards Information Dissemination that 'Clearly Conveys' Brand Value
Osamu Hayashi has a reputation for organizing complex content and communicating its essence in an easy-to-understand manner. In this role, rather than just promoting Doctor Air's products and initiatives, he will participate in disseminating information that helps consumers understand the concept of self-care connecting health, exercise, and beauty, and how to incorporate it into their daily lives. Through this, we aim to more clearly convey the brand's value and philosophy, creating an environment where consumers can more easily choose the self-care that is right for them.
■ Future Developments
As a brand ambassador, Osamu Hayashi will sequentially participate in Doctor Air's information dissemination. Specific initiatives will be announced as they are decided.
■ Comment from Osamu Hayashi
'I am Osamu Hayashi, and I am pleased to have been appointed as the brand ambassador for Doctor Air. There is a lot of information about health and beauty, but it is not easy to choose what is right for you. I hope that through Doctor Air's initiatives, we can provide an opportunity for consumers to understand and be convinced before incorporating self-care into their lives.'
■ Osamu Hayashi Profile
Born in 1965 in Nagoya City, Aichi Prefecture, 60 years old. Graduated from the University of Tokyo, Faculty of Law. Currently, he primarily teaches classes for top universities, such as the Todai Special Advance Course, and has made a significant contribution to the success of Toshin High School and Toshin Satellite Preparatory School, which boast outstanding University of Tokyo acceptance rates. His major regular TV programs include 'Hayashi Osamu no Ima, Shiritaidesho!', 'Potsun to Ikkenga' (TV Asahi), 'Nichiyobi no Hatsumimi-gaku' (TBS), and 'Yononaka Okane de Mite Miyou - Kayou Yoru no Manaberu Keizai' (TV Tokyo), among others. His major books include 'Itsu Yaruka? Ima Desho!' (Takarajimasha), 'Juken Hitsuyoron' (Shueisha), and 'Itan no Susume' (Takarajimasha).
Main ambassador 'Osamu Hayashi' also uses it!
Doctor Air, a total body care brand that approaches health.