SmartDB Secures 5th Consecutive Year as No.1 Share in SaaS Workflow Market - Also No.1 in Large Enterprise Share, Bolstered by Comprehensive Standard Features and Practical AI Utilization

Dream Arts Inc. (Tokyo Head Office: Shibuya-ku, Tokyo; Hiroshima Head Office: Hiroshima City, Hiroshima Prefecture; President & Representative Director: Takaaki Yamamoto; hereinafter "Dream Arts"), a cloud service provider for large enterprises, announces that its business digitalization cloud "SmartDB(R)" (SmartDB) has achieved a market share of 28.0% in the SaaS workflow market in 2025, securing the No.1 position for the fifth consecutive year. Furthermore, SmartDB(R) secured the No.1 share of 51.9% (※1) among large enterprises with 1,000 or more employees, according to a survey conducted by Techno Systems Research Co., Ltd. (Head Office: Chiyoda-ku, Tokyo; Representative: Akira Fujita; hereinafter "Techno Systems Research"), a private research firm.

※1 From Techno Systems Research Co., Ltd.'s "2025 SaaS Workflow Market Manufacturer Share Survey"

Key Survey Findings

The SaaS workflow market in 2025, based on license sales revenue, reached 10.555 billion yen. It achieved a growth rate of 132.9% year-on-year, with the market size expected to expand to 18.1 billion yen by 2028.

For medium to large enterprises that have already implemented workflow systems, the focus is on migration from on-premise to SaaS and replacement projects.

There are also cases where customized parts are separated during ERP or core business system updates and implemented on no-code platforms, which is highly likely to become a trend.

The business digitalization cloud SmartDB(R) achieved a 51.9% share among large enterprises with 1,000 or more employees due to its high scalability and excellent integration capabilities with other SaaS products, securing the No.1 market share for the fifth consecutive year.

SaaS Workflow Market Trends and Reasons Why SmartDB is Chosen by Large Enterprises

Large enterprises continue to have high needs for business digitalization aimed at efficiency. In recent years, the cloud migration of core systems has progressed, and based on the "Fit to Standard" concept, there is an accelerating movement to migrate peripheral operations that have been individually customized to SaaS. Furthermore, the importance of an "AI ready" data foundation is increasing, to utilize business data accumulated through such SaaS adoption and connect it to future AI utilization.

Based on these survey results, we believe SmartDB(R)'s continuous market superiority is primarily due to the following three points:

- Realizing business requirements unique to large enterprises with standard features

Since its establishment, Dream Arts has consistently specialized in product development for large enterprises. By responding to the growing business digitalization needs of large enterprises, it has acquired a customer base and built high trust. The ability to easily develop no-code applications by business departments with an intuitive UI/UX, complex workflows, fine-grained access control, and advanced security measures, encompassing the necessary functions for digitalizing business processes unique to large enterprises, leads to high reliability.

- Expanding business coverage through excellent integration capabilities with other SaaS products

The business digitalization cloud SmartDB(R), equipped with advanced workflow and web database functions, can digitalize all business operations of large enterprises, from individual departmental general operations to company-wide cross-functional operations. It also excels in integration with other SaaS products, and as MCSA (Mission Critical System Aid) (※2), it is valued for its wide range of applications, extending to ERP front system areas such as financial accounting and production management.

- Business foundation that becomes "AI ready" naturally by structuring data through digitalization

By digitalizing operations with SmartDB(R), data is naturally structured and accumulated in a state that is easy for AI to handle. SmartDB(R) can digitalize complex operations unique to Japanese large enterprises with no-code, steadily guiding all operations to an "AI Ready" state. As a new option for utilizing AI on this business foundation, "SmartDB Practical AI (PA) (※3)" will be launched in April 2026. By integrating AI into business processes, it removes barriers to AI utilization in large enterprises, accelerating decision-making across the organization. It enables not only individuals but the organization as a whole to utilize AI.

[Image: Four functions of SmartDB to digitalize all business operations]

※2 Refers to Dream Arts' concept and system itself, "practically supporting mission-critical systems (MCS)." https://hibiki.dreamarts.co.jp/smartdb/mcsa/

※3 Press release regarding "SmartDB Practical AI (PA)" https://hibiki.dreamarts.co.jp/smartdb/n