"doum" Appoints Fuga Sakurai as Visual Model to Embellish the Brand's Worldview

doum Co., Ltd. (Headquarters: Shibuya-ku, Tokyo; Representative Director: Naoki Ota) has launched the doum skincare brand's new skincare line, doum Timeleap Toner and doum Timeleap Pack Milk, on its official online store and Amazon starting March 27, 2026 (Friday).

doum has completed its "Time Beauty" line with a set of three products: toner, serum, and milk. At this juncture as the brand enters its next phase, Fuga Sakurai has been appointed as the visual male model to embody and enrich the doum worldview.

■ Fuga Sakurai Profile

Belongs to the professional soccer club "Zweigen Kanazawa."
A young athlete who commands attention on the field with his high physical ability and calm judgment.

He garners significant support for his sincere approach to his sport and his honest personality, cultivated through daily dedication.

What doum values is not fleeting glamour, but "accumulation."

Time spent facing one's skin is not about extravagance.
It's about gradual improvement through consistent daily skincare.

This approach resonates with the dedication of athletes who continuously train and confront themselves daily.

Now that the line is complete and the brand has evolved from a "point" to a "flow," we needed a figure who symbolizes not only outward beauty but also an inner strength that emanates from within.

Fuga Sakurai's transparency and quiet power deeply resonate with doum's depiction of "beauty that confronts time."

■ Men Also doum – Towards Time Beauty That Transcends Gender

Through this appointment,

with the intention of "ushering in an era where everyone faces their own skin through skincare,"

Fuga Sakurai, an athlete with natural transparency, embodies the message of "Men Also doum."...